{"id":174557,"date":"2023-11-01T21:51:30","date_gmt":"2023-11-01T13:51:30","guid":{"rendered":"http:\/\/www.htt.hk\/?p=174557"},"modified":"2023-11-01T21:51:30","modified_gmt":"2023-11-01T13:51:30","slug":"shein-%e6%94%b6%e8%b4%ad%e8%8b%b1%e5%9b%bd%e4%ba%92%e8%81%94%e7%bd%91%e6%97%b6%e5%b0%9a%e5%93%81%e7%89%8c-misguided-%e7%9a%84%e7%9f%a5%e8%af%86%e4%ba%a7%e6%9d%83%e5%92%8c%e5%95%86%e6%a0%87","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=174557","title":{"rendered":"Shein \u6536\u8d2d\u82f1\u56fd\u4e92\u8054\u7f51\u65f6\u5c1a\u54c1\u724c Misguided \u7684\u77e5\u8bc6\u4ea7\u6743\u548c\u5546\u6807"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e2d\u56fd\u5feb\u65f6\u5c1a\u5de8\u5934 Shein\uff08\u5e0c\u97f3\uff09\u5ba3\u5e03\u6536\u8d2d\u82f1\u56fd\u65f6\u5c1a\u96f6\u552e\u5de8\u5934 Frasers Group \u65d7\u4e0b\u82f1\u56fd\u4e92\u8054\u7f51\u65f6\u5c1a\u54c1\u724c Misguided\u3002\u8bc1\u5b9e\u4e86\u6b64\u524d\u82f1\u56fd\u5a92\u4f53\u5929\u7a7a\u65b0\u95fb\uff08Sky news\uff09\u5bf9 Shein \u4e0e Frasers Group \u4f1a\u8c08\u5df2\u6301\u7eed\u51e0\u5468\u7684\u62a5\u9053\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Frasers Group \u65b9\u9762\u8868\u793a\uff0c \u201c\u5df2\u5c06 Missguided \u7684\u77e5\u8bc6\u4ea7\u6743\u51fa\u552e\u7ed9 Shein\uff0c\u7b26\u5408\u96c6\u56e2\u7ba1\u7406\u54c1\u724c\u7ec4\u5408\u7684\u4e25\u683c\u529e\u6cd5\u201d\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/13.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"429\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/13-1024x429.png\" alt=\"\" class=\"wp-image-174558\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/13-1024x429.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/13-300x126.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/13-768x321.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/13-1536x643.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/13-2048x857.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Missguided \u7531\u8bbe\u8ba1\u5e08 Nitin Passi \u521b\u7acb\u4e8e2008\u5e74\uff0c\u4e1a\u52a1\u8303\u56f4\u8986\u76d6\u5168\u7403180\u591a\u4e2a\u56fd\u5bb6\uff0c\u5ba2\u6237\u6570\u91cf\u8d85\u8fc7400\u4e07\u3002\u6b64\u524d\uff0cMissguided \u66fe\u56e0\u552e\u4ef71\u82f1\u9551\u7684\u6bd4\u57fa\u5c3c\u800c\u8d70\u7ea2\uff0c\u5e76\u6210\u4e3a\u82f1\u56fd\u5feb\u65f6\u5c1a\u7684\u4e3b\u8981\u53c2\u4e0e\u8005\uff0c\u4ece\u800c\u58f0\u540d\u9e4a\u8d77\u3002\u622a\u81f32020\u5e743\u6708\u7684\u4e00\u5e74\u4e2d\uff0cMissguided \u7684\u9500\u552e\u989d\u8fbe\u52302.02\u4ebf\u82f1\u9551\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0d\u8fc7\uff0c\u968f\u540e\u7684 Missguided \u8eab\u9677\u4e25\u91cd\u7684\u8d22\u52a1\u56f0\u5883\uff0c\u65e0\u6cd5\u5411\u4f9b\u5e94\u5546\u4ed8\u6b3e\u3002\u4e3a\u89e3\u51b3\u77ed\u671f\u4f9b\u5e94\u94fe\u9762\u4e34\u7684\u5de8\u5927\u6311\u6218\u30022021\u5e7412\u6708\uff0cMissguided \u5411\u79c1\u52df\u57fa\u91d1 Alteri Investors \u51fa\u552e\u4e86 50%\u7684\u80a1\u6743\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2022\u5e746\u6708\uff0cFrasers Group \u4ee52000\u4e07\u82f1\u9551\u7684\u4ef7\u683c\u6536\u8d2d\u4e86 Missguided \u7684\u90e8\u5206\u77e5\u8bc6\u4ea7\u6743\uff0c\u6536\u8d2d\u7684\u90e8\u5206\u5305\u62ec Missguided \u65d7\u4e0b\u7684 Missguided Limited\uff0cMennace Limited \u548c Missguided (IP) Limited \u4e09\u5bb6\u516c\u53f8\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Missguided \u7684\u4ea7\u54c1\u7cfb\u5217\u4e0e\u5176\u65b0\u6bcd\u516c\u53f8 Shein \u7684\u4ea7\u54c1\u7cfb\u5217\u7c7b\u4f3c\uff0c\u4e13\u6ce8\u4e8e\u6700\u65b0\u8d8b\u52bf\uff0c\u5e76\u4e14\u4ef7\u683c\u504f\u4f4e\u3002\u5c3d\u7ba1\u6709\u8bb8\u591a\u76f8\u4f3c\u6027\uff0cMissguided \u7684\u4ea7\u54c1\u7a0d\u8d35\u4e8e Shein\uff0c\u4e14\u53ef\u80fd\u5438\u5f15\u4e0d\u540c\u7684\u4eba\u7fa4\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u6b21\u4ea4\u6613\u662f Shein \u9996\u6b21\u6d89\u8db3\u5bf9\u82f1\u56fd\u54c1\u724c\u7684\u6536\u8d2d\u3002\u636e\u65b0\u95fb\u7a3f\u79f0\uff0c\u4f5c\u4e3a\u4ea4\u6613\u7684\u4e00\u90e8\u5206\uff0cShein \u5c06\u628a Missguided \u7684\u77e5\u8bc6\u4ea7\u6743\u6388\u6743\u7ed9 Sumwon Studios\uff0c\u8fd9\u662f Shein \u548c Missguided \u521b\u59cb\u4eba Nitin Passi \u6210\u7acb\u7684\u5408\u8d44\u4f01\u4e1a\u3002Sumwon Studios \u5c06\u7ba1\u7406\u548c\u8fd0\u8425 Missguided \u54c1\u724c\uff0c\u5e76\u5c06\u4ea7\u54c1\u540c\u65f6\u4e8e Shein \u5b98\u7f51\u548c Missguided.com \u4e0a\u9500\u552e\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shein \u6267\u884c\u8463\u4e8b\u957f Donald Tang \u5728\u4e00\u4efd\u65b0\u95fb\u7a3f\u4e2d\u8868\u793a\uff0c\u201c\u6211\u4eec\u5efa\u7acb\u7684\u5408\u8d44\u4f01\u4e1a\u4e3a Shein \u5e26\u6765\u4e86\u4e00\u79cd\u65b0\u7684\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\u5f62\u5f0f\u3002Shein \u65e8\u5728\u91cd\u65b0\u70b9\u71c3 Missguided \u54c1\u724c\uff0c\u5229\u7528\u5176\u72ec\u7279\u7684\u54c1\u724c\u4e2a\u6027\uff0c\u5e76\u901a\u8fc7 Shein \u7684\u6309\u9700\u751f\u4ea7\u6a21\u5f0f\u3001\u65e0\u4e0e\u4f26\u6bd4\u7684\u7535\u5b50\u5546\u52a1\u4e13\u4e1a\u77e5\u8bc6\u548c\u5168\u7403\u5f71\u54cd\u529b\u63a8\u52a8\u5176\u5168\u7403\u589e\u957f\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4eca\u540e\uff0cShein \u5c06\u751f\u4ea7 Missguided \u7684\u4ea7\u54c1\uff0c\u5e76\u5c06 Missguided \u4f5c\u4e3a\u5176\u72ec\u7acb\u54c1\u724c\u5728\u4e24\u5bb6\u516c\u53f8\u7684\u7f51\u7ad9\u4e0a\u9500\u552e\u3002\u540c\u65f6\uff0c\u7531\u4e8e Shein \u4ec5\u6536\u8d2d\u4e86 Missguided \u7684\u77e5\u8bc6\u4ea7\u6743\u548c\u5546\u6807\uff0cFrasers Group \u5c06\u4fdd\u7559 Missguided \u6b64\u524d\u62e5\u6709\u7684\u623f\u4ea7\u548c\u5458\u5de5\uff0c\u4e0d\u4f1a\u5bfc\u81f4\u5931\u4e1a\u3002\u76ee\u524d\uff0cMissguided \u7684\u623f\u4ea7\u548c\u5458\u5de5\u5df2\u5e76\u5165 Frasers Group \u7684\u65f6\u88c5\u90e8\u95e8\u201d\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Frasers Group \u9996\u5e2d\u6267\u884c\u5b98 Michael Murray \u8868\u793a\uff1a \u201c\u51ed\u501f I Saw it First \u548c Missy Empire\uff08\u7b49\u5728\u7ebf\u5feb\u65f6\u5c1a\u54c1\u724c\uff09\uff0c\u96c6\u56e2\u73b0\u5728\u5728\u5973\u6027\u6570\u5b57\u65f6\u5c1a\u9886\u57df\u7ad9\u7a33\u4e86\u811a\u8ddf\u3002\u5728\u5f53\u524d\u7684\u73af\u5883\u4e0b\uff0c\u4fdd\u7559\u5408\u5e76\u540e\u7684 Frasers Group \u65f6\u5c1a\u56e2\u961f\uff0c\u540c\u65f6\u5408\u7406\u5316\u6211\u4eec\u5728\u8fd9\u4e2a\u9886\u57df\u7684\u4ea7\u54c1\u7ec4\u5408\uff0c\u4e13\u6ce8\u4e8e\u66f4\u5c11\u7684\u54c1\u724c\uff0c\u662f\u5f88\u6709\u610f\u4e49\u7684\u3002\u6211\u4eec\u4e5f\u5bf9 Frasers Group \u548c Shein \u4e4b\u95f4\u56f4\u7ed5\u8fdb\u4e00\u6b65\u5408\u4f5c\u6b63\u5728\u8fdb\u884c\u7684\u8ba8\u8bba\u611f\u5230\u5174\u594b\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0e\u6b64\u540c\u65f6\uff0cShein \u8868\u793a\uff0c\u901a\u8fc7\u6536\u8d2d\u201c\u5927\u80c6\u4e14\u5177\u6709\u524d\u77bb\u6027\u7684\u5973\u6027\u65f6\u5c1a\u54c1\u724c\u2026\u2026\uff08\u5c06\uff09\u8fdb\u4e00\u6b65\u63a8\u52a8\u516c\u53f8\u6ee1\u8db3\u5ba2\u6237\u5bf9\u4ea7\u54c1\u591a\u6837\u6027\u7684\u9700\u6c42\uff0c\u5e76\u6301\u7eed\u63d0\u4f9b\u4ee4\u4eba\u5174\u594b\u7684\u5ba2\u6237\u4f53\u9a8c\u3002\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/20.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"534\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/20-1024x534.png\" alt=\"\" class=\"wp-image-174559\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/20-1024x534.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/20-300x156.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/20-768x400.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/20-1536x801.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2023\/11\/20-2048x1067.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u524d\uff0c\u4e1a\u754c\u5a92\u4f53\u731c\u6d4b\uff0c\u6b64\u6b21\u6536\u8d2d\u6216\u5c06\u662f Shein \u5c1d\u8bd5\u8fdb\u519b\u82f1\u56fd\u65f6\u5c1a\u5e02\u573a\u7684\u4fe1\u53f7\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u5916\uff0c\u636e\u4f20\uff0cShein \u4e5f\u6b63\u8003\u8651\u5728\u7f8e\u56fd\u8fdb\u884c\u9996\u6b21\u516c\u5f00\u52df\u80a1\uff08IPO\uff09\uff0c\u56e0\u6b64\uff0c\u4e1a\u754c\u4e5f\u6709\u731c\u6d4b\u79f0\uff0cShein\u6b63\u8bd5\u56fe\u5728 IPO \u524d\u5bfb\u6c42\u6269\u5927\u5176\u5e02\u573a\u4efd\u989d\u548c\u5f71\u54cd\u529b\uff0c\u52a0\u6df1\u5176\u5168\u7403\u6e17\u900f\u7387\uff0c\u4e3a\u51761.5\u4ebf\u5ba2\u6237\u63d0\u4f9b\u66f4\u5e7f\u6cdb\u7684\u4ea7\u54c1\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u524d\uff0cShein \u5df2\u52a0\u5f3a\u5176\u5728\u6b27\u6d32\u548c\u5357\u7f8e\u6d32\u7684\u4e1a\u52a1\uff0c\u5305\u62ec\u9500\u552e\u66f4\u591a\u672c\u5730\u5236\u9020\u7684\u4ea7\u54c1\u3001\u5b9e\u73b0\u4ee5\u4e2d\u56fd\u4e3a\u4e2d\u5fc3\u7684\u591a\u5143\u5316\u53d1\u5c55\u4f9b\u5e94\u94fe\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shein \u7531\u4e2d\u56fd\u4f01\u4e1a\u5bb6\u8bb8\u4ef0\u5929\uff08Chris Xu\uff09\u521b\u7acb\uff0c\u76ee\u524d\u603b\u90e8\u4f4d\u4e8e\u65b0\u52a0\u5761\u3002\u4e0e\u4f20\u7edf\u670d\u88c5\u5236\u9020\u5546\u65f6\u95f4\u8f83\u957f\u3001\u6279\u91cf\u8f83\u5927\u7684\u8ba2\u5355\u5904\u7406\u65b9\u5f0f\u4e0d\u540c\uff0cShein \u91c7\u53d6\u5c0f\u6279\u91cf\u3001\u5feb\u901f\u751f\u4ea7\u7684\u6309\u9700\u8fd0\u8425\u6a21\u5f0f\uff0c\u7cbe\u786e\u91c7\u8d2d\u6d88\u8d39\u8005\u60f3\u8981\u7684\u4ea7\u54c1\uff0c\u63a7\u5236\u6279\u91cf\u89c4\u6a21\u3002\u81ea2008 \u5e74\u5728\u5357\u4eac\u63a8\u51fa\u4ee5\u6765\uff0cShein \u5df2\u53d1\u5c55\u6210\u4e3a\u5168\u7403\u6700\u5927\u7684\u65f6\u5c1a\u7535\u5546\u4e4b\u4e00\uff0c\u4ea7\u54c1\u9500\u5f80 150 \u591a\u4e2a\u56fd\u5bb6\u3002\u636e\u8def\u900f\u793e\u62a5\u9053\uff0c\u5c3d\u7ba1 Shein \u5728\u6700\u65b0\u4e00\u8f6e\u878d\u8d44\u4e2d\u7684\u4f30\u503c\u4e0b\u8c03\u81f3660\u4ebf\u7f8e\u5143\uff0c\u4f46\u5176\u5e74\u6536\u5165\u4ecd\u7136\u5b9e\u73b0\u4e86\u9ad8\u8fbe40%\u7684\u589e\u957f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">10\u670827\u65e5\uff0cShein \u5ba3\u5e03\u4e0e\u7f8e\u56fd\u54c1\u724c\u7ba1\u7406\u516c\u53f8 Authentic Brands Group \u7b7e\u7f72\u4e86\u4e00\u9879\u957f\u671f\u534f\u8bae\uff0cShein \u5c06\u4e0e\u5176\u7ade\u4e89\u5bf9\u624b\u3001\u7f8e\u56fd\u5feb\u65f6\u5c1a\u5de8\u5934 Forever 21 \u5171\u540c\u63a8\u51fa\u4e00\u4e2a\u8054\u540d\u670d\u88c5\u7cfb\u5217 Forever 21 x SHEIN\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4eca\u5e74\u65e9\u4e9b\u65f6\u5019\uff0c\u4e24\u5bb6\u96f6\u552e\u5546\u5408\u4f5c\u6210\u7acb\u4e86\u4e00\u5bb6\u5408\u8d44\u4f01\u4e1a\uff08\u8be6\u89c1\u300a\u534e\u4e3d\u5fd7\u300b\u5386\u53f2\u62a5\u9053\uff1aShein \u901a\u8fc7\u6362\u80a1\u6536\u8d2d\u7f8e\u56fd\u5feb\u65f6\u5c1a\u54c1\u724c Forever 21\u7684\u6bcd\u516c\u53f8\u4e09\u5206\u4e4b\u4e00\u80a1\u6743\uff09\u3002\u6839\u636e\u534f\u8bae\uff0cShein \u5165\u80a1\u4e86 Forever 21 \u7684\u8fd0\u8425\u5546 Sparc Group\uff0c\u8be5\u96c6\u56e2\u5305\u62ec\u54c1\u724c\u7ba1\u7406\u516c\u53f8 Authentic Brands Group \u548c\u8d2d\u7269\u4e2d\u5fc3\u6240\u6709\u8005Simon Property Group\u3002Shein \u8fd8\u5f00\u59cb\u5728 Forever 21 \u7684\u5546\u5e97\u4e2d\u9500\u552e\u5176\u670d\u88c5\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4e2d\u56fd\u5feb\u65f6\u5c1a\u5de8\u5934 Shein\uff08\u5e0c\u97f3\uff09\u5ba3\u5e03\u6536\u8d2d\u82f1\u56fd\u65f6\u5c1a\u96f6\u552e\u5de8\u5934 Frasers Group \u65d7\u4e0b\u82f1\u56fd\u4e92\u8054\u7f51\u65f6\u5c1a\u54c1\u724c 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