{"id":148187,"date":"2022-06-28T22:49:38","date_gmt":"2022-06-28T14:49:38","guid":{"rendered":"http:\/\/www.htt.hk\/?p=148187"},"modified":"2022-06-28T22:49:38","modified_gmt":"2022-06-28T14:49:38","slug":"nike-%e4%b8%8a%e5%ad%a3%e5%ba%a6%e8%90%a5%e6%94%b6%e5%a5%bd%e4%ba%8e%e5%b8%82%e5%9c%ba%e9%a2%84%e6%9c%9f","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=148187","title":{"rendered":"Nike \u4e0a\u5b63\u5ea6\u8425\u6536\u597d\u4e8e\u5e02\u573a\u9884\u671f"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">6\u670827\u65e5\uff0c\u7f8e\u56fd\u8fd0\u52a8\u670d\u9970\u5de8\u5934 Nike\uff08\u8010\u514b\uff09\u516c\u5e03\u4e86\u622a\u81f32022\u5e745\u670831\u65e5\u76842021\/2022\u8d22\u5e74\u7b2c\u56db\u5b63\u5ea6\u53ca\u5168\u5e74\u5173\u952e\u8d22\u52a1\u6570\u636e\uff1a\u7b2c\u56db\u5b63\u5ea6\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u6ed11%\u81f3122.34\u4ebf\u7f8e\u5143\uff0c\u4f46\u9ad8\u4e8e\u9884\u671f\u7684120.6\u4ebf\u7f8e\u5143\uff0c\u8fd9\u5f97\u76ca\u4e8e EMEA\uff08\u6b27\u6d32\u3001\u4e2d\u4e1c\u548c\u975e\u6d32\uff09\u5730\u533a\u7684\u9500\u552e\u589e\u957f\uff1b\u5168\u5e74\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f5%\u81f3467.10\u4ebf\u7f8e\u5143\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u589e\u957f6%\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u8d22\u62a5\u53d1\u5e03\u540e\u76846\u670827\u65e5\uff0c\u516c\u53f8\u80a1\u4ef7\u5728\u76d8\u540e\u4e0b\u8dcc2.13%\u81f3110.50\u7f8e\u5143\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2022\/06\/10-6-1024x453.png\" alt=\"\" class=\"wp-image-148188\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u622a\u81f32022\u5e745\u670831\u65e5\u76842022\u8d22\u5e74\u7b2c\u56db\u5b63\u5ea6\uff0c\u5927\u4e2d\u534e\u533a\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d19%\u81f315.61\u4ebf\u7f8e\u5143\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u7b97\u4e0b\u964d20%\uff1b\u5c31\u6574\u4e2a\u8d22\u5e74\u6765\u770b\uff0c\u5927\u4e2d\u534e\u533a\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d9%\u81f375.47\u4ebf\u7f8e\u5143\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u7b97\u4e0b\u964d13%\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nike\u9996\u5e2d\u8d22\u52a1\u5b98 Matthew Friend\u8868\u793a\uff1a\u201c\u9274\u4e8e\u65b0\u51a0\u75ab\u60c5\u5e26\u6765\u7684\u7684\u989d\u5916\u5e72\u6270\u9020\u6210\u7684\u4e0d\u786e\u5b9a\u6027\uff0c\u6211\u4eec\u5bf9\u5927\u4e2d\u534e\u533a\u91c7\u53d6\u4e86\u8c28\u614e\u7684\u6001\u5ea6\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5206\u6790\u5e08\u4eec\u5bf9 Nike\u4eca\u5e74\u5728\u4e2d\u56fd\u5e02\u573a\u7684\u524d\u666f\u8912\u8d2c\u4e0d\u4e00\uff0c\u5c3d\u7ba1\u4e2d\u56fd\u51e0\u4e2a\u4e3b\u8981\u57ce\u5e02\u5df2\u7ecf\u89e3\u9664\u4e86\u9488\u5bf9\u65b0\u51a0\u75ab\u60c5\u7684\u4e25\u683c\u5c01\u9501\u63aa\u65bd\uff0c\u4f46\u662f\u4eba\u4eec\u524a\u51cf\u5f00\u652f\uff0c\u5e76\u4e14\u66f4\u52a0\u504f\u597d\u674e\u5b81\u548c\u5b89\u8e0f\u7b49\u672c\u571f\u54c1\u724c\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2022\u8d22\u5e74\u7b2c\u56db\u5b63\u5ea6\u6bdb\u5229\u6da6\u540c\u6bd4\u4e0b\u6ed13%\u81f355.03\u4ebf\u7f8e\u5143\uff0c\u6bdb\u5229\u7387\u4e0b\u964d80\u4e2a\u57fa\u70b9\u81f345.0%\u3002Nike\u8868\u793a\uff0c\u7531\u4e8e\u8fd0\u8d39\u548c\u4ea7\u54c1\u6210\u672c\u589e\u52a0\uff0c\u4ee5\u53ca\u56e0\u4f9b\u5e94\u7d27\u5f20\u800c\u5ef6\u8fdf\u5230\u8d27\u7684\u5b63\u8282\u6027\u5e93\u5b58\u6253\u6298\u5e45\u5ea6\u52a0\u5927\uff0c\u5176\u6bdb\u5229\u7387\u4eca\u5e74\u5c06\u9762\u4e34\u538b\u529b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u622a\u81f35\u6708\u5e95\uff0c\u8be5\u516c\u53f8\u7684\u5e93\u5b58\u8f83\u53bb\u5e74\u540c\u671f\u589e\u52a023%\u81f384\u4ebf\u7f8e\u5143\uff0c\u8fd9\u662f\u7531\u4e8e\u4f9b\u5e94\u94fe\u4e2d\u65ad\u5ef6\u957f\u4e86\u4ea4\u8d27\u671f\u5bfc\u81f4\u7684\u5728\u9014\u5e93\u5b58\u589e\u52a0\uff0c\u90e8\u5206\u62b5\u6d88\u4e86\u5f3a\u52b2\u7684\u6d88\u8d39\u9700\u6c42\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6839\u636e Refinitiv IBES\u7684\u6570\u636e\uff0cNike\u9884\u8ba1\u7b2c\u4e00\u5b63\u5ea6\u8425\u6536\u8f83\u53bb\u5e74\u540c\u671f\u5c06\u6301\u5e73\u6216\u7565\u6709\u589e\u957f\uff0c\u4f4e\u4e8e\u9884\u671f5.1%\u7684\u589e\u5e45\u3002Morningstar\u5206\u6790\u5e08 David Swartz\u8868\u793a\uff1a\u201c\u4e1a\u7ee9\u6307\u5f15\u6709\u4e9b\u4ee4\u4eba\u5931\u671b\u3002\u201d Nike\u8868\u793a\u5c06\u63d0\u4f9b\u66f4\u591a\u7684\u6298\u6263\uff0c\u5e76\u52aa\u529b\u5e94\u5bf9\u5176\u6700\u8d5a\u94b1\u7684\u5e02\u573a\u2014\u2014\u4e2d\u56fd\u56e0\u75ab\u60c5\u800c\u9020\u6210\u7684\u4e2d\u65ad\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nike\u9884\u6d4b\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff0c2023\u8d22\u5e74\u7684\u8425\u6536\u5c06\u4ee5\u8f83\u4f4e\u7684\u4e24\u4f4d\u6570\u589e\u957f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u622a\u81f35\u670831\u65e5\u76842022\u8d22\u5e74\u7b2c\u56db\u5b63\u5ea6\uff0cNike\u5173\u952e\u8d22\u52a1\u6570\u636e\u5982\u4e0b\uff1a<br>\n\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u6ed11%\u81f3122.34\u4ebf\u7f8e\u5143\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u589e\u957f3%<br>\n\u76f4\u8425\u4e1a\u52a1 Nike Direct \u9500\u552e\u989d\u540c\u6bd4\u589e\u957f7%\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u589e\u957f11%<br>\n\u6bdb\u5229\u6da6\u540c\u6bd4\u4e0b\u6ed13%\u81f355.03\u4ebf\u7f8e\u5143\uff0c\u6bdb\u5229\u7387\u4e0b\u964d80\u4e2a\u57fa\u70b9\u81f345.0%<br>\n\u51c0\u5229\u6da6\u540c\u6bd4\u4e0b\u6ed15%\u81f314.39\u4ebf\u7f8e\u5143<br>\n\u7a00\u91ca\u540e\u6bcf\u80a1\u6536\u76ca\u540c\u6bd4\u4e0b\u6ed13%\u81f30.90\u7f8e\u5143<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6309\u5730\u533a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5317\u7f8e\uff1a\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u6ed15%\u81f351.15\u4ebf\u7f8e\u5143\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u6ed16%\u81f335.80\u4ebf\u7f8e\u5143\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u6ed15%\u81f313.75\u4ebf\u7f8e\u5143\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f12%\u81f31.60\u4ebf\u7f8e\u5143<br>\nEMEA\uff08\u6b27\u6d32\u3001\u4e2d\u4e1c\u548c\u975e\u6d32\uff09\uff1a\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f9%\u81f332.51\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+20%\uff09\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f11%\u81f320.30\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+22%\uff09\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f6%\u81f310.83\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+16%\uff09\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f10%\u81f31.38\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+20%\uff09<br>\n\u5927\u4e2d\u534e\u533a\uff1a\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d19%\u81f315.61\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-20%\uff09\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d10%\u81f311.78\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-12%\uff09\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d39%\u81f33.50\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-40%\uff09\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d27%\u81f33300\u4e07\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-28%\uff09<br>\n\u4e9a\u592a\u5730\u533a\u548c\u62c9\u4e01\u7f8e\u6d32\uff1a\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f15%\u81f316.82\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+24%\uff09\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f19%\u81f311.97\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+28%\uff09\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f8%\u81f34.29\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+16%\uff09\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f2%\u81f35600\u4e07\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+9%\uff09<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6309\u54c1\u724c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nike \u54c1\u724c\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d1%\u81f3116.57\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+3%\uff09\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u4e0e\u53bb\u5e74\u6301\u5e73\uff0c79.85\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+4%\uff09\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d6%\u81f332.37\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-2%\uff09\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f5%\u81f33.87\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+10%\uff09<br>\nConverse\uff08\u5321\u5a01\uff09\u54c1\u724c\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d1%\u81f35.93\u4ebf\u7f8e\u5143\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u589e\u957f3%<br>\n\u622a\u81f35\u670831\u65e5\u76842022\u8d22\u5e74\u5168\u5e74\uff0cNike\u5173\u952e\u8d22\u52a1\u6570\u636e\u5982\u4e0b\uff1a<br>\n\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f5%\u81f3467.10\u4ebf\u7f8e\u5143\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u589e\u957f6%<br>\n\u76f4\u8425\u4e1a\u52a1 Nike Direct \u9500\u552e\u989d\u540c\u6bd4\u589e\u957f14%\u81f3187.26\u4ebf\u7f8e\u5143\uff0c\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u589e\u957f15%<br>\n\u6bdb\u5229\u7387\u7531\u4e0a\u4e00\u8d22\u5e74\u768444.8%\u589e\u81f346.0%<br>\n\u51c0\u5229\u6da6\u540c\u6bd4\u589e\u957f6%\u81f360.46\u4ebf\u7f8e\u5143<br>\n\u7a00\u91ca\u540e\u6bcf\u80a1\u6536\u76ca\u540c\u6bd4\u589e\u957f5%\u81f33.75\u7f8e\u5143<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6309\u5730\u533a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5317\u7f8e\uff1a\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f7%\u81f3183.53\u4ebf\u7f8e\u5143\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f5%\u81f3122.28\u4ebf\u7f8e\u5143\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f9%\u81f354.92\u4ebf\u7f8e\u5143\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f25%\u81f36.33\u4ebf\u7f8e\u5143<br>\nEMEA\uff08\u6b27\u6d32\u3001\u4e2d\u4e1c\u548c\u975e\u6d32\uff09\uff1a\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f9%\u81f3124.79\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+12%\uff09\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f6%\u81f373.88\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+9%\uff09\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f13%\u81f345.27\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+16%\uff09\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f15%\u81f35.64\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+17%\uff09<br>\n\u5927\u4e2d\u534e\u533a\uff1a\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d9%\u81f375.47\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-13%\uff09\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d6%\u81f354.16\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-10%\uff09\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d17%\u81f319.38\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-21%\uff09\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d1%\u81f31.93\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a-6%\uff09<br>\n\u4e9a\u592a\u5730\u533a\u548c\u62c9\u4e01\u7f8e\u6d32\uff1a\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f11%\u81f359.55\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+16%\uff09\uff1b\u5176\u4e2d\uff0c\u978b\u7c7b\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f12%\u81f341.11\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+17%\uff09\uff1b\u670d\u88c5\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f8%\u81f316.10\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+12%\uff09\uff1b\u914d\u4ef6\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f23%\u81f32.34\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\uff1a+28%\uff09<\/p>\n\n\n\n<p 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