{"id":185526,"date":"2024-06-04T13:52:14","date_gmt":"2024-06-04T05:52:14","guid":{"rendered":"http:\/\/www.htt.hk\/?p=185526"},"modified":"2024-06-04T13:52:14","modified_gmt":"2024-06-04T05:52:14","slug":"%e4%b8%80%e4%b8%aa%e9%a6%96%e5%b8%ad%e4%ba%a7%e5%93%81%e5%ae%98%e8%83%bd%e5%80%bc%e5%a4%9a%e5%b0%91%e9%92%b1%ef%bc%9f%e7%ad%94%e6%a1%88%e5%8f%af%e8%83%bd%e6%98%af30-%e4%ba%bf","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=185526","title":{"rendered":"\u4e00\u4e2a\u9996\u5e2d\u4ea7\u54c1\u5b98\u80fd\u503c\u591a\u5c11\u94b1\uff1f\u7b54\u6848\u53ef\u80fd\u662f\u2026\u202630 \u4ebf\u7f8e\u5143"},"content":{"rendered":"\n

<\/p>\n\n\n\n

\u4e00\u4e2a\u9996\u5e2d\u4ea7\u54c1\u5b98\u80fd\u503c\u591a\u5c11\u94b1\uff1flululemon \u539f\u9996\u5e2d\u4ea7\u54c1\u5b98 Sun Choe \u7684\u52a8\u5411\u53ef\u80fd\u4f1a\u7ed9\u4f60\u4e00\u4e2a\u7b54\u6848\u30025 \u6708 21 \u65e5\u7ebd\u7ea6\u80a1\u5e02\u6536\u76d8\u540e\uff0clululemon \u53d1\u5e03\u516c\u544a\uff0c\u786e\u8ba4\u9996\u5e2d\u4ea7\u54c1\u5b98 Sun Choe \u79bb\u804c\uff0c\u968f\u540e\u5728\u7b2c\u4e8c\u5929\uff0c\u516c\u53f8\u80a1\u4ef7\u4e0b\u8dcc\u4e86 7.8%\uff0c\u5e02\u503c\u8dcc\u53bb\u8fd1 30 \u4ebf\u7f8e\u5143\u3002<\/p>\n\n\n\n

\u5982\u679c\u628a\u63a5\u4e0b\u6765\u90a3\u4e00\u5468\u90fd\u7b97\u4e0a\uff0clululemon \u80a1\u4ef7\u5728\u5f53\u5468\u5171\u8dcc\u53bb\u4e86 10%\u3002\u800c\u4ece\u53e6\u4e00\u4e2a\u89d2\u5ea6\uff0c\u5728 5 \u6708 30 \u65e5 VF \u96c6\u56e2\u5ba3\u5e03 Sun Choe \u5c06\u52a0\u5165 Vans \u62c5\u4efb\u5168\u7403\u54c1\u724c\u603b\u88c1\u540e\uff0c\u5f53\u5929 VF \u7684\u80a1\u4ef7\u5c31\u4e0a\u6da8\u4e86 6.2%\uff0c\u4e5f\u518d\u6b21\u4f53\u73b0\u4e86 Sun Choe \u7684\u542b\u91d1\u91cf\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

Sun Choe<\/p>\n\n\n\n

\u5e02\u503c\u7684\u5316\u5f53\u7136\u4e0d\u5168\u662f\u4e5f\u4e0d\u53ef\u80fd\u53ea\u662f\u4e2a\u4eba\u56e0\u7d20\uff0c\u4f46\u8fd9\u6837\u7684\u53d8\u5316\u8fd8\u662f\u975e\u5e38\u7275\u52a8\u4eba\u5fc3\u7684\u3002\u5c24\u5176\u662f\u5728 lululemon \u5de5\u4f5c\u4e86 7 \u5e74\u7684 Sun Choe \u7edd\u5bf9\u662f\u54c1\u724c\u80fd\u53d6\u5f97\u4eca\u5929\u6210\u5c31\u7684\u4e00\u5927\u529f\u81e3\u3002\u5979\u5728 2016 \u5e74 12 \u6708\u52a0\u5165\u516c\u53f8\uff0c\u5e76\u5728 2018 \u5e74 Calvin McDonald \u51fa\u4efb\u516c\u53f8 CEO \u540e\u88ab\u63d0\u62d4\u4e3a\u9996\u5e2d\u4ea7\u54c1\u5b98\u3002<\/p>\n\n\n\n

Sun Choe \u5728\u4efb\u671f\u95f4\u6781\u5927\u5730\u62d3\u5bbd\u4e86 lululemon \u7684\u4ea7\u54c1\u54c1\u7c7b\uff0c\u516c\u53f8\u8fdb\u5165\u5230\u9ad8\u5c14\u592b\u3001\u7f51\u7403\u3001\u5f92\u6b65\u7b49\u8fd0\u52a8\u573a\u666f\uff0c\u540c\u65f6\u4e5f\u63a8\u51fa\u4e86\u8fd0\u52a8\u978b\u4ea7\u54c1\u2014\u2014\u5728\u4eca\u5e74 2 \u6708\u7ebd\u7ea6\u7684 2024 \u5e74\u6625\u590f\u978b\u5c65\u53d1\u5e03\u4f1a\u4e0a\uff0c\u4e5f\u662f Sun Choe \u4ecb\u7ecd\u4e86\u54c1\u724c\u9996\u6b21\u63a8\u51fa\u7684\u7537\u978b\u7cfb\u5217\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u4eca\u5e74 2 \u6708\u7ebd\u7ea6\u53d1\u5e03\u4f1a\u73b0\u573a\u7684 Sun Choe<\/p>\n\n\n\n

\u540c\u65f6\u4e1a\u7ee9\u6570\u5b57\u4e5f\u975e\u5e38\u8fc7\u786c\uff1a2018 \u5e74 lululemon \u5168\u5e74\u9500\u552e\u989d\u662f 32.9 \u4ebf\u7f8e\u5143\uff0c\u5230\u4e86 2023 \u5e74\uff0c\u8fd9\u4e2a\u6570\u5b57\u5df2\u7ecf\u589e\u957f\u5230 96 \u4ebf\u7f8e\u5143\uff08\u5f53\u5e74\u540c\u6bd4\u589e\u957f 19%\uff09\uff0c5 \u5e74\u65f6\u95f4\u7ffb\u4e86\u4e24\u756a\u3002\u8fd9\u5f53\u4e2d\u5373\u4fbf\u6709\u5927\u73af\u5883\u7684\u5404\u79cd\u56e0\u7d20\uff0c\u4f46 Sun Choe \u4ecd\u7136\u529f\u4e0d\u53ef\u6ca1\u3002<\/p>\n\n\n\n

\u4e0d\u8fc7\u4eca\u5e74\u4ee5\u6765 lululemon \u53d1\u5c55\u653e\u7f13\uff0c\u4ece\u5e74\u521d\u5e02\u503c\u6500\u5347\u5230\u5386\u53f2\u6700\u9ad8\u70b9\u7684 643 \u4ebf\u7f8e\u5143\u540e\uff0c\u81f3\u4eca\u516c\u53f8\u80a1\u4ef7\u5df2\u4e0b\u8dcc\u8d85\u8fc7 40%\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n
\"\"<\/a><\/figure>\n\n\n\n

lululemon \u7ed9\u51fa\u7684\u7406\u7531\u662f\u4ea7\u54c1\u7ec4\u5408\u51fa\u4e86\u95ee\u9898\uff0c\u4ee5\u53ca\u5927\u4f17\u6d88\u8d39\u610f\u613f\u51cf\u5c11\uff0cSun Choe \u79bb\u4efb\u663e\u7136\u4e5f\u548c\u4e1a\u7ee9\u538b\u529b\u6709\u5173\u3002\u867d\u7136 lululemon \u5728\u533a\u57df\u5e02\u573a\u7684\u75b2\u8f6f\u5176\u5b9e\u4ece\u53bb\u5e74\u751a\u81f3\u66f4\u65e9\u65f6\u5c31\u5df2\u7ecf\u5f00\u59cb\uff08\u5c24\u5176\u5728\u5927\u672c\u8425\u7684\u7f8e\u6d32\u5e02\u573a\uff09\uff0c\u4f46 Sun Choe \u7684\u53d8\u52a8\u8fd8\u662f\u6210\u4e3a\u4e86\u516c\u53f8\u4e00\u7cfb\u5217\u8c03\u6574\u7684\u4e00\u90e8\u5206\u3002<\/p>\n\n\n\n

\u6309\u7167 lululemon \u7684\u8ba1\u5212\uff0c\u516c\u53f8\u5e76\u4e0d\u4f1a\u4efb\u547d\u65b0\u7684\u9996\u5e2d\u4ea7\u54c1\u5b98\uff0c\u516c\u53f8\u63d0\u5347\u4e86\u4eca\u5e74 1 \u6708\u521a\u4efb\u547d\u7684\u5168\u7403\u521b\u610f\u603b\u76d1 Jonathan Cheung\uff08\u5f20\u5b97\u900a\uff09\u7684\u804c\u4f4d\uff0c\u4ed6\u4ece\u4e4b\u524d\u5411 Sun Choe \u6c47\u62a5\u6539\u4e3a\u4e86\u76f4\u63a5\u5411 CEO Calvin McDonald \u6c47\u62a5\u3002<\/p>\n\n\n\n

Jonathan Cheung \u5c06\u8d1f\u8d23\u63a8\u52a8\u4ea7\u54c1\u8bbe\u8ba1\u548c\u521b\u65b0\u65b9\u5411\uff0c\u5e76\u7ee7\u7eed\u76d1\u7ba1\u8bbe\u8ba1\u3001\u521b\u65b0\u548c\u4ea7\u54c1\u5f00\u53d1\u3002\u5176\u5b9e\u57fa\u672c\u4e0a\u5c31\u662f\u4e4b\u524d Sun Choe \u7684\u89d2\u8272\u4e86\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u534e\u88d4\u8bbe\u8ba1\u5e08 Jonathan Cheung\uff0c\u66fe\u62c5\u4efb\u8fc7 Gap\u3001Levi’s \u7b49\u516c\u53f8\u7684\u804c\u52a1\uff0c\u4ece\u4e1a\u4e5f\u6709 30 \u591a\u5e74\u4e86<\/p>\n\n\n\n

\u540c\u65f6 lululemon \u8fd8\u65b0\u8bbe\u4e86\u4e00\u4e2a\u201c\u9996\u5e2d\u54c1\u724c\u548c\u4ea7\u54c1\u6fc0\u6d3b\u5b98\u201d\uff08Chief Brand & Product Activation Officer\uff09\u5c97\u4f4d\uff0c\u8fd9\u7531\u73b0\u4efb\u9996\u5e2d\u54c1\u724c\u5b98 Nikki Neuberger \u62c5\u4efb\u3002\u5728\u672c\u8eab\u54c1\u724c\u90e8\u5206\u7684\u5de5\u4f5c\u5916\uff0c\u5979\u8fd8\u5c06\u8d1f\u8d23\u76d1\u7763\u516c\u53f8\u7684\u8425\u9500\u3001\u978b\u7c7b\u548c\u4ea7\u54c1\u8fd0\u8425\u3002<\/p>\n\n\n\n

\u800c\u73b0\u4efb\u9996\u5e2d\u8425\u9500\u5b98 Elizabeth Binder \u7684\u6c47\u62a5\u5bf9\u8c61\u4e5f\u4ece\u4e4b\u524d\u7684 Sun Choe \u6539\u4e3a\u4e86 Nikki Neuberger\u3002Elizabeth Binder \u5728 2023 \u5e74 1 \u6708\u4e0a\u4efb\uff0c\u662f lululemon \u7684\u9996\u4efb\u9996\u5e2d\u8425\u9500\u5b98\u3002<\/p>\n\n\n\n

lululemon \u4ee5\u6b64\u5b8c\u6210\u4e86\u4e00\u8f6e\u6d89\u53ca\u5230\u4ea7\u54c1\u548c\u54c1\u724c\u7684\u56e2\u961f\u67b6\u6784\u8c03\u6574\uff0c\u516c\u53f8\u4fdd\u6301\u4e86\u4ea7\u54c1\u8bbe\u8ba1\u548c\u521b\u65b0\u6709\u4e00\u4e2a\u201c\u4e3b\u8111\u201d\uff0c\u540c\u65f6\u4e00\u5b9a\u7a0b\u5ea6\u5206\u6563\u4e86\u4e4b\u524d Sun Choe \u5728\u54c1\u724c\u548c\u5e02\u573a\u8425\u9500\u65b9\u9762\u4e00\u628a\u6293\u7684\u6743\u529b\uff0c\u73b0\u5728\u6709\u66f4\u591a\u4eba\u4f1a\u5bf9\u8fd9\u90e8\u5206\u8fdb\u884c\u8d1f\u8d23\u6216\u76d1\u7763\u3002<\/p>\n\n\n\n

\u5bf9\u4e8e\u8fd9\u6b21\u67b6\u6784\u8c03\u6574\uff0cCalvin McDonald \u8868\u793a\u201cSun Choe \u79bb\u5f00\u540e\u6211\u4eec\u516c\u53f8\u4f1a\u53d8\u5f97\u66f4\u5f3a\u5927\u201d\uff0c\u968f\u540e\u5f53\u5730\u65f6\u95f4 6 \u6708 5 \u65e5 lululemon \u5c06\u516c\u5e03 2024 \u5e74\u7b2c\u4e00\u5b63\u5ea6\u4e1a\u7ee9\uff0c\u8fd9\u9996\u5148\u5c31\u4f1a\u662f\u4e00\u573a\u5927\u8003\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u800c VF \u8fd9\u8fb9\uff0c\u96c6\u56e2\u5df2\u7ecf\u5ba3\u5e03\u4e86 Sun Choe \u5c06\u51fa\u4efb Vans \u5168\u7403\u54c1\u724c\u603b\u88c1\uff0cSun Choe \u4f1a\u5728 7 \u6708\u5e95\u6b63\u5f0f\u5c65\u65b0\u3002VF \u603b\u88c1\u517c CEO Bracken Darrell \u5df2\u7ecf\u8868\u793a\u4e86\u5bf9 Sun Choe \u7684\u671f\u5f85\uff0c\u4ed6\u5bf9 Sun Choe \u505a\u51fa\u4e86\u5f88\u9ad8\u7684\u8bc4\u4ef7\uff0c\u5e76\u8868\u793a\u968f\u7740\u8fd9\u6b21\u4efb\u547d\uff0c\u516c\u53f8\u8fd8\u5c06\u201c\u8fdb\u4e00\u6b65\u6539\u9020 VF \u9886\u5bfc\u56e2\u961f\u201d\u3002<\/p>\n\n\n\n

VF \u7684\u786e\u6709\u7406\u7531\u76fc\u7740 Sun Choe \u52a0\u5165\u6765\u6539\u53d8\u5f88\u591a\u4e8b\u60c5\uff0c\u4ece\u4e1a\u7ee9\u770b\uff0cVF \u5df2\u7ecf\u8fde\u7eed 7 \u4e2a\u5b63\u5ea6\u8425\u6536\u4e0b\u6ed1\uff0c2024 \u8d22\u5e74\u96c6\u56e2\u8425\u6536 104.55 \u4ebf\u7f8e\u5143\uff0c\u540c\u6bd4\u4e0b\u8dcc 10%\uff0c\u5e76\u4e14\u4ece 2019 \u8d22\u5e74\u4ee5\u6765\u9996\u6b21\u5f55\u5f97\u4e8f\u635f\u3002\uff08\u5305\u62ec\u6700\u8fd1\u8fd8\u4f20\u51fa VF \u6b63\u5bfb\u6c42\u51fa\u552e Supreme \u7684\u6d88\u606f\uff0c\u4e0d\u8fc7\u5b98\u65b9\u5e76\u6ca1\u6709\u786e\u8ba4\u8fd9\u4ef6\u4e8b\uff09<\/p>\n\n\n\n

\u8fd9\u5f53\u4e2d\u53c8\u6570 Vans \u538b\u529b\u6700\u5927\u3002\u4f5c\u4e3a VF \u7684\u201c\u5934\u724c\u201d\uff0c2024 \u8d22\u5e74 Vans \u8425\u6536\u4e0d\u5230 30 \u4ebf\u7f8e\u5143\uff0c\u540c\u6bd4\u4e0b\u8dcc 24%\uff0c\u751a\u81f3\u88ab\u540c\u96c6\u56e2\u8425\u6536\u8fd1 37 \u4ebf\u7f8e\u5143\u7684 The North Face \u8d85\u8fc7\uff0c\u8fd9\u663e\u7136\u4e0d\u662f Vans \u5e94\u6709\u7684\u8868\u73b0\u3002<\/p>\n\n\n\n

\"\"<\/a><\/figure>\n\n\n\n

\u800c\u8fd9\u4e5f\u8ba9 Sun Choe \u6709\u4e86\u5f88\u5927\u7684\u65bd\u5c55\u7a7a\u95f4\uff0c\u80a1\u4ef7\u7684\u53d8\u5316\u4e5f\u4f53\u73b0\u4e86\u884c\u4e1a\u5bf9 Sun Choe \u52a0\u76df\u7684\u770b\u597d\u548c\u671f\u5f85\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u4e00\u4e2a\u9996\u5e2d\u4ea7\u54c1\u5b98\u80fd\u503c\u591a\u5c11\u94b1\uff1flululemon \u539f\u9996\u5e2d\u4ea7\u54c1\u5b98 Sun Choe \u7684\u52a8\u5411\u53ef\u80fd\u4f1a\u7ed9\u4f60\u4e00\u4e2a\u7b54\u6848\u30025 \u6708 […]<\/p>\n","protected":false},"author":3,"featured_media":185528,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-185526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/185526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=185526"}],"version-history":[{"count":1,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/185526\/revisions"}],"predecessor-version":[{"id":185534,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/185526\/revisions\/185534"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/media\/185528"}],"wp:attachment":[{"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=185526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=185526"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=185526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}