{"id":112888,"date":"2020-07-22T09:14:39","date_gmt":"2020-07-22T01:14:39","guid":{"rendered":"http:\/\/www.htt.hk\/?p=112888"},"modified":"2020-07-22T09:14:39","modified_gmt":"2020-07-22T01:14:39","slug":"5%e4%ba%bf%e7%be%8e%e5%85%83%e8%a2%ab-lululemon-%e6%94%b6%e8%b4%ad%e7%9a%84-mirror","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=112888","title":{"rendered":"5\u4ebf\u7f8e\u5143\u88ab Lululemon \u6536\u8d2d\u7684 MIRROR"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u52a0\u62ff\u5927\u745c\u4f3d\u8fd0\u52a8\u670d\u96f6\u552e\u5546 Lululemon Athletica Inc. \uff08\u9732\u9732\u4e50\u8499\uff09\u5ba3\u5e03\uff0c\u4ee55\u4ebf\u7f8e\u5143\u7684\u4ef7\u683c\u6536\u8d2d\u7ebd\u7ea6\u5c45\u5bb6\u5065\u8eab\u8bbe\u5907\u5236\u9020\u5546 MIRROR\u3002\u6d88\u606f\u4e00\u51fa\uff0c\u5f15\u6765\u4e86\u5404\u754c\u7684\u5e7f\u6cdb\u5173\u6ce8\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u5728\u8fd9\u5bb6\u521b\u529e\u4e0d\u6ee1\u56db\u5e74\u7684\u54c1\u724c\u80cc\u540e\uff0c\u662f\u4e00\u4f4d\u4e86\u4e0d\u8d77\u7684\u5973\u6027\u521b\u4e1a\u8005\u2014\u2014 Brynn Jinnett Putnam\uff08\u6587\u4e2d\u7b80\u79f0\u4e3a Brynn Putnam \u6216 Brynn\uff09\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5b69\u5b50\u51fa\u751f\u90a3\u5929\u62ff\u5230\u7b2c\u4e00\u7b14\u6295\u8d44<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7ebd\u7ea6\u65e9\u671f\u98ce\u9669\u6295\u8d44\u57fa\u91d1 Lerer Hippeau Venture \u662f\u7b2c\u4e00\u5bb6\u51b3\u5b9a\u6295\u8d44 MIRROR \u7684\u673a\u6784\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u5bb6\u673a\u6784\u66fe\u5728\u5929\u4f7f\u8f6e\u6295\u8d44\u8fc7\u591a\u4e2a\u4eca\u5929\u6211\u4eec\u8033\u719f\u80fd\u8be6\u7684\u4e92\u8054\u7f51\u65b0\u9510\u54c1\u724c\uff0c\u5982\uff1a\u4e92\u8054\u7f51\u7f8e\u5986\u54c1\u724c Glossier\u3001\u7f8e\u56fd\u8f7b\u5962\u65f6\u5c1a\u54c1\u724c Everlane\u3001\u7f8e\u56fdDTC\uff08\u4e92\u8054\u7f51\u76f4\u9500\u54c1\u724c\uff09\u9f3b\u7956 Warby Parker\uff0c\u6b64\u5916\u8fd8\u662f\u201c\u7f8a\u6bdb\u978b\u201d\u521b\u4e1a\u54c1\u724c Allbirds \u7684B\u8f6e\u6295\u8d44\u65b9\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6709\u610f\u601d\u7684\u662f\uff0cLerer Hippeau Venture \u66fe\u591a\u6b21\u5728\u5b98\u65b9 Twitter\u4e0apo\u6587\uff1a\u201cDon\u2019t mess with Brynn\uff01\uff08Brynn\u53ef\u4e0d\u662f\u597d\u60f9\u7684\uff01\uff09\u201d\uff0c\u5e76\u79f0\u5979\u975e\u5e38\u5584\u4e8e\u8ba9\u4eba\u4eec\u76f8\u4fe1\u5979\u7684\u613f\u666f\uff0c\u5e76\u8ffd\u968f\u5979\u4e00\u540c\u53d1\u5c55\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u6837\u7684\u8bc4\u8bba\u5e76\u975e\u6ca1\u6709\u6765\u7531\uff0c\u56e0\u4e3a Brynn \u5728\u627e\u5230\u8fd9\u5bb6\u6295\u8d44\u673a\u6784\u65f6\uff0c\u624b\u91cc\u8fde\u4e00\u4e2a\u6210\u5f62\u7684\u6837\u54c1\u90fd\u8fd8\u6ca1\u6709\uff01<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u73b0\u5e7438\u5c81\u7684 Brynn \u56de\u5fc6\u8d77\u56db\u5e74\u524d\u7684\u878d\u8d44\u7ecf\u5386\u65f6\u8868\u793a\uff1a\u201c\u5927\u591a\u6570\u4eba\u90fd\u4f1a\u5148\u505a\u4e00\u4e9b\u5f88\u4e11\u4f46\u5f88\u5b9e\u7528\u7684\u4e1c\u897f\uff0c\u83b7\u5f97\u7b2c\u4e00\u6279\u7528\u6237\uff0c\u518d\u627e\u4eba\u6295\u8d44\uff0c\u7136\u540e\u5c06\u54c1\u724c\u505a\u5927\u3002\u6211\u6b63\u597d\u76f8\u53cd\uff0c\u6211\u5148\u6784\u601d\u51fa\u54c1\u724c\u662f\u4ec0\u4e48\u6837\u7684\uff0c\u7528\u7b80\u5355\u7684\u52a8\u56fe\u89c6\u9891\u7ed9\u6295\u8d44\u4eba\u4eec\u6a21\u62df\u6f14\u793a\uff0c\u6765\u5c55\u793a\u6211\u7684\u60f3\u6cd5\u548c\u80fd\u529b\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u5904\u5904\u78b0\u58c1\u7684\u878d\u8d44\u8fc7\u7a0b\u4e2d\uff0c\u5f53\u65f6\u8eab\u6000\u516d\u7532\u7684 Brynn \u59cb\u7ec8\u575a\u6301\u81ea\u5df1\u4f5c\u4e3aMIRROR\u7684\u552f\u4e00\u521b\u59cb\u4eba\uff0c\u8fd9\u8ba9\u5f88\u591a\u6295\u8d44\u8005\u603b\u4f1a\u634f\u4e00\u628a\u6c57\u5730\u95ee\uff1a\u201c\u9700\u4e0d\u9700\u8981\u4ecb\u7ecd\u4e00\u4f4d\u5f88\u68d2\u7684\u5408\u4f19\u4eba\u7ed9\u4f60\uff1f\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u9762\u5bf9\u8d28\u7591\uff0c\u5979\u8868\u793a\uff1a\u201c\u6211\u4ece\u6765\u6ca1\u6709\u8fc7\u8001\u677f\uff0c\u4e5f\u6ca1\u7ed9\u4efb\u4f55\u5927\u578b\u7ec4\u7ec7\u6216\u516c\u53f8\u5de5\u4f5c\u8fc7\uff0c\u6211\u53d7\u8fc7\u7684\u6240\u8c13\u6b63\u89c4\u5546\u4e1a\u8bad\u7ec3\u5f88\u5c11\u5f88\u5c11\u201d\uff0c\u4f46\u8fd9\u53cd\u800c\u51b3\u5b9a\u4e86\u201c\u6211\u4eec\u7684\u5927\u90e8\u5206\u4ea7\u54c1\u90fd\u662f\u5ba2\u6237\u6700\u9700\u8981\u7684\u597d\uff08Good\uff09\u4ea7\u54c1\uff0c\u800c\u4e0d\u662f\u51fa\u81ea\u5927\u7cfb\u7edf (system) \u7684\u4e4f\u5473\u4ea7\u54c1\u3002\u201d \u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2020\/07\/7-2.jpeg\" alt=\"\" class=\"wp-image-112889\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u6700\u7ec8\u5728\u513f\u5b50\u51fa\u751f\u7684\u90a3\u5929\uff0c2016\u5e7411\u670815\u65e5\uff0cBrynn \u62ff\u5230\u4e86 Lerer Hippeau Venture \u7684\u79cd\u5b50\u8f6e\u6295\u8d44\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u521b\u529e\u4e0d\u6ee1\u56db\u5e74\u7684 MIRROR\u5171\u7ecf\u5386\u4e864\u8f6e\u878d\u8d44\uff0c\u7d2f\u8ba1\u7b79\u96c6\u8d44\u91d17480\u4e07\u7f8e\u5143\uff0c\u5305\u62ec\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u79cd\u5b50\u8f6e\uff1a2016\u5e7411\u670822\u65e5\uff0cLerer Hippeau Venture \u9886\u6295\u3001First Round Capital\u53c2\u6295<br>\nA\u8f6e\u3001B\u8f6e\uff1a2018\u5e742\u67086\u65e5\u548c9\u67086\u65e5\uff0c\u7f8e\u56fd\u6295\u8d44\u7ba1\u7406\u516c\u53f8 Spark Capital \u5206\u522b\u9886\u6295<br>\nB-1 \u8f6e\uff1a2019\u5e7410\u670830\u65e5\uff0c\u534e\u5c14\u8857\u5bf9\u51b2\u57fa\u91d1Point72Ventures\u9886\u6295\uff0cLululemon\u53c2\u6295\uff0c\u6b64\u8f6e\u878d\u8d44\u540e\uff0cPoint72 Ventures \u7684\u8463\u4e8b\u957f\u517c\u9996\u5e2d\u6267\u884c\u5b98 Steven Cohen \u5c06\u52a0\u5165MIRROR \u8463\u4e8b\u4f1a<br>\n2019\u5e74\uff0cMIRROR \u7684\u9500\u552e\u6536\u5165\u8fbe\u5230\u7ea6 4500 \u4e07\u7f8e\u5143\uff0c\u4eca\u5e74\u6709\u671b\u8d85\u8fc7 1\u4ebf\u7f8e\u5143\u5927\u5173\uff0c2021 \u5e74\u5c06\u6709\u671b\u5b9e\u73b0\u76c8\u4e8f\u5e73\u8861\u6216\u7565\u6709\u76c8\u5229\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ece\u5065\u8eab\u623f\u7528\u6237\u7684\u53cd\u9988\u4e2d\u627e\u5230\u521b\u7acbMIRROR\u7684\u7075\u611f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u51fa\u8eab\u4e8e\u7ebd\u7ea6\u66fc\u54c8\u987f\u4e0a\u4e1c\u533a\u4e00\u4e2a\u6536\u5165\u7a33\u5b9a\u3001\u751f\u6d3b\u5bbd\u88d5\u7684\u4e2d\u4ea7\u9636\u7ea7\u5bb6\u5ead\uff0cBrynn\u4ece16\u5c81\u5f00\u59cb\u5c31\u5728\u7ebd\u7ea6\u57ce\u5e02\u82ad\u857e\u821e\u56e2\uff08New York City Ballet\uff09\u5f00\u542f\u821e\u8e48\u804c\u4e1a\u751f\u6daf\uff0c\u540e\u4e8e2001\u5e74\u8003\u53d6\u54c8\u4f5b\u5927\u5b66\uff0c\u653b\u8bfb\u4fc4\u7f57\u65af\u6587\u5b66\u4e0e\u6587\u5316\u5b66\u58eb\u5b66\u4f4d\u3002\u6bd5\u4e1a\u540e\uff0c\u5979\u968f\u5bbe\u5915\u6cd5\u5c3c\u4e9a\u82ad\u857e\u821e\u56e2\u548c\u52a0\u62ff\u5927\u8499\u7279\u5229\u5c14\u5927\u82ad\u857e\u821e\u56e2\u8fdb\u884c\u5de1\u56de\u6f14\u51fa\uff0c\u5e76\u5728\u7ebd\u7ea6\u5e02\u4e00\u4e9b\u9876\u7ea7\u5065\u8eab\u623f\u548c\u7cbe\u54c1\u5065\u8eab\u5de5\u4f5c\u5ba4\u517c\u804c\u6388\u8bfe\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u548c Chip Wilson \u521b\u7acb Lululemon \u7684\u7ecf\u5386\u9887\u4e3a\u76f8\u4f3c\uff0cBrynn \u4e5f\u662f\u5728\u5065\u8eab\u623f\u4e2d\u627e\u5230\u521b\u4e1a\u7075\u611f\u7684\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u79bb\u5f00\u82ad\u857e\u821e\u56e2\u540e\uff0cBrynn\u62ff\u7740\u4ec5\u6709\u76841.5\u4e07\u7f8e\u5143\u79ef\u84c4\uff0c\u5728\u4e00\u5ea7\u9762\u79ef47\u5e73\u7c73\u7684\u5c0f\u6559\u5802\u5185\u5f00\u4e86\u4e00\u5bb6\u81ea\u5df1\u7684\u7cbe\u54c1\u5065\u8eab\u5de5\u4f5c\u5ba4 Refine Method\u3002\u4f46\u8fd9\u4e2a\u4e34\u65f6\u7a7a\u95f4\u6bcf\u5468\u516d\u90fd\u5fc5\u987b\u8fd8\u7ed9\u6559\u5802\uff0c\u52a0\u4e0a\u540e\u671f Brynn\u56e0\u6000\u5b55\u7684\u5404\u79cd\u4e0d\u9002\uff0c\u8ba9\u5979\u65e0\u6cd5\u5fcd\u53d7\u6bcf\u5929\u5954\u6ce2\u4e8e\u5065\u8eab\u623f\u548c\u5bb6\u4e4b\u95f4\uff0c\u56e0\u6b64\u5979\u4e0b\u5b9a\u51b3\u5fc3\uff0c\u8981\u627e\u5230\u5728\u5bb6\u5065\u8eab\u7684\u5b8c\u7f8e\u8bbe\u5907\u548c\u8fd0\u8425\u6a21\u5f0f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c\u6211\u4f1a\u548c\u7528\u6237\u5171\u8fdb\u665a\u9910\uff0c\u6216\u8005\u5750\u5728\u6d17\u624b\u95f4\u5916\u9762\uff0c\u542c\u5979\u4eec\u5728\u8bf4\u4e9b\u4ec0\u4e48\uff0c\u4e86\u89e3\u5979\u4eec\u9700\u8981\u4ec0\u4e48\u6837\u7684\u4ea7\u54c1\u3002\u6211\u4f1a\u4eb2\u81ea\u56de\u590d\u6bcf\u4e2a\u7528\u6237\u7684\u90ae\u4ef6\uff0c\u53ea\u56e0\u4e3a\u6211\u60f3\u542c\u5230\u3001\u770b\u5230\u4eba\u4eec\u5728\u8bf4\u4e9b\u4ec0\u4e48\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b63\u6240\u8c13\u201c\u5ff5\u5ff5\u4e0d\u5fd8\uff0c\u5fc5\u6709\u56de\u54cd\u201d\uff0c\u5728\u5979\u6536\u5230\u7684\u4e00\u5c01\u7528\u6237\u90ae\u4ef6\u4e2d\uff0c\u4e00\u6bb5\u4e0d\u8d77\u773c\u7684\u6587\u5b57\u8ba9Brynn\u201c\u5982\u68a6\u521d\u9192\u201d\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u90ae\u4ef6\u4e2d\uff0c\u8fd9\u4f4d\u7528\u6237\u7740\u91cd\u79f0\u8d5e\u4e86\u5065\u8eab\u623f\u52a0\u88c5\u7684\u955c\u5b50\uff0c\u5e76\u8868\u793a\u955c\u5b50\u662f\u548c\u5065\u8eab\u4f19\u4f34\u4e92\u52a8\u3001\u53cd\u9988\u5065\u8eab\u52a8\u4f5c\u89c4\u8303\u4e0e\u5426\u7684\u7b2c\u4e00\u201c\u5a92\u4ecb\u201d\u3002\u8fd9\u53e5\u8bdd\u77ac\u95f4\u70b9\u9192\u4e86Brynn \uff08\u5979\u81ea\u5df1\u66fe\u7ecf\u5c31\u662f\u4e00\u4e2a\u5e38\u5e74\u4e0e\u955c\u5b50\u6253\u4ea4\u9053\u7684\u82ad\u857e\u821e\u6f14\u5458\uff09\uff1a\u201c\u6211\u5f53\u65f6\u60f3\uff1a\u54e6\uff0c\u955c\u5b50! \u4f60\u77e5\u9053\uff0c\u4eba\u4eec\u5f88\u5728\u4e4e\u955c\u5b50\uff01\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5c06\u5973\u6027\u5bf9\u4e8e\u5ba1\u7f8e\u7684\u6781\u81f4\u8ffd\u6c42\u878d\u5165\u4ea7\u54c1\u8bbe\u8ba1<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Brynn \u5168\u7a0b\u53c2\u4e0e\u4e86 MIRROR \u7684\u539f\u578b\u8bbe\u8ba1\uff0c\u4e3a\u4e86\u8fdb\u884c\u4ea7\u54c1\u6d4b\u8bd5\uff0c\u5979\u65e9\u4e9b\u65f6\u5019\u66fe\u5c06 MIRROR \u667a\u80fd\u955c\u7684\u539f\u578b\u62d6\u5230\u4e86Refine Method\u5de5\u4f5c\u5ba4\uff0c\u4ee5\u83b7\u5f97\u5fe0\u5b9e\u7528\u6237\u7684\u53cd\u9988\u3002\u73b0\u4efb MIRROR\u5065\u8eab\u5185\u5bb9\u526f\u603b\u88c1\uff0c\u800c\u5f53\u65f6\u62c5\u4efb\u5065\u8eab\u6307\u5bfc\u7684 Kailee Comb\u8bc4\u4ef7\u9053\uff1a\u201c\u5b83\u975e\u5e38\u5de8\u5927\uff0c\u6709\u5f88\u591a\u91d1\u5c5e\uff0c\u800c\u4e14\u4e0d\u5bb9\u6613\u79fb\u52a8\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7ecf\u8fc7\u4e24\u5e74\u7684\u8bbe\u8ba1\u6539\u8fdb\uff0c2018\u5e749\u6708\uff0cMIRROR\u6700\u7ec8\u63a8\u51fa\u4e86\u8fd9\u6b3e\u5bbd56\u5398\u7c73\uff0c\u9ad8132\u5398\u7c73\uff0c\u539a3.5\u5398\u7c73\u7684\u667a\u80fd\u5065\u8eab\u201c\u5168\u8eab\u955c\u201d\uff0c\u5e76\u5728\u58a8\u897f\u54e5\u6295\u5165\u751f\u4ea7\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u9762\u5065\u8eab\u955c\u5728\u5173\u95ed\u65f6\uff0c\u5c31\u662f\u4e00\u9762\u5b8c\u7f8e\u878d\u5165\u5bb6\u5c45\u73af\u5883\u7684\u7a7f\u8863\u955c\uff1b\u542f\u52a8\u65f6\uff0c\u5219\u901a\u8fc7\u5185\u5d4c\u6444\u50cf\u5934\u548c\u626c\u58f0\u5668\u7684\u4ea4\u4e92\u5f0f\u955c\u9762\u663e\u793a\u5668\uff0c\u64ad\u653e\u76f4\u64ad\u548c\u5f55\u64ad\u7684\u5065\u8eab\u8bfe\u7a0b\uff0c\u5e76\u5b9e\u65f6\u53cd\u6620\u7528\u6237\u7684\u8fd0\u52a8\u72b6\u6001\uff0c\u8ba9\u7528\u6237\u4e0e\u4e00\u8d77\u5065\u8eab\u7684\u6559\u7ec3\u548c\u540c\u5b66\u4ea4\u6d41\u4e92\u52a8\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6709\u4e86\u8fd9\u9762\u955c\u5b50\uff0c\u7528\u6237\u53ea\u9700\u4e00\u5f20\u745c\u4f3d\u57ab\uff0c\u4fbf\u53ef\u5c06\u5bb6\u91cc\u7684\u4efb\u4f55\u4e00\u4e2a\u623f\u95f4\u53d8\u4e3a\u5bb6\u5ead\u5065\u8eab\u623f\uff0c\u901a\u8fc7\u624b\u673a\u5e94\u7528\u7a0b\u5e8f\u63a7\u5236\uff0c\u968f\u65f6\u4f53\u9a8c\u6709\u6c27\u8fd0\u52a8\u3001\u529b\u91cf\u8bad\u7ec3\u3001\u6760\u94c3\u3001\u62f3\u51fb\u3001\u745c\u4f3d\u3001\u666e\u62c9\u63d0\u7b49 50 \u79cd\u4e0d\u540c\u7684\u8fd0\u52a8\u6a21\u5f0f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MIRROR \u6bcf\u5468\u4e0a\u65b070+\u76f4\u64ad\u5065\u8eab\u8bfe\u7a0b\uff0c\u6559\u7ec3\u5747\u4e3a\u83b7\u5f97\u8ba4\u8bc1\u7684\u5065\u8eab\u4e13\u5bb6\uff0c\u6765\u81ea\u5168\u7f8e\u9876\u7ea7\u5065\u8eab\u4e2d\u5fc3\u3002\u7528\u6237\u4e5f\u53ef\u5728\u4efb\u4f55\u65f6\u6bb5\u8bbf\u95ee MIRROR \u56fe\u4e66\u9986\u70b9\u64ad\u8bfe\u7a0b\u3002\u6b64\u5916\uff0c\u8fd9\u6b3e\u955c\u9762\u663e\u793a\u5668\u8fd8\u80fd\u540c\u6b65\u84dd\u7259\u5fc3\u7387\u76d1\u63a7\u5668\uff08\u8d2d\u4e70\u65f6\u9644\u8d60\uff09\u6216 Apple Watch\uff0c\u8ddf\u8e2a\u7528\u6237\u4f53\u80fd\u6570\u636e\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u4e24\u4e2a\u9879\u76ee\u51e0\u4e4e\u662f\u5728\u540c\u65f6\u671f\u63a8\u51fa\uff0c\u4f46\u5bf9\u6bd4\u4e4b\u4e0b\uff0cMIRROR \u5728\u5ba1\u7f8e\u65b9\u9762\u7684\u4f18\u52bf\u51f8\u663e\uff1a\u6bd4\u5982 Tonal\u663e\u793a\u5668\u7684\u539a\u5ea6\u662f MIRROR\u955c\u5b50\u76845\u500d\uff0c\u957f\u5ea6\u5374\u53ea\u6709\u5b83\u7684\u4e00\u534a\uff0c\u6446\u653e\u5728\u5bb6\u4e2d\u5c31\u663e\u5f97\u6bd4\u8f83\u7a81\u5140\u548c\u6c89\u91cd\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u66f4\u5173\u952e\u7684\u662f\uff0c\u5bf9\u5ba1\u7f8e\u6781\u81f4\u7684\u8ffd\u6c42\u8ba9 MIRROR\u7684\u56fe\u7247\u5728\u793e\u4ea4\u5a92\u4f53\u66f4\u5177\u4f20\u64ad\u529b\uff0c\u4e5f\u83b7\u5f97\u4e86\u8bb8\u591a\u660e\u661f\u540d\u4eba\u7684\u70ed\u70c8\u8ffd\u6367\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2020\/07\/8-19-1024x768.jpg\" alt=\"\" class=\"wp-image-112890\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0a\u56fe\u5de6\u4e3aMIRROR\uff1b\u53f3\u4e3aTONAL<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e3a\u4f55 Lululemon \u7275\u624b MIRROR\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u75ab\u60c5\u5012\u903c\u5c45\u5bb6\u5065\u8eab\u5e02\u573a\u52a0\u901f\u53d1\u5c55<br>\nLululemon \u9996\u5e2d\u6267\u884c\u5b98 Calvin McDonald\u66fe\u8868\u793a\uff1a\u201c\u6536\u8d2d MIRROR\u662f\u4e00\u4e2a\u4ee4\u4eba\u5174\u594b\u7684\u673a\u4f1a\uff0c\u589e\u5f3a\u4e86\u6211\u4eec\u7684\u6570\u5b57\u548c\u4e92\u52a8\u80fd\u529b\uff0c\u5e76\u6df1\u5316\u6211\u4eec\u4f5c\u4e3a\u4f53\u9a8c\u5f0f\u54c1\u724c\u7684\u6839\u57fa\uff0c\u6211\u4eec\u671f\u5f85\u5408\u4f5c\u80fd\u591f\u52a0\u5feb\u6211\u4eec\uff08\u9664\u7ebf\u4e0a\u5065\u8eab\u8bfe\u7a0b\u5916\u7684\uff09\u5c45\u5bb6\u5065\u8eab\u4e1a\u52a1\u7684\u53d1\u5c55\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u6700\u8fd1\u53c2\u52a0\u7684\u4e00\u6b21\u98ce\u6295\u673a\u6784\u5206\u4eab\u4f1a\u4e0a\uff0cLerer Hippeau\u7684\u7ba1\u7406\u5408\u4f19\u4ebaEric Hippeau\u8868\u793a\uff1a\u201c\u6309\u9700\u5065\u8eab\uff08On-demand fitness\uff09\u6b63\u5728\u5448\u73b0\u7206\u53d1\u6001\u52bf\u3002\u75ab\u60c5\u524d\u5c31\u53ef\u4ee5\u770b\u5230\uff0c\u8d8a\u6765\u8d8a\u591a\u7684\u4eba\u4eec\u559c\u6b22\u5728\u5bb6\u6309\u7167\u81ea\u5df1\u7684\u559c\u597d\u9700\u6c42\u5065\u8eab\uff0c\u75ab\u60c5\u52a0\u5927\u4e86\u8fd9\u7c7b\u670d\u52a1\u5bf9\u5927\u4f17\u7684\u5438\u5f15\u529b\u3002\u6211\u4eec\u7684\u6295\u8d44\u4e4b\u4e00MIRROR \u5c31\u662f\u4e00\u4e2a\u4f8b\u5b50\u3002Peloton \u662f\u53e6\u4e00\u4e2a\u660e\u663e\u53d7\u76ca\u7684\u516c\u53f8\u3002ClassPass\u4e5f\u5411\u8fd9\u4e2a\u65b9\u5411\u505a\u51fa\u4e86\u8c03\u6574\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7f8e\u56fd\u667a\u80fd\u5bb6\u5ead\u5065\u8eab\u516c\u53f8 Peloton \u4e0a\u5b63\u5ea6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f66%\uff0c\u9996\u5e2d\u6267\u884c\u5b98 John Foley \u5728\u7535\u8bdd\u4f1a\u8bae\u4e0a\u8bf4\uff1a\u201c\u9694\u79bb\u548c\u5c45\u5bb6\u529e\u516c\u6210\u4e3a\u4e86 Peloton \u53d1\u5c55\u7684\u5f3a\u5927\u63a8\u52a8\u529b\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7f8e\u56fd\u5ba4\u5185\u5212\u8247\u673a\u54c1\u724c Hydrow \u5728\u75ab\u60c5\u671f\u95f4\u7684\u9500\u552e\u589e\u957f\u4e86 400%\uff0c\u4e5f\u57286\u6708\u4e2d\u987a\u5229\u5b8c\u6210\u4e86 2500\u4e07\u7f8e\u5143\u65b0\u4e00\u8f6e\u878d\u8d44\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2020\/07\/9-20.jpg\" alt=\"\" class=\"wp-image-112891\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ece\u5408\u4f5c\u5230\u6295\u8d44\uff0c\u518d\u5230\u6536\u8d2d\uff0c\u6c34\u5230\u6e20\u6210<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5bf9\u6bd4\u5c45\u5bb6\u667a\u80fd\u5065\u8eab\u7684\u51e0\u4e2a\u201c\u524d\u8f88\u201d\u54c1\u724c\uff0cMIRROR \u9664\u4e86\u201c\u955c\u5b50\u201d\u5916\u65e0\u9700\u914d\u5408\u5176\u4ed6\u5668\u68b0\u4f7f\u7528\uff0c\u5176\u8bbe\u8ba1\u7406\u5ff5\u663e\u7136\u4e0e Lululemon \u4e3b\u6253\u7684\u745c\u4f3d\u98ce\u683c\u548c\u573a\u666f\u66f4\u4e3a\u5951\u5408\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u636e\u6d77\u5916\u5a92\u4f53\u62a5\u9053\uff0c\u5341\u5e74\u524d\uff0cMIRROR\u7684\u521b\u59cb\u4ebaBrynn Putnam\u5c31\u66fe\u62c5\u4efb\u8fc7 Lululemon\u7684\u54c1\u724c\u5927\u4f7f\uff08ambassador for Lululemon\uff09\uff0c\u76f8\u4fe1\u8fd9\u4e5f\u4e3a\u53cc\u65b9\u7684\u6700\u7ec8\u201c\u7275\u624b\u201d\u5960\u5b9a\u4e86\u57fa\u7840\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u57282019\u5e7410\u6708\u7531\u534e\u5c14\u8857\u5bf9\u51b2\u57fa\u91d1 Point72Ventures \u9886\u6295\u7684 B-1 \u8f6e\u4e2d\uff0cLululemon \u4e5f\u66fe\u53c2\u6295100\u4e07\u7f8e\u5143\uff0c\u7d27\u63a5\u7740\uff0cMIRROR \u5c31\u548c Lululemon\u4e00\u8d77\u8bbe\u8ba1\u62d3\u5c55\u4e86\u65b0\u7684\u51a5\u60f3\u8bfe\u7a0b\uff0c\u5e76\u63a8\u51fa\u7406\u7597\u3001\u5eb7\u590d\u751a\u81f3\u8fdc\u7a0b\u4fdd\u5065\u8bfe\u7a0b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6536\u8d2d\u5b8c\u6210\u540e\uff0cMIRROR \u5c06\u4f5c\u4e3a Lululemon \u5185\u90e8\u7684\u72ec\u7acb\u516c\u53f8\u8fd0\u8425\uff0cBrynn Putnam \u5c06\u7ee7\u7eed\u62c5\u4efb\u9996\u5e2d\u6267\u884c\u5b98\uff0c\u5e76\u76f4\u63a5\u5411 Lululemon \u9996\u5e2d\u6267\u884c\u5b98Calvin McDonald\u62a5\u544a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Brynn \u8868\u793a\uff0c\u5e0c\u671b\u501f\u52a9 Lululemon \u5728\u96f6\u552e\u548c\u6280\u672f\u65b9\u9762\u7684\u529b\u91cf\uff0c\u8ba9 MIRROR \u63a5\u89e6\u5230\u66f4\u5e7f\u5927\u7684\u6d88\u8d39\u7fa4\u4f53\uff0c\u6210\u4e3a\u4eba\u4eec\u5bb6\u4e2d\uff08\u9664\u4e86\u7535\u8111\u548c\u624b\u673a\u4e4b\u5916\u5fc5\u5907\u7684\uff09\u7684\u201c\u7b2c\u4e09\u5757\u5c4f\u5e55\u201d\uff0c\u771f\u6b63\u6253\u9020\u51fa \u201c\u4e0b\u4e00\u4e2a iPhone\u201d \uff08\u201cWe always said that we believe we\u2019re building the next iPhone.\u201d\uff09<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u6570\u5b57\u5316\u65b9\u5411\u4e0a\uff0cLululemon \u6025\u8d77\u76f4\u8ffd Nike \u7b49\u9886\u8dd1\u8005<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd0\u52a8\u5065\u8eab\u672c\u6765\u5c31\u5177\u6709\u8f83\u5f3a\u7684\u793e\u7fa4\u5c5e\u6027\u548c\u5b66\u4e60\u9700\u6c42\uff0c\u6211\u4eec\u53ef\u4ee5\u770b\u5230\uff0c\u5404\u5927\u8fd0\u52a8\u5de8\u5934\u5982 Nike\u3001Under Armour \u90fd\u4e00\u76f4\u5728\u52a0\u5927\u76f4\u9762\u6d88\u8d39\u8005\u7684\u6295\u5165\uff0c\u5f00\u53d1\u6216\u6536\u8d2d\u5e94\u7528\u7a0b\u5e8fApp\uff0c\u4e0d\u65ad\u4f18\u5316\u7ebf\u4e0a\u4f53\u9a8c\uff0c\u4e30\u5bcc\u6570\u5b57\u5316\u5185\u5bb9\uff0c\u52a0\u5f3a\u793e\u7fa4\u9ecf\u6027\uff0c\u5e76\u8054\u52a8\u5b9e\u4f53\u548c\u7ebf\u4e0a\u6e20\u9053\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5bf9\u6bd4\u4e4b\u4e0b\uff0cLululemon\u4e00\u76f4\u4e13\u6ce8\u4e8e\u4ee5\u95e8\u5e97\u4e3a\u5706\u5fc3\uff0c\u901a\u8fc7\u6d3b\u52a8\u3001\u54c1\u724c\u5927\u4f7f\u3001\u793e\u533a\u6765\u589e\u5f3a\u7528\u6237\u4f53\u9a8c\u548c\u5f52\u5c5e\u611f\u3002\u4ece1998\u5e74\u6e29\u54e5\u534e\u7684\u7b2c\u4e00\u5bb6\u95e8\u5e97\u5f00\u59cb\uff0c\u5176\u5b9e\u4f53\u95e8\u5e97\u5c31\u627f\u8f7d\u7740\u745c\u4f3d\u4f53\u9a8c\u548c\u670d\u9970\u96f6\u552e\u7684\u53cc\u91cd\u89d2\u8272\u3002\u54c1\u724c\u81f3\u4eca\u8fd8\u4e00\u76f4\u4fdd\u7559\u4e86\u9ad8\u7ea7\u745c\u4f3d\u5de5\u4f5c\u5ba4\u3001\u5065\u8eab\u4ff1\u4e50\u90e8\u548c\u5065\u8eab\u4e2d\u5fc3\u7b49\u4f18\u8d28\u7b2c\u4e09\u65b9\u573a\u6240\u4f5c\u4e3a\u5206\u9500\u6e20\u9053\u3002<\/p>\n\n\n\n<p 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