{"id":182821,"date":"2024-03-31T21:04:29","date_gmt":"2024-03-31T13:04:29","guid":{"rendered":"http:\/\/www.htt.hk\/?p=182821"},"modified":"2024-03-31T21:04:29","modified_gmt":"2024-03-31T13:04:29","slug":"nike%e9%ab%98%e7%ae%a1%e8%a1%a8%e6%80%81%ef%bc%9a%e6%88%91%e4%bb%ac%e8%a6%81%e5%bc%80%e5%a7%8b%e8%bf%9b%e6%94%bb%e4%ba%86%ef%bc%81%e5%9b%9b%e5%a4%a7%e5%85%b3%e9%94%ae%e8%b0%83%e6%95%b4%e5%87%ba","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=182821","title":{"rendered":"Nike\u9ad8\u7ba1\u8868\u6001\uff1a\u6211\u4eec\u8981\u5f00\u59cb\u8fdb\u653b\u4e86\uff01\u56db\u5927\u5173\u952e\u8c03\u6574\u51fa\u7089"},"content":{"rendered":"\n

<\/p>\n\n\n\n

3\u670821\u65e5\uff0c\u7f8e\u56fd\u8fd0\u52a8\u670d\u9970\u5de8\u5934 Nike Inc.\uff08\u8010\u514b\u516c\u53f8\uff09\u516c\u5e03\u4e86\u622a\u81f32024\u5e742\u670829\u65e5\u76842024\u8d22\u5e74\u7b2c\u4e09\u5b63\u5ea6\u4e1a\u7ee9\uff1a\u9500\u552e\u989d\u5c0f\u5e45\u589e\u957f0.31%\u8fbe\u5230124\u4ebf\u7f8e\u5143\uff0c\u51c0\u5229\u6da6\u540c\u6bd4\u4e0b\u964d5%\u81f311.72\u4ebf\u7f8e\u5143\u3002<\/p>\n\n\n\n

\u76f8\u8f83\u4e8e2023\u8d22\u5e74\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f10%\uff0cNike \u5728\u8fdb\u51652024\u8d22\u5e74\uff08\u59cb\u4e8e\u65e5\u5386\u5e742023\u5e746\u67081\u65e5\uff09\u540e\u7684\u589e\u901f\u6301\u7eed\u653e\u7f13\uff0c\u524d\u4e24\u4e2a\u8d22\u5b63\u9500\u552e\u989d\u5206\u522b\u540c\u6bd4\u589e\u957f2%\u30011%\u3002<\/p>\n\n\n\n

\u5728\u968f\u540e\u7684\u5206\u6790\u5e08\u4f1a\u8bae\u4e0a\uff0c\u516c\u53f8\u603b\u88c1\u517c\u9996\u5e2d\u6267\u884c\u5b98 John Donahoe \u3001\u6267\u884c\u526f\u603b\u88c1\u517c\u9996\u5e2d\u8d22\u52a1\u5b98 Matthew Friend \u51fa\u5e2d\uff0c\u5bf9\u4e8e\u6700\u65b0\u4e1a\u7ee9\u8868\u73b0\uff0cJohn Donahoe \u5766\u8a00\uff0c\u201c\u867d\u7136\u7b2c\u4e09\u8d22\u5b63\u7684\u8868\u73b0\u7b26\u5408\u6211\u4eec\u9884\u671f\uff0c\u4f46\u6211\u4eec\u90fd\u77e5\u9053\u8fd8\u6ca1\u6709\u5b8c\u5168\u53d1\u6325 Nike \u7684\u6f5c\u529b\uff0c\u662f\u65f6\u5019\u505a\u51fa\u4e00\u4e9b\u91cd\u8981\u7684\u8c03\u6574\u4e86\u3002\u201d<\/p>\n\n\n\n

John Donahoe \u5217\u4e3e\u4e86\u56db\u4e2a\u5173\u952e\u7684\u8c03\u6574\u4e8b\u9879\uff1a1\uff09\u66f4\u52a0\u91cd\u89c6\u4f53\u80b2\u8fd0\u52a8 2\uff09\u63a8\u52a8\u4ea7\u54c1\u521b\u65b0 3\uff09\u54c1\u724c\u8425\u9500\u66f4\u52a0\u5927\u80c6\u4e14\u6709\u7279\u8272 4\uff09\u867d\u7136 NIKE Direct\uff08\u76f4\u8425\u4e1a\u52a1\uff09 \u5c06\u7ee7\u7eed\u53d1\u6325\u5173\u952e\u4f5c\u7528\uff0c\u4f46\u5fc5\u987b\u4e0e\u6279\u53d1\u5408\u4f5c\u4f19\u4f34\u5408\u4f5c\uff0c\u63d0\u5347\u54c1\u724c\u5e76\u6269\u5927\u6574\u4e2a\u5e02\u573a\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u2014\u2014\u4ee5\u6d88\u8d39\u8005\u4e3a\u4e3b\u5bfc\u3001\u4ee5\u4f53\u80b2\u8fd0\u52a8\u4e3a\u4e2d\u5fc3<\/p>\n\n\n\n

John Donahoe \u8868\u793a\uff0c\u4ece2023\u5e746\u6708\u5f00\u59cb\uff0c\u516c\u53f8\u5c31\u5bf9\u7ec4\u7ec7\u8fdb\u884c\u4e86\u8c03\u6574\uff0c\u5bf9\u6d88\u8d39\u8005\u548c\u4f53\u80b2\u8fd0\u52a8\u7684\u9ad8\u5ea6\u5173\u6ce8\u91cd\u65b0\u7f6e\u4e8e\u4e00\u5207\u5de5\u4f5c\u7684\u4e2d\u5fc3\u3002<\/p>\n\n\n\n

Nike \u8c03\u6574\u4e86\u9886\u5bfc\u5c42\uff0c\u4efb\u547d Heidi O\u2019Neill \u548c Craig Williams \u4e3a\u8054\u5408\u603b\u88c1\uff0cJohn Donahoe \u79f0\uff0c\u6211\u4eec\u5bf9\u4ee5\u6d88\u8d39\u8005\u4e3a\u4e3b\u5bfc\u3001\u4ee5\u4f53\u80b2\u8fd0\u52a8\u4e3a\u4e2d\u5fc3\u7684\u56e2\u961f\u8fdb\u884c\u4e86\u518d\u6295\u8d44\uff0c\u8fd9\u662f\u6211\u4eec\u8fdb\u653b\u7684\u57fa\u7840\u3002<\/p>\n\n\n\n

\u4eca\u5e743\u6708\u4efd\uff0c\u5fb7\u56fd\u56fd\u5bb6\u8db3\u7403\u961f\u5ba3\u5e03\u4ece2027\u5e74\u8d77\u5c06\u5b98\u65b9\u7403\u8863\u8d5e\u52a9\u5546\u4ece adidas \u6362\u6210 Nike\u3002<\/p>\n\n\n\n

John Donahoe \u8868\u793a\uff0c\u5168\u4e16\u754c\u90fd\u518d\u4e00\u6b21\u610f\u8bc6\u5230\uff0cNike \u662f\u4e16\u754c\u9886\u5148\u7684\u3001\u6700\u5927\u7684\u8fd0\u52a8\u54c1\u724c\uff0c\u662f\u5168\u7403\u6700\u53d7\u6b22\u8fce\u7684\u8fd0\u52a8\u4e2d\u7684\u9886\u5bfc\u8005\u3002\u5f53\u6211\u4eec\u53d1\u6325\u51fa\u6700\u4f73\u6c34\u5e73\u65f6\uff0c\u6ca1\u6709\u4eba\u53ef\u4ee5\u51fb\u8d25\u6211\u4eec\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u2014\u2014\u6b63\u5728\u5efa\u7acb\u4e09\u5e74\u521b\u65b0\u7ba1\u9053\uff0cAir \u6bcf\u5e74\u8d21\u732e\u6570\u5341\u4ebf\u7f8e\u5143\u9500\u552e\u989d<\/p>\n\n\n\n

John Donahoe \u8868\u793a\uff0c\u201c\u6211\u4eec\u7684\u6210\u529f\u59cb\u7ec8\u59cb\u4e8e\u521b\u65b0\u4ea7\u54c1\u3002\u8fd9\u5c31\u662f\u6211\u4eca\u5929\u7535\u8bdd\u4f1a\u8bae\u7684\u91cd\u70b9\u3002\u6211\u4eec\u6b63\u5728\u5efa\u7acb\u4e00\u4e2a\u4e3a\u671f\u4e09\u5e74\u7684\u521b\u65b0\u7ba1\u9053(innovation pipeline)\uff0c\u6211\u4eec\u7684\u521b\u65b0\u3001\u8bbe\u8ba1\u548c\u4ea7\u54c1\u521b\u9020\u56e2\u961f\u6b63\u5728\u4ee5\u7d27\u8feb\u611f\u548c\u521b\u9020\u529b\u643a\u624b\u5408\u4f5c\u3002\u201d<\/p>\n\n\n\n

\u201c\u8010\u514b\u62e5\u6709\u8bb8\u591a\u63a8\u52a8\u589e\u957f\u7684\u521b\u65b0\u5e73\u53f0\uff0cAir \u5219\u662f\u5176\u4e2d\u6700\u4f1f\u5927\u7684\uff0c\u4e5f\u662f Nike \u7ade\u4e89\u4f18\u52bf\u7684\u771f\u6b63\u6765\u6e90\uff0c\u5982\u4eca\uff0cAir \u672c\u8eab\u4ea7\u751f\u7684\u9500\u552e\u989d\u5df2\u8fbe\u5230\u6570\u5341\u4ebf\u7f8e\u5143\uff0c\u6bd4\u4e00\u4e9b\u300a\u8d22\u5bcc\u300b500\u5f3a\u516c\u53f8\u8fd8\u8981\u5f3a\u5927\u3002<\/p>\n\n\n\n

Air \u7684\u6700\u65b0\u8fed\u4ee3\u4fbf\u662f Dynamic Air\uff0c\u8fd9\u662f\u5bf9\u5b89\u5168\u6c14\u56ca\u7684\u91cd\u65b0\u601d\u8003\u3002Dynamic Air \u6539\u53d8\u4e86\u6e38\u620f\u89c4\u5219\uff0c\u5b83\u91ca\u653e\u4e86 Air \u7684\u7a7a\u95f4\uff0c\u521b\u9020\u51fa\u771f\u6b63\u7075\u654f\u7684\u811a\u5e95\u611f\u89c9\u3002Dynamic Air \u7684\u5e94\u7528\u9996\u5148\u4ece Air Max Dn \u5f00\u59cb\uff0cAir Max Dn \u5c06\u4e8e\u4e0b\u5468\u7684 Air Max Day \u5728\u5168\u7403 4000 \u591a\u5bb6\u5546\u5e97\u9996\u53d1\uff0c\u5c06\u4ea7\u751f\u591a\u5e74\u6765\u4ece\u672a\u89c1\u8fc7\u7684\u79ef\u6781\u5f71\u54cd\u3002\u201d<\/p>\n\n\n\n

\u201c\u5f53\u6211\u4eec\u63a8\u51fa\u4e00\u6b3e\u5f3a\u5927\u7684\u65b0\u54c1\u65f6\uff0c\u5b83\u4f1a\u4e3a\u6574\u4e2a\u4ea7\u54c1\u77e9\u9635\u5e26\u6765\u80fd\u91cf\u3002\u201dJohn Donahoe \u8865\u5145\u9053\u3002<\/p>\n\n\n\n

Matthew Friend \u8868\u793a\uff0c\u5728\u4e0d\u5e73\u8861\u7684\u5b8f\u89c2\u73af\u5883\u4e2d\uff0c\u65b0\u9c9c\u611f\u548c\u521b\u65b0\u6027\uff08newness & innovation\uff09\u662f\u63a8\u52a8\u54c1\u724c\u8131\u9896\u800c\u51fa\u7684\u5173\u952e\u56e0\u7d20\u3002\u6d88\u8d39\u8005\u6b63\u5728\u52a0\u901f\u83b7\u53d6\u65b0\u54c1\uff0c\u610f\u60f3\u4e0d\u5230\u7684\u8d8b\u52bf\u5728\u4e0d\u540c\u5730\u65b9\u5f15\u7206\u5e76\u8fc5\u901f\u4f20\u64ad\u5230\u4e16\u754c\u5404\u5730\u3002Nike \u9700\u8981\u66f4\u5feb\u3002<\/p>\n\n\n\n

Matthew Friend \u900f\u9732\uff0c\u7b2c\u4e09\u8d22\u5b63\u589e\u957f\u6700\u5feb\u768420\u5bb6\u978b\u7c7b\u7279\u8bb8\u7ecf\u9500\u5546\u4e2d\uff0c\u5927\u90e8\u5206\u90fd\u4f9d\u8d56\u4e8e\u65b0\u54c1\u3002\u603b\u800c\u8a00\u4e4b\uff0c\u8fc7\u53bb\u51e0\u4e2a\u5b63\u5ea6\u63a8\u51fa\u7684\u978b\u7c7b\u4ea7\u54c1\u6709\u671b\u6bcf\u5e74\u4ea7\u751f\u6570\u5341\u4ebf\u7f8e\u5143\u7684\u9500\u552e\u989d\u3002<\/p>\n\n\n\n

\u201c\u540c\u65f6\uff0c\u6211\u4eec\u5728\u6700\u5173\u6ce8\u7684\u9886\u57df\u770b\u5230\u4e86\u79ef\u6781\u52bf\u5934\u3002\u9ad8\u6027\u80fd\u978b\u7c7b\u9500\u552e\u989d\u672c\u5b63\u5ea6\u5b9e\u73b0\u4e86\u9ad8\u4e2a\u4f4d\u6570\u589e\u957f\uff0c\u5176\u4e2d\u552e\u4ef7\u8d85\u8fc7100\u7f8e\u5143\u7684\u7cfb\u5217\u4ea7\u54c1\u5b9e\u73b0\u4e86\u4e24\u4f4d\u6570\u589e\u957f\uff0c\u5305\u62ec\u7bee\u7403\u9886\u57df\u7684 Kobe \u548c Ja\u3001\u5065\u8eab\u9886\u57df\u7684 Metcon \u548c Motiva \u4ee5\u53ca\u8dd1\u6b65\u9886\u57df\u7684 Structure \u548c Vomero\u3002\u5973\u58eb\u5065\u8eab\u978b\u5b9e\u73b0\u4e86\u4e24\u4f4d\u6570\u589e\u957f\uff0c\u800c\u552e\u4ef7100\u7f8e\u5143\u4ee5\u4e0a\u7684\u7d27\u8eab\u88e4\u7b49\u4e3b\u8981\u670d\u88c5\u7cfb\u5217\u5219\u7ee7\u7eed\u6269\u5927\u89c4\u6a21\uff0c\u9500\u91cf\u5f3a\u52b2\u3002\u201d<\/p>\n\n\n\n

Matthew Friend \u603b\u7ed3\u9053\uff0c\u5f53\u54c1\u724c\u5f3a\u5927\u65f6\uff0c\u6210\u957f\u548c\u5229\u6da6\u6269\u5f20\u7684\u6700\u5927\u9a71\u52a8\u529b\u662f\u6d88\u8d39\u8005\u5bf9\u6211\u4eec\u4ea7\u54c1\u7684\u5f3a\u52b2\u9700\u6c42\u548c\u4ee5\u9ad8\u6c34\u5e73\u5b9e\u73b0\u5168\u4ef7\u9500\u552e\uff08\u800c\u975e\u6298\u6263\uff09\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u2014\u2014\u5df4\u9ece\u5965\u8fd0\u4f1a\u662f Nike \u8425\u9500\u7684\u7edd\u4f73\u5951\u673a<\/p>\n\n\n\n

John Donahoe \u8868\u793a\uff0c\u6211\u4eec\u6b63\u5728\u63a8\u52a8\u6211\u4eec\u7684\u5236\u80dc\u79d8\u8bc0\uff0c\u5373\u521b\u9020\u6e90\u6e90\u4e0d\u65ad\u7684\u521b\u65b0\u4ea7\u54c1\uff0c\u7ed3\u5408\u72ec\u7279\u7684\u54c1\u724c\u6545\u4e8b\uff0c\u901a\u8fc7\u5dee\u5f02\u5316\u7684\u5e02\u573a\u4f53\u9a8c\u4f20\u9012\u7ed9\u6d88\u8d39\u8005\u3002<\/p>\n\n\n\n

\u201c\u4ece\u4eca\u5e74\u590f\u5929\u7684\u5df4\u9ece\u5965\u8fd0\u4f1a\u5f00\u59cb\uff0c\u6211\u4eec\u7684\u54c1\u724c\u6545\u4e8b\u5c06\u4ee5\u8fd0\u52a8\u5458\u7684\u89c6\u89d2\u8bb2\u8ff0\uff0c\u901a\u8fc7\u4ed6\u4eec\u5728\u8d5b\u573a\u4e0a\u7684\u9ad8\u5149\u65f6\u523b\u66f4\u52a0\u654f\u9510\u548c\u5927\u80c6\u7684\u6253\u52a8\u6d88\u8d39\u8005\u3002\u201c<\/p>\n\n\n\n

Matthew Friend \u8865\u5145\u9053\uff0c\u201c\u6211\u4eec\u76f8\u4fe1\u5df4\u9ece\u5965\u8fd0\u4f1a\u5c06\u6210\u4e3a\u6211\u4eec\u54c1\u724c\u7684\u50ac\u5316\u5242\uff0c\u6211\u4eec\u5c06\u4e3a\u8fd0\u52a8\u5458\u63a8\u51fa\u6700\u65b0\u7684 Nike Air \u521b\u65b0\u4ea7\u54c1\u3002\u6700\u91cd\u8981\u7684\u662f\uff0c\u8fd9\u4ec5\u4ec5\u662f\u5f00\u59cb\u3002\u201d<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u2014\u2014 Nike \u672a\u6765\u4e0d\u4f1a\u53ea\u5173\u6ce8 DTC\uff0c\u5c06\u6df1\u5ea6\u643a\u624b\u6279\u53d1\u5408\u4f5c\u4f19\u4f34<\/p>\n\n\n\n

John Donahoe \u8868\u793a\uff0c\u201c\u867d\u7136 Nike Direct\uff08\u76f4\u63a5\u9762\u5411\u6d88\u8d39\u8005\uff09\u6e20\u9053\u5c06\u7ee7\u7eed\u53d1\u6325\u5173\u952e\u4f5c\u7528\uff0c\u4f46\u6211\u4eec\u5fc5\u987b\u4e0e\u6279\u53d1\u5408\u4f5c\u4f19\u4f34\u4e00\u8d77\u63d0\u5347\u6211\u4eec\u7684\u54c1\u724c\uff0c\u5e76\u6269\u5927\u6574\u4e2a\u5e02\u573a\u3002\u8fd9\u6b63\u662f\u6211\u4eec\u6b63\u5728\u505a\u7684\u4e8b\u60c5\u201d\u3002<\/p>\n\n\n\n

\u6211\u4eec\u6b63\u5728\u589e\u52a0\u5bf9\u6279\u53d1\u7684\u6295\u8d44\uff0c\u4ee5\u5e2e\u52a9\u6211\u4eec\u63d0\u5347\u548c\u62d3\u5c55\u6574\u4e2a\u5e02\u573a\u3002\u6211\u4eec\u8ba4\u8bc6\u5230\uff0c\u6211\u4eec\u7684\u6279\u53d1\u5408\u4f5c\u4f19\u4f34\u80fd\u591f\u5e2e\u52a9\u6211\u4eec\u6269\u5927\u5b9e\u4f53\u5e97\u7684\u521b\u65b0\u6027\u548c\u65b0\u9896\u6027\uff0c\u5e76\u5c06\u6211\u4eec\u7684\u54c1\u724c\u4e0e\u6d88\u8d39\u8005\u7d27\u5bc6\u8054\u7cfb\u8d77\u6765\u3002<\/p>\n\n\n\n

Matthew Friend \u8865\u5145\u9053\uff0c\u201c\u6d88\u8d39\u8005\u663e\u7136\u4ecd\u7136\u5728\u591a\u54c1\u724c\u96f6\u552e\u5e97\u4e2d\u8d2d\u7269\uff0c\u6211\u4eec\u9700\u8981\u63d0\u5347\u6211\u4eec\u7684\u54c1\u724c\u548c\u5b9a\u4f4d\uff0c\u4ee5\u4fbf\u80fd\u591f\u4e3a\u6d88\u8d39\u8005\u63d0\u4f9b\u670d\u52a1\uff0c\u5e76\u4ece\u6211\u4eec\u63a8\u5411\u5e02\u573a\u7684\u521b\u65b0\u4e2d\u83b7\u5f97\u6700\u5927\u7684\u5f71\u54cd\u529b\u2026\u2026\u8fd9\u4e9b\u662f\u6307\u5bfc\u6211\u4eec\u524d\u77bb\u6027\u8ba1\u5212\u7684\u6307\u6807\u201d\u3002<\/p>\n\n\n\n

\u4ed6\u6307\u51fa\uff0c\u8fc7\u53bb\u4e00\u5e74\u6765\uff0c\u8010\u514b\u8fc7\u4e8e\u5173\u6ce8\u5b8c\u6210\u8c03\u6574\u9500\u552e\u6e20\u9053\u7ec4\u5408\u7684\u4efb\u52a1\uff0840%\u6570\u5b57\u6e20\u9053\uff0c60%\u76f4\u8425\u6e20\u9053\uff09\uff0c\u5ffd\u89c6\u4e86\u5728\u987e\u5ba2\u771f\u6b63\u4e70\u4e1c\u897f\u7684\u5730\u65b9\u6ee1\u8db3\u4ed6\u4eec\u7684\u9700\u6c42\uff0c\u800c\u8010\u514b\u7684\u6e20\u9053\u7b56\u7565\u672c\u6765\u4e00\u76f4\u90fd\u662f\u4ee5\u6d88\u8d39\u8005\u4e3a\u4e2d\u5fc3\u7684\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u6839\u636e\u8d22\u62a5\uff0c\u5927\u4e2d\u534e\u533a\u7b2c\u4e09\u8d22\u5b63\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f5%\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u589e\u957f6%\uff09\uff0c\u5728\u4e3b\u8981\u5e02\u573a\u4e2d\u8868\u73b0\u6700\u4f73\uff0c\u4e3a\u96c6\u56e2\u8d21\u732e17%\u7684\u9500\u552e\u989d\u3002\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u8fd9\u4e5f\u662f\u5927\u4e2d\u534e\u533a\u8fde\u7eed\u516d\u4e2a\u5b63\u5ea6\u5b9e\u73b0\u540c\u6bd4\u589e\u957f\u3002<\/p>\n\n\n\n

\u5728\u4f1a\u8bae\u4e0a\uff0cMatthew Friend \u62ab\u9732\u4e86\u66f4\u591a\u7ec6\u8282\uff1a<\/p>\n\n\n\n

NIKE Direct \u9500\u552e\u989d\u540c\u6bd4\u4e0b\u964d1%\uff0c\u5176\u4e2d NIKE \u96f6\u552e\u95e8\u5e97\u540c\u6bd4\u589e\u957f6%\uff0cNIKE Digital \u540c\u6bd4\u4e0b\u964d 13%\uff1b\u6279\u53d1\u6e20\u9053\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f12%\u3002
\u5728\u53d7\u5230\u5916\u6c47\u9006\u98ce\u7684\u5f71\u54cd\u4e0b\uff0cEBIT\uff08\u606f\u7a0e\u524d\u5229\u6da6\uff09\u540c\u6bd4\u589e\u957f3%\u3002
Nike \u548c Jordan \u54c1\u724c\u7684\u9f99\u5e74\u6625\u8282\u7cfb\u5217\u63a8\u52a8\u9500\u552e\uff0c\u5927\u4e2d\u534e\u533a\u65b0\u5e74\u671f\u95f4\u9500\u552e\u989d\u9010\u5e74\u540c\u6bd4\u589e\u957f\u3002\u513f\u7ae5\u4ea7\u54c1\u672c\u5b63\u5ea6\u5f15\u9886\u589e\u957f\uff0c\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f\u4e24\u4f4d\u6570\u3002
Jordan \u54c1\u724c\u7684\u5973\u88c5\u548c\u7ae5\u88c5\u9500\u552e\u989d\u5747\u5b9e\u73b0\u4e24\u4f4d\u6570\u7684\u540c\u6bd4\u589e\u957f\uff0c\u6d88\u8d39\u8005\u5bf9\u4e8e\u5373\u5c06\u5728\u5317\u4eac\u5f00\u5e55\u7684\u4e2d\u56fd\u9996\u5bb6\u5168\u65b0\u96f6\u552e\u6982\u5ff5\u5e97 \u201cWorld of Flight\u201d\u6781\u4e3a\u671f\u5f85\uff0c\u8be5\u6982\u5ff5\u5e97\u66fe\u5148\u540e\u843d\u6237\u7c73\u5170\u3001\u4e1c\u4eac\u548c\u9996\u5c14\u3002
John Donahoe \u8868\u793a\uff0c\u6211\u4eec\u5728\u5927\u4e2d\u534e\u533a\u7684\u5e02\u573a\u4efd\u989d\u6b63\u5728\u589e\u52a0\uff0c\u6211\u4eec\u80af\u5b9a\u4f1a\u5728\u4e0e\u5168\u7403\u54c1\u724c\u7684\u7ade\u4e89\u4e2d\u83b7\u80dc\uff0c\u5e76\u4e14\u5728\u4e0e\u672c\u571f\u54c1\u724c\u7684\u7ade\u4e89\u4e2d\u575a\u633a\u3002Nike \u662f\u6709\u575a\u5f3a\u7684\u540e\u76fe\u7684\u3002<\/p>\n\n\n\n

John Donahoe \u8fdb\u4e00\u6b65\u900f\u9732\uff0c\u81ea\u5df1\u3001Matthew Friend \u4ee5\u53ca Craig Williams \u6700\u8fd1\u6709\u673a\u4f1a\u89c1\u5230\u4e86\u6765\u81ea\u4e2d\u56fd\u7684\u5408\u4f5c\u4f19\u4f34\uff0c\u4ed6\u4eec\u56db\u5e74\u6765\uff08\u75ab\u60c5\u7206\u53d1\u540e\uff09\u7b2c\u4e00\u6b21\u6765\u5230\u6211\u4eec\u7684\u5b9e\u9a8c\u5ba4\uff0c\u4ed6\u4eec\u79bb\u5f00\u65f6\u4e00\u76f4\u5728\u8ba8\u8bba\u6211\u4eec\u7684\u521b\u65b0\u7ba1\u9053\uff0c\u6211\u80fd\u591f\u611f\u53d7\u5230\u4ed6\u4eec\u5174\u594b\u4e0d\u5df2\u3001\u503e\u8eab\u6295\u5165\u3002\u56e0\u6b64\uff0c\u6211\u4eec\u5bf9\u4e2d\u56fd\u7684\u672a\u6765\u975e\u5e38\u4e50\u89c2\uff0c\u6211\u4eec\u5c06\u900f\u8fc7\u591a\u6e20\u9053\u5b9e\u73b0\u6210\u957f\u6269\u5927\u5e02\u573a\u3002\u4e2d\u56fd\u53ef\u80fd\u662f\u4e16\u754c\u4e0a\u6211\u4eec\u505a\u5f97\u6700\u597d\u7684\u5730\u533a\u3002<\/p>\n\n\n\n

\u201cNIKE Direct \u5728\u4e2d\u56fd\u7684\u6e17\u900f\u7387\u4f4e\u4e8e\u6211\u4eec\u5728\u5176\u4ed6\u5730\u533a\u7684\u6e17\u900f\u7387\u3002\u201dMatthew Friend \u8865\u5145\u9053\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

3\u670821\u65e5\uff0c\u7f8e\u56fd\u8fd0\u52a8\u670d\u9970\u5de8\u5934 Nike Inc.\uff08\u8010\u514b\u516c\u53f8\uff09\u516c\u5e03\u4e86\u622a\u81f32024\u5e742\u670829\u65e5\u76842024\u8d22\u5e74\u7b2c\u4e09\u5b63 […]<\/p>\n","protected":false},"author":3,"featured_media":182825,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-182821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qyzx"],"_links":{"self":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/182821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=182821"}],"version-history":[{"count":1,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/182821\/revisions"}],"predecessor-version":[{"id":182828,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/182821\/revisions\/182828"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/media\/182825"}],"wp:attachment":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=182821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=182821"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=182821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}