{"id":161209,"date":"2023-03-24T22:04:06","date_gmt":"2023-03-24T14:04:06","guid":{"rendered":"http:\/\/www.htt.hk\/?p=161209"},"modified":"2023-03-24T22:04:06","modified_gmt":"2023-03-24T14:04:06","slug":"lvmh%e9%9b%86%e5%9b%a2%e9%ab%98%e7%ae%a1%e7%a7%b0%ef%bc%9alvmh-%e6%9b%b4%e6%8f%90%e5%80%a1web-2-5","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=161209","title":{"rendered":"LVMH\u96c6\u56e2\u9ad8\u7ba1\u79f0\uff1aLVMH \u66f4\u63d0\u5021\u201cWeb 2.5\u201d"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5f53\u5730\u65f6\u95f43\u670821-22\u65e5\uff0c\u5168\u7403\u6700\u5927\u7684\u533a\u5757\u94fe\u3001\u52a0\u5bc6\u53ca Web3 \u4f1a\u8bae\u4e4b\u4e00\u7684\u5df4\u9ece\u533a\u5757\u94fe\u5468\uff08PBW\uff0cParis Blockchain Week\uff09\u5cf0\u4f1a\u5728\u5df4\u9ece\u5362\u6d6e\u5bab\u5361\u9c81\u585e\u5c14\u5c55\u5385\u4e3e\u529e\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3\u670821\u65e5\u7684\u8bae\u7a0b\u4e3b\u8981\u56f4\u7ed5 Web3 \u5c55\u5f00\uff0c\u4e0e\u4f1a\u8005\u91cd\u70b9\u5173\u6ce8\u521b\u4f5c\u8005\u5982\u4f55\u5728\u5143\u5b87\u5b99\u4e2d\u521b\u9020\u4ef7\u503c\u3001Web 2.0\u516c\u53f8\u5982\u4f55\u8fc7\u6e21\u5230 Web 3.0\u7b49\u95ee\u9898\u3002\u5f53\u65e5\uff0c\u4e00\u573a\u540d\u4e3a Web3XP \u7684\u3001\u4e3a\u671f\u4e00\u5929\u7684\u6d3b\u52a8\u4e2d\uff0c\u6cd5\u56fd\u5962\u4f88\u54c1\u5de8\u5934LVMH \u96c6\u56e2\u9996\u5e2d\u4fe1\u606f\u5b98 Franck Le Moal\u3001\u6570\u5b57\u8f6c\u578b\u548c\u65b0\u5174\u89e3\u51b3\u65b9\u6848\u526f\u603b\u88c1 Nelly Mensah \u5728\u8bb2\u8bdd\u4e2d\u8868\u793a\uff0c\u4ee5\u53bb\u4e2d\u5fc3\u5316\u4e3a\u91cd\u70b9\u7684\u201cWeb 3.0 Ideology\u201d\uff08\u6307 Web 3.0\u53bb\u4e2d\u5fc3\u5316\u7684\u89c2\u5ff5\u4f53\u7cfb\uff09\u963b\u788d\u4e86\u4e3b\u6d41\u7528\u6237\u7684\u5165\u95e8\u53ca\u4f7f\u7528\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/03\/333-15-1024x341.jpg\" alt=\"\" class=\"wp-image-161210\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0a\u56fe\uff1aLVMH \u4e13\u5bb6\u53c2\u4e0e\u7684 Web3XP \u65e5\u7a0b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd1\u5e74\u6765\uff0cWeb 2.5\u3001Web 3.0 \u751a\u81f3 Web 4.0 \u6210\u4e3a\u4e86\u5404\u884c\u4e1a\u4e43\u81f3\u6c11\u95f4\u7684\u70ed\u95e8\u8bdd\u9898\uff0c\u5728 Web 2.0\u4e2d\u5360\u636e\u4e3b\u5bfc\u5730\u4f4d\u7684\u5962\u4f88\u54c1\u724c\u4e5f\u6b63\u52a0\u901f\u8fdb\u519b Web 3.0\u9886\u57df\uff0c\u5404\u65b9\u90fd\u60f3\u62a2\u5148\u5206\u5f97\u4e00\u5757\u201c\u5143\u86cb\u7cd5\uff08meta-pie\uff09\u201d\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6839\u636e\u6570\u5b57\u8425\u9500\u673a\u6784 Serotonin \u7684\u8c03\u67e5\uff0c\u5305\u62ec Gucci Vault\u3001DressX \u548c Nike \u5bf9 Rtfkt \u7684\u6536\u8d2d\u5728\u5185\uff0c\u65f6\u5c1a\u3001\u5962\u4f88\u54c1\u5de8\u5934\u4eec\u591a\u8d8b\u5411\u4e8e\u8fd0\u7528 Web 3.0 \u6280\u672f\u624b\u6bb5\u5c06\u865a\u62df\u4ea7\u54c1\u4e0e\u5b9e\u7269\u5546\u54c1\u8fde\u63a5\uff0c\u91cd\u65b0\u5b9a\u4e49\u7269\u7406\u4e0e\u6570\u5b57\u95f4\u7684\u754c\u9650\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/03\/0-10-1024x468.jpg\" alt=\"\" class=\"wp-image-161211\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">LVMH \u4e0e Web 3.0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LVMH \u65d7\u4e0b\u7684\u8bb8\u591a\u5962\u4f88\u54c1\u724c\u90fd\u66fe\u6df1\u5165\u6d89\u8db3 Web 3.0\u9886\u57df\uff0c\u5305\u62ec\u96c6\u56e2\u65d7\u8230\u54c1\u724c Louis Vuitton\uff08\u8def\u6613\u5a01\u767b\uff09\u63a8\u51fa\u7684\u201cLouis: The Game\u201d NFT \u6e38\u620f\uff08\u4e0b\u56fe\uff09\uff1b\u8fea\u5965\uff08Dior\uff09\u5f00\u51fa\u7684\u5143\u5b87\u5b99\u4f53\u9a8c\u5e97\u4ee5\u53ca\u5143\u5b87\u5b99\u5c55\u89c8\u201c\u5728\u8def\u4e0a\uff08ON THE ROAD\uff09\u201d\uff1bFendi\uff08\u82ac\u8fea\uff09\u4e0e\u6bd4\u7279\u5e01\u786c\u4ef6\u94b1\u5305\u5236\u9020\u5546 Ledger \u5408\u4f5c\u63a8\u51fa\u7684 Web 3.0\u914d\u9970\uff1b Hennessy \u63a8\u51fa\u57fa\u4e8e NFT \u7684 Web3 \u793e\u4ea4\u4ff1\u4e50\u90e8\uff1bTag Heuer \u63a5\u53d7\u52a0\u5bc6\u8d27\u5e01\u652f\u4ed8\u7b49\u7b49\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/03\/00-8.jpg\" alt=\"\" class=\"wp-image-161212\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Web 3.0\u89c2\u5ff5\u4f53\u7cfb\uff08Web 3.0 Ideology\uff09\u6307\u7684\u662f\u4e0e\u53bb\u4e2d\u5fc3\u5316\u76f8\u5173\u7684\u4fe1\u4ef0\u4f53\u7cfb\u3002Web 3.0\u65e8\u5728\u521b\u5efa\u66f4\u52a0\u5206\u6563\u3001\u5b89\u5168\u548c\u7528\u6237\u4e3b\u5bfc\u63a7\u5236\u7684\u7f51\u7edc\uff0c\u901a\u8fc7\u521b\u5efa\u66f4\u52a0\u53bb\u4e2d\u5fc3\u5316\u548c\u5206\u5e03\u5f0f\u7684 Web \u67b6\u6784\u6765\u6446\u8131\u4e2d\u5fc3\u5316\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LVMH \u96c6\u56e2\u6570\u5b57\u8f6c\u578b\u548c\u65b0\u5174\u89e3\u51b3\u65b9\u6848\u526f\u603b\u88c1 Nelly Mensah \u5728\u5176\u53d1\u8a00\u4e2d\u63d0\u53ca\u201c\u4fdd\u62a4\u597d\u79c1\u94a5\uff0c\u624d\u80fd\u638c\u63a7\u81ea\u5df1\u7684\u5e01\uff08not your keys, not your coins\uff09\u201d\u4f5c\u4e3a\u4f8b\u8bc1\u2014\u2014\u82e5\u79c1\u94a5\u6cc4\u9732\uff0c\u8d44\u4ea7\u5373\u4e0d\u518d\u5b89\u5168\u3002\u4e0a\u8ff0\u89c2\u5ff5\u4f7f\u7528\u6237\u66f4\u96be\u63a5\u53d7 Web 3.0\uff0c\u963b\u788d\u4e86\u4e3b\u6d41\u5927\u4f17\u5bf9 Web 3.0\u4ea7\u54c1\u7684\u63a5\u53d7\u53ca\u4f7f\u7528\uff0c\u8fd9\u4e5f\u5bf9 Web 3.0\u6280\u672f\u7684\u540e\u7eed\u53d1\u5c55\u4e0d\u5229\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mensah \u5efa\u8bae\uff0c\u66f4\u591a\u5730\u5173\u6ce8 Web 3.0\u6280\u672f\u3001\u51cf\u5c11\u5bf9 Web 3.0 \u53bb\u4e2d\u5fc3\u5316\u603b\u4f53\u76ee\u6807\u7684\u5173\u6ce8\u624d\u80fd\u63a8\u52a8\u4e3b\u6d41\u5927\u4f17\u5bf9Web 3.0\u4ea7\u54c1\u7684\u63a5\u53d7\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c\u66f4\u6e29\u548c\u7684\u201dWeb 2.5\u662f\u8fdb\u5165 Web 3.0\u524d\u7684\u7f13\u51b2\u533a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Web 1.0\u65f6\u671f\u6307\u81ea1991\u5e74\u81f32004\u5e74\u5de6\u53f3\u4e92\u8054\u7f51\u521a\u5174\u8d77\u7684\u9636\u6bb5\uff1a\u5728\u4ee5\u641c\u72d0\u3001\u65b0\u6d6a\u3001\u7f51\u6613\u3001Yahoo\uff01\u3001Google\u7b49\u4e3a\u4ee3\u8868\u7684\u4f20\u7edf\u9759\u6001\u95e8\u6237\u7f51\u7ad9\u4e2d\uff0c\u7528\u6237\u4ec5\u4f5c\u4e3a\u201c\u53ea\u8bfb\u201d\u7684\u63a5\u53d7\u65b9\uff0c\u88ab\u52a8\u63a5\u53d7\u5e73\u53f0\u7684\u5185\u5bb9\u8f93\u51fa\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u968f\u7740\u5149\u7ea4\u57fa\u7840\u8bbe\u65bd\u53ca\u7b97\u529b\u7b49\u7684\u53d1\u5c55\uff0cWeb 2.0\u6b63\u5f0f\u8fdb\u5165\u201c\u8bfb\u5199\u201d\u9636\u6bb5\uff1a\u5728\u4ee5 Facebook\u3001Twitter\u3001\u5fae\u535a\u3001\u6296\u97f3\u3001\u5c0f\u7ea2\u4e66\u7b49\u4e3a\u4ee3\u8868\u7684\u5e73\u53f0\u4e2d\uff0c\u7528\u6237\u5f00\u59cb\u6210\u4e3a\u5185\u5bb9\u521b\u4f5c\u8005\uff0c\u4f46\u76d1\u7ba1\u7528\u6237\u4ea7\u51fa\u5185\u5bb9\u7684\u5de8\u5927\u6743\u529b\u4ecd\u5728\u5e73\u53f0\u624b\u4e2d\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fdb\u5165 Web 3.0\u9636\u6bb5\uff0c\u201c\u5f00\u653e\u201d\u3001\u201c\u53bb\u4e2d\u5fc3\u5316\u201d\u3001\u201c\u5171\u5efa\u3001\u5171\u4eab\u3001\u5171\u521b\u201d\u6210\u4e3a\u5176\u91cd\u8981\u7279\u70b9\uff0c\u7528\u6237\u5728 Web 3.0 \u4e2d\u6709\u5145\u5206\u7684\u51c6\u5165\u81ea\u7531\uff0c\u5bf9\u6570\u636e\u548c\u4fe1\u606f\u62e5\u6709\u5b9e\u9645\u638c\u63a7\u6743\uff0c\u53ef\u5728\u7ebf\u642d\u5efa\u8d44\u4ea7\uff0c\u4e14\u4e0d\u53d7\u7b2c\u4e09\u65b9\u4e3b\u4f53\u9650\u5236\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u800c Web 2.5\uff0c\u987e\u540d\u601d\u4e49\uff0c\u5219\u662f Web 2.0\u5411 Web 3.0 \u8f6c\u53d8\u7684\u8fc7\u6e21\u9636\u6bb5\uff0c\u4e3a\u7528\u6237\u63d0\u4f9b\u4e86\u5728 Web \u67b6\u6784\u98de\u901f\u66f4\u8fed\u80cc\u666f\u4e4b\u4e0b\u7684\u5598\u606f\u3001\u7f13\u51b2\u7a7a\u95f4\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/03\/000-7-1024x469.jpg\" alt=\"\" class=\"wp-image-161213\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0a\u56fe\uff1aNelly Mensah<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nelly Mensah \u5728\u5df4\u9ece\u533a\u5757\u94fe\u5468\u671f\u95f4\u7684\u53d1\u8a00\u4e2d\u79f0\uff0cLVMH \u66f4\u63d0\u5021\u201cWeb 2.5\u201d\u3002\u5979\u5c06 Web 2.5 \u63cf\u8ff0\u4e3a\u4e00\u79cd\u66f4\u67d4\u548c\u7684\uff08softer\uff09\u3001\u53bb\u4e2d\u5fc3\u5316\u89c2\u5ff5\u7a0b\u5ea6\u66f4\u4f4e\u7684\uff08less ideological\uff09\u9014\u5f84\uff0c\u4e14\u7ed3\u5408\u4e86\u8fc7\u53bb Web 1.0\u3001Web 2.0\u7684\u7528\u6237\u4e60\u60ef\u4e0e Web 3.0\u7684\u65b0\u6280\u672f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u65e0\u72ec\u6709\u5076\uff0c\u6b64\u524d\uff0c\u533a\u5757\u94fe\u6e38\u620f\u516c\u53f8 Mythical Games \u4e0e Burberry \u5408\u4f5c\u63a8\u51fa NFT \u4ea7\u54c1\u65f6\uff0cMythical Games \u9996\u5e2d\u6267\u884c\u5b98 John Linden \u4e5f\u66fe\u76f4\u8a00\uff0c\u516c\u53f8\u76ee\u524d\u4ecd\u5728 Web 2.5\u65f6\u4ee3\uff0c\u5c06\u5728\u7528\u6237\u719f\u6089\u7684 Web 2.0\u67b6\u6784\u4e2d\u63d0\u4f9b Web 3.0\u7684\u65b0\u529f\u80fd\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LVMH \u7684 Web 2.5\u5b9e\u8df5<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2021\u5e74\uff0cLVMH \u5ba3\u5e03\u4e0e\u533a\u5757\u94fe\u5e73\u53f0 ConsenSys \u5408\u4f5c\u521b\u5efa\u4e00\u4e2a\u540d\u4e3a Aura \u7684\u533a\u5757\u94fe\u9a71\u52a8\u5e73\u53f0\u3002Aura \u65e8\u5728\u4e3a\u5ba2\u6237\u63d0\u4f9b\u4e00\u79cd\u5b89\u5168\u3001\u900f\u660e\u7684\u65b9\u5f0f\u6765\u8ffd\u8e2a\u5176\u5962\u4f88\u54c1\u4ece\u539f\u6750\u6599\u5230\u6210\u54c1\u7684\u6765\u6e90\u53ca\u771f\u4f2a\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/03\/1111-9-1024x474.jpg\" alt=\"\" class=\"wp-image-161214\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Aura \u5e73\u53f0\u5c55\u793a\u4e86\u8bf8\u5982 LVMH \u7b49\u5962\u4f88\u54c1\u5b9e\u4f53\u4f01\u4e1a\u5982\u4f55\u7ed3\u5408 Web 3.0\u7684\u5168\u65b0\u6280\u672f\u53ca Web 2.0\u7684\u7528\u6237\u4e60\u60ef\uff1a\u901a\u8fc7 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