{"id":186035,"date":"2024-06-15T21:41:12","date_gmt":"2024-06-15T13:41:12","guid":{"rendered":"http:\/\/www.htt.hk\/?p=186035"},"modified":"2024-06-15T21:41:12","modified_gmt":"2024-06-15T13:41:12","slug":"brandz-%e5%85%a8%e7%90%83%e5%93%81%e7%89%8c%e4%bb%b7%e5%80%bc%e7%99%be%e5%bc%ba%e6%a6%9c%ef%bc%882024-%e6%97%b6%e5%b0%9a%e5%a5%a2%e4%be%88%e5%93%81%e8%a1%8c%e4%b8%9a%e6%9c%80%e5%a4%a7%e8%b5%a2","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=186035","title":{"rendered":"BrandZ \u5168\u7403\u54c1\u724c\u4ef7\u503c\u767e\u5f3a\u699c\uff082024) \u65f6\u5c1a\u5962\u4f88\u54c1\u884c\u4e1a\u6700\u5927\u8d62\u5bb6\uff1aZara, lululemon, \u7231\u9a6c\u4ed5\u548c\u52b3\u529b\u58eb"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u65e5\u524d\uff0c\u56fd\u9645\u5e02\u573a\u54a8\u8be2\u673a\u6784 Kantar Millward Brown\uff08\u51ef\u5ea6\uff09\u516c\u5e03\u4e862024\u5e74\u5ea6 BrandZ \u5168\u7403\u6700\u5177\u4ef7\u503c100\u5f3a\u54c1\u724c\u699c\u5355\uff08BrandZ Most Valuable Global Brands 2024\uff09\u3002\u699c\u5355\u7684\u5236\u5b9a\u57fa\u4e8e\u5bf9420\u4e07\u540d\u6d88\u8d39\u8005\u7684\u91c7\u8bbf\uff0c\u4ee5\u53ca\u5bf954\u4e2a\u5e02\u573a\u768420,000\u591a\u4e2a\u54c1\u724c\u7684\u5206\u6790\uff0c\u5e76\u8bc4\u4f30\u3001\u91cf\u5316\u4e86\u8de8\u56fd\u516c\u53f8\u7684\u4ef7\u503c\u548c\u8d22\u52a1\u4e1a\u7ee9\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0-2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"633\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0-2-1024x633.png\" alt=\"\" class=\"wp-image-186036\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0-2-1024x633.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0-2-300x186.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0-2-768x475.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0-2.png 1400w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u82f9\u679c\u8fde\u7eed\u7b2c\u4e09\u5e74\u8749\u8054\u7b2c\u4e00\uff0c\u79d1\u6280\u4f01\u4e1a\u5f15\u9886\u603b\u699c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4eca\u5e74\u7684\u699c\u5355\u4e2d\uff0c\u82f9\u679c\uff08apple\uff09\u8fde\u7eed\u7b2c\u4e09\u5e74\u4f4d\u5c45\u7b2c\u4e00\u3002\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u82f9\u679c\u4e5f\u662f\u5168\u7403\u9996\u4e2a\u4ef7\u503c\u8fbe\u4e07\u4ebf\u7f8e\u5143\u7684\u54c1\u724c\u3002\u699c\u5355\u62a5\u544a\u8868\u793a\uff0c\u51ed\u501f1\u4e07\u4ebf\u7f8e\u5143\u7684\u54c1\u724c\u4f30\u503c\uff0c\u82f9\u679c\u5728\u4e25\u5cfb\u7684\u5e02\u573a\u6761\u4ef6\u4e0b\u8868\u73b0\u51fa\u4e86\u97e7\u6027\uff0c\u8bc1\u660e\u4e86\u5176\u9ad8\u5b9a\u4ef7\u7684\u5408\u7406\u6027\uff0c\u5e76\u8bc1\u5b9e\u4e86\u6709\u610f\u4e49\u3001\u4e0e\u4f17\u4e0d\u540c\u4e14\u7a81\u51fa\u7684\u54c1\u724c\u6700\u6709\u80fd\u529b\u62b5\u5fa1\u5168\u7403\u7ecf\u6d4e\u52a8\u8361\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u5916\uff0c\u8c37\u6b4c\uff08Google\uff09\u3001\u5fae\u8f6f\uff08Microsoft\uff09\u548c\u4e9a\u9a6c\u900a\uff08Amazon\uff09\u5206\u5217\u7b2c\u4e8c\u81f3\u7b2c\u56db\u4f4d\uff0c\u53cd\u6620\u4e86\u79d1\u6280\u5728\u6d88\u8d39\u8005\u65e5\u5e38\u751f\u6d3b\u4e2d\u7684\u5173\u952e\u5730\u4f4d\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7d27\u968f\u56db\u4e2a\u79d1\u6280\u5de8\u5934\u4e4b\u540e\u7684\u662f\u5feb\u9910\u5de8\u5934\u9ea6\u5f53\u52b3\uff08McDonald\u2019s\uff09\uff0c\u4f4d\u5c45\u7b2c\u4e94\u3002\u9ea6\u5f53\u52b3\u7684\u6210\u529f\u5f97\u76ca\u4e8e\u54c1\u724c\u6301\u7eed\u7684\u521b\u65b0\uff0c\u5305\u62ec\u5c06\u4eba\u5de5\u667a\u80fd (AI) \u7528\u4e8e\u52a8\u6001\u83dc\u5355\u548c\u8ba2\u5355\u9884\u6d4b\u7b49\u573a\u666f\uff0c\u8fd9\u8868\u660e\u975e\u79d1\u6280\u54c1\u724c\u4e5f\u5728\u63a2\u7d22\u4eba\u5de5\u667a\u80fd\u4ee5\u91ca\u653e\u589e\u957f\u6f5c\u529b\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00-3.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"477\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00-3-1024x477.png\" alt=\"\" class=\"wp-image-186037\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00-3-1024x477.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00-3-300x140.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00-3-768x358.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00-3-1536x716.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00-3.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u5916\uff0c\u57282024\u5e74\u5ea6\u6392\u540d\u4e2d\uff0c\u82f1\u4f1f\u8fbe\uff08NVIDIA\uff09\u8dc3\u534718\u4f4d\u81f3\u7b2c\u516d\u4f4d\uff0c\u54c1\u724c\u4ef7\u503c\u589e\u957f178%\uff0c\u5f70\u663e\u4e86\u4eba\u5de5\u667a\u80fd\u5728\u65e5\u5e38\u751f\u6d3b\u4e2d\u7684\u65b0\u5174\u529b\u91cf\u3002\u4fe1\u7528\u5361\u54c1\u724c Visa\uff08\u7ef4\u8428\uff09\u4f4d\u5c45\u7b2c\u4e03\u4f4d\u3002\u800c Facebook\uff08\u8138\u4e66\uff09 \u65f6\u9694\u4e00\u5e74\u540e\u91cd\u65b0\u8fdb\u5165\u524d\u5341\uff0c\u4f4d\u5c45\u7b2c\u516b\u3002\u7532\u9aa8\u6587\uff08Oracle\uff09\u5219\u9996\u6b21\u8fdb\u5165\u524d\u5341\uff0c\u4f4d\u5c45\u7b2c\u4e5d\u3002\u699c\u5355\u7b2c\u5341\u540d\u7684\u662f\u6765\u81ea\u4e2d\u56fd\u7684\u79d1\u6280\u4f01\u4e1a\u817e\u8baf\uff08Tencent\uff09\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kantar \u8868\u793a\uff0c\u4eca\u5e74\u7684 BrandZ \u6392\u540d\u51f8\u663e\u4e86\u9876\u7ea7\u54c1\u724c\u7684\u97e7\u6027\uff0c\u5168\u7403\u767e\u5f3a\u54c1\u724c\u603b\u4ef7\u503c\u53cd\u5f3920%\uff0c\u8fbe\u52308.3\u4e07\u4ebf\u7f8e\u5143\uff0c\u63a5\u8fd12022\u5e74\u5ea68.7\u4e07\u4ebf\u7f8e\u5143\u7684\u5cf0\u503c\u3002\u81ea2006\u5e74\u63a8\u51fa\u4ee5\u6765\uff0cBrandZ\u5168\u7403\u767e\u5f3a\u54c1\u724c\u4ef7\u503c\u589e\u957f\u4e86474%\u3002\u8fdb\u5165\u767e\u5f3a\u699c\u5355\u7684\u95e8\u69db\u4ece40\u4ebf\u7f8e\u5143\u589e\u52a0\u5230\u4e86190\u4ebf\u7f8e\u5143\uff0c\u589e\u957f\u4e86354%\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kantar \u62a5\u544a\u79f0\uff0c\u5c3d\u7ba1\u5168\u7403\u7ecf\u6d4e\u5b58\u5728\u4e0d\u786e\u5b9a\u6027\uff0c\u4f46\u5f3a\u5927\u7684\u54c1\u724c\u4ecd\u5728\u84ec\u52c3\u53d1\u5c55\u3002\u4eca\u5e74\uff0c\u6295\u8d44\u4e8e\u4eba\u5de5\u667a\u80fd\u7684\u54c1\u724c\u901a\u8fc7\u589e\u5f3a\u5ba2\u6237\u4f53\u9a8c\u83b7\u5f97\u4e86\u663e\u8457\u7684\u6536\u76ca\u3002\u5bf9\u591a\u5f62\u5f0f\u6709\u6548\u8425\u9500\uff08\u4f18\u8d28\u7684\u5185\u5bb9\u3001\u65b0\u7684\u521b\u65b0\u3001\u6709\u6548\u7684\u5a92\u4f53\u7b56\u7565\u3001\u7cbe\u51c6\u7684\u5b9a\u4ef7\u7b49\u7b49\uff09\u7684\u6295\u8d44\u4e5f\u6709\u52a9\u4e8e\u6539\u5584\u6d88\u8d39\u8005\u503e\u5411\u5e76\u63a8\u52a8\u54c1\u724c\u4ef7\u503c\u589e\u957f\uff0c\u4e3a\u6301\u7eed\u7684\u4e1a\u52a1\u6210\u529f\u8d21\u732e\u4e86\u53ef\u89c2\u7684\u4ef7\u503c\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f5c\u4e3a\u4f8b\u8bc1\uff0c\u9664\u4e86\u4f4d\u5c45\u7b2c\u516d\u4f4d\u7684\u82f1\u4f1f\u8fbe\uff0c\u4eba\u5de5\u667a\u80fd\u5de8\u5934 Adobe \u548c AMD \u4e5f\u53d6\u5f97\u4e86\u4ee4\u4eba\u77a9\u76ee\u7684\u589e\u957f\uff0c\u5206\u522b\u4ee566%\u548c53%\u7684\u54c1\u724c\u4ef7\u503c\u589e\u957f\u8dfb\u8eab\u699c\u5355\u524d20\u540d\u3002\u4e0e\u6b64\u540c\u65f6\uff0cInstagram\u3001Facebook \u548c Uber \u7b49\u4f01\u4e1a\u7684\u590d\u82cf\u589e\u957f\u4e5f\u540c\u6837\u51f8\u663e\u4e86\u6280\u672f\u521b\u65b0\u5982\u4f55\u63a8\u52a8\u53c2\u4e0e\u5ea6\u5e76\u52a0\u901f\u589e\u957f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u96f6\u552e\u884c\u4e1a\u4e2d\uff0c\u4e9a\u9a6c\u900a\uff08Amazon\uff09\u51ed\u501f6%\u7684\u54c1\u724c\u4ef7\u503c\u589e\u957f\uff0c\u4fdd\u6301\u4e86\u6700\u6709\u4ef7\u503c\u96f6\u552e\u54c1\u724c\u7684\u5730\u4f4d\u3002\u540c\u65f6\uff0c\u5bf9\u4ea7\u54c1\u53ef\u53ca\u6027\u7684\u521b\u65b0\u4ee5\u53ca\u5bf9\u4e0d\u65ad\u53d8\u5316\u7684\u6d88\u8d39\u8005\u884c\u4e3a\u7684\u5b9a\u4ef7\u654f\u611f\u6027\u4e5f\u4e3a Lowe\u2019s\u3001Aldi\u3001TJ Maxx \u4ee5\u53ca\u533a\u57df\u7535\u5b50\u5546\u52a1\u5de8\u5934\u62fc\u591a\u591a\u548c Mercado Libre \u5e26\u6765\u4e86\u5f3a\u52b2\u8868\u73b0\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5962\u4f88\u54c1\u884c\u4e1a\u5c55\u793a\u97e7\u6027\uff0c\u7231\u9a6c\u4ed5\u548c\u52b3\u529b\u58eb\u589e\u5e45\u6700\u5927<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Louis Vuitton\uff08\u8def\u6613\u5a01\u767b\uff09\u4ecd\u7136\u662f\u5962\u4f88\u54c1\u7c7b\u522b\u4e2d\u6700\u6709\u4ef7\u503c\u7684\u54c1\u724c\uff0c\u54c1\u724c\u4f30\u503c\u8fbe1,300\u4ebf\u7f8e\u5143\u3002\u4e0d\u8fc7\uff0c\u4e0e2022\u5e74\u4e0d\u540c\uff0c\u4eca\u5e74\uff0cLouis Vuitton \u5e76\u672a\u8dfb\u8eab\u5168\u7403\u5341\u5927\u54c1\u724c\u699c\u5355\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6392\u540d\u7b2c\u4e8c\u7684\u662f\u53e6\u4e00\u5bb6\u6cd5\u56fd\u5962\u4f88\u54c1\u724c \u2014\u2014Herm\u00e8s\uff08\u7231\u9a6c\u4ed5\uff09,\u7531\u4e8e\u5176\u54c1\u724c\u72ec\u7279\u6027\u6301\u7eed\u63d0\u5347\uff0c\u4fdd\u6301\u9ad8\u7aef\u5b9a\u4ef7\u7684\u540c\u65f6\u5728\u7f8e\u56fd\u548c\u4e2d\u56fd\u5e02\u573a\u5747\u84ec\u52c3\u53d1\u5c55\uff0c\u56e0\u800c\u5728\u6b64\u6b21\u4e0a\u699c\u7684\u5962\u4f88\u54c1\u54c1\u724c\u4ef7\u503c\u6574\u4f53\u589e\u957f 8% \u7684\u60c5\u51b5\u4e0b\uff0cHerm\u00e8s \u7684\u54c1\u724c\u4ef7\u503c\u5927\u5e45\u589e\u957f\u4e8623%\u3002\u4f4d\u5c45\u672c\u699c\u5355\u5962\u4f88\u54c1\u884c\u4e1a\u7b2c\u4e09\u4f4d\u7684\u4e5f\u662f\u6cd5\u56fd\u5962\u4f88\u54c1\u724c \u2014\u2014 Chanel\uff08\u9999\u5948\u513f\uff09\uff0c\u5176\u54c1\u724c\u4ef7\u503c\u4e3a601.52\u4ebf\u7f8e\u5143\uff0c\u6bd4\u4e0a\u5e74\u589e\u957f\u4e868%\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000-2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"528\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000-2-1024x528.png\" alt=\"\" class=\"wp-image-186038\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000-2-1024x528.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000-2-300x155.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000-2-768x396.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000-2-1536x791.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000-2.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u4eca\u5e74\uff0c\u8def\u6613\u5a01\u767b\u3001\u7231\u9a6c\u4ed5\u548c\u9999\u5948\u513f\u4e09\u5927\u5de8\u5934\u518d\u6b21\u5305\u63fd\u4e86\u5962\u4f88\u54c1\u884c\u4e1a\u54c1\u724c\u4ef7\u503c\u699c\u7684\u524d\u4e09\u540d\u3002Kantar \u8868\u793a\uff0c\u5962\u4f88\u54c1\u884c\u4e1a\u4ecd\u7136\u7531\u6b27\u6d32\u54c1\u724c\u4e3b\u5bfc\uff0c\u4eca\u5e74\u518d\u6b21\u8bc1\u660e\u4e86\u884c\u4e1a\u7684\u97e7\u6027\uff0c\u5176\u54c1\u724c\u4ef7\u503c\u603b\u989d\u8f832022\u5e74\u5ea6\u589e\u957f4%\u3002\u5341\u5927\u6700\u6709\u5b9e\u529b\u7684\u5962\u4f88\u54c1\u724c\u7684\u603b\u4ef7\u503c\u4e3a3570\u4ebf\u7f8e\u5143\uff083320\u4ebf\u6b27\u5143\uff09\u3002\u9664\u610f\u5927\u5229\u5962\u4f88\u54c1\u724c Gucci\uff08\u53e4\u9a70\uff09\u5916\uff0c\u6240\u6709\u7684\u524d\u5341\u5927\u54c1\u724c\u5747\u5b9e\u73b0\u4e86\u540c\u6bd4\u6b63\u53d8\u5316\uff0cGucci \u7684\u54c1\u724c\u4ef7\u503c\u8f832023\u5e74\u5ea6\u76f8\u6bd4\u4e0b\u8dcc\u4e869%\uff0c\u4e0d\u8fc7\u4ecd\u6392\u540d\u7b2c\u56db\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6392\u540d\u7b2c\u4e94\uff5e\u4e03\u7684\u5962\u4f88\u54c1\u724c\u5206\u522b\u4e3a\u54c1\u724c\u4ef7\u503c119.82 \u4ebf\u7f8e\u5143\u7684\u6cd5\u56fd\u5962\u4f88\u54c1\u724c Dior (\u8fea\u5965)\uff0c\u54c1\u724c\u4ef7\u503c105.14\u4ebf\u7f8e\u5143\u7684\u6cd5\u56fd\u9ad8\u7ea7\u73e0\u5b9d\u548c\u8155\u8868\u54c1\u724c Cartier (\u5361\u5730\u4e9a)\uff0c\u54c1\u724c\u4ef7\u503c90.99\u4ebf\u7f8e\u5143\u7684\u745e\u58eb\u9ad8\u7ea7\u8155\u8868 Rolex(\u52b3\u529b\u58eb)\u3002\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c\u4eca\u5e74 Rolex \u7684\u54c1\u724c\u4ef7\u503c\u521b\u4e0b\u65b0\u9ad8\uff0c\u8f832023\u5e74\u589e\u957f15%\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b64\u5916\uff0c\u6cd5\u56fd\u5962\u4f88\u54c1\u724c Saint Laurent\uff08\u5723\u7f57\u5170\uff09\u8d85\u8d8a\u7f8e\u56fd\u9ad8\u7ea7\u73e0\u5b9d\u54c1\u724c Tiffany &amp; Co. (\u8482\u8299\u5c3c) \u5347\u81f3\u7b2c\u516b\u4f4d\uff0c\u610f\u5927\u5229\u5962\u4f88\u54c1\u724c Prada\uff08\u666e\u62c9\u8fbe\uff09\u5219\u4ee551.25\u4ebf\u7f8e\u5143\u7684\u54c1\u724c\u4ef7\u503c\u6392\u540d\u7b2c\u5341\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000-2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"540\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000-2-1024x540.png\" alt=\"\" class=\"wp-image-186039\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000-2-1024x540.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000-2-300x158.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000-2-768x405.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000-2-1536x810.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000-2.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u5176\u4e2d\uff0cKantar \u8868\u793a\uff0c\u5bf9\u4e8e\u6240\u6709\u8fd9\u4e9b\u54c1\u724c\u800c\u8a00\uff0c\u4e0e\u6d88\u8d39\u8005\u7684\u5173\u7cfb\u662f\u6301\u4e45\u6210\u529f\u7684\u5173\u952e\u3002\u54c1\u724c\uff08\u5305\u62ec\u5962\u4f88\u54c1\u724c\uff09\u4e0e\u5ba2\u6237\u5efa\u7acb\u8054\u7cfb\u7684\u529b\u91cf\uff0c\u662f\u5b83\u4eec\u80fd\u591f\u6210\u957f\u7684\u539f\u56e0\uff0c\u8fd9\u4e9b\u54c1\u724c\u5145\u5206\u5229\u7528\u4e86\u201c\u72ec\u7279\u6027\u201d\u548c\u201c\u610f\u4e49\u201d\u7b49\u5173\u952e\u8425\u9500\u5143\u7d20\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Herm\u00e8s\uff08\u7231\u9a6c\u4ed5\uff09\u5c31\u662f\u4e00\u4e2a\u5178\u578b\u8303\u4f8b\uff0c\u4e0e\u6b64\u540c\u65f6\uff0c\u516c\u53f8\u4e5f\u66f4\u52a0\u6ce8\u91cd\u76ae\u9769\u5de5\u5320\u7684\u4e13\u4e1a\u77e5\u8bc6\u4ee5\u53ca\u4ea7\u54c1\u7684\u8d28\u91cf\u548c\u8010\u7528\u6027\u3002\u745e\u58eb\u949f\u8868\u5236\u9020\u5546 Rolex\uff08\u52b3\u529b\u58eb\uff09\u4e5f\u91c7\u53d6\u4e86\u540c\u6837\u7684\u4f20\u64ad\u7b56\u7565\uff0c\u7279\u522b\u5f3a\u8c03\u5176\u5728\u7535\u5f71\u754c\u548c\u4f53\u80b2\u754c\u7684\u91cd\u8981\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\uff0c\u5c24\u5176\u662f\u5176\u6240\u8d5e\u52a9\u7684\u5965\u65af\u5361\u9881\u5956\u5178\u793c\uff0c\u4ee5\u53ca\u53c2\u4e0e\u7684\u4e00\u7ea7\u65b9\u7a0b\u5f0f\u8d5b\u8f66\u3001\u7f51\u7403\u548c\u9ad8\u5c14\u592b\u7b49\u5168\u7403\u9876\u7ea7\u8d5b\u4e8b\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00000.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"455\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00000-1024x455.png\" alt=\"\" class=\"wp-image-186040\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00000-1024x455.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00000-300x133.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00000-768x342.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00000-1536x683.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/00000.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u9664\u767e\u5f3a\u699c\u5355\u5916\uff0cKantar BrandZ \u8fd8\u5217\u51fa\u4e86\u56db\u4e2a2024\u5e74\u5ea6\u503c\u5f97\u5bc6\u5207\u5173\u6ce8\u7684\u5962\u4f88\u54c1\u724c\uff1aLVMH\u96c6\u56e2\u65d7\u4e0b\u54c1\u724c Celine\uff08\u601d\u7433\uff09\uff0c\u76ee\u524d\u6392\u540d\u7b2c109\u4f4d\uff0c\u54c1\u724c\u7684\u6f5c\u529b\u6765\u81ea\u4e8e\u5176\u914d\u9970\u54c1\u7c7b\u7684\u6210\u529f\uff0c\u5e76\u8ba1\u5212\u4e8e2025\u5e74\u63a8\u51fa\u9996\u4e2a\u7f8e\u5986\u7cfb\u5217\uff1b\u5728\u521b\u610f\u603b\u76d1 Matthew M. Williams \u4e8e1\u6708\u521d\u79bb\u804c\u540e\uff0c LVMH\u96c6\u56e2\u65d7\u4e0b\u53e6\u4e00\u54c1\u724c Givenchy\uff08\u7eaa\u68b5\u5e0c\uff09\u7684\u540e\u7eed\u8868\u73b0\u4e5f\u503c\u5f97\u671f\u5f85\uff1b\u6b64\u5916\uff0c\u745e\u58eb\u5386\u5cf0\u96c6\u56e2\uff08Richemont\uff09\u65d7\u4e0b\u7684\u73e0\u5b9d\u54c1\u724c Van Cleef &amp; Arpels\uff08\u68b5\u514b\u96c5\u5b9d\uff09\uff0c\u4ee5\u53ca\u82f1\u56fd\u5962\u4f88\u54c1\u724c Burberry\uff08\u535a\u67cf\u5229\uff09\u7684\u53d1\u5c55\u4e5f\u503c\u5f97\u5173\u6ce8\uff0c\u4e24\u4e2a\u54c1\u724c\u76ee\u524d\u5728\u7f8e\u56fd\u5e02\u573a\u7684\u52bf\u5934\u5747\u826f\u597d\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u65f6\u5c1a\u548c\u8fd0\u52a8\u670d\u9970\u9886\u57df\u7684\u9886\u8dd1\u8005<br>\u8fd0\u52a8\u65f6\u5c1a\u884c\u4e1a\u4e2d\uff0c\u7f8e\u56fd\u8fd0\u52a8\u670d\u9970\u5de8\u5934\u8010\u514b\uff08Nike\uff09\u54c1\u724c\u5728\u603b\u699c\u4e2d\u4f4d\u5217\u7b2c27\u4f4d\uff0c\u5728\u8fd0\u52a8\u670d\u88c5\u548c\u88c5\u5907\u9886\u57df\u4ecd\u4fdd\u6301\u7b2c\u4e00\u7684\u5730\u4f4d\uff0c\u4f46\u5176\u4e0e\u540c\u884c\u7ade\u4e89\u5bf9\u624b\u7684\u5dee\u8ddd\u5df2\u7ecf\u7f29\u5c0f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000000.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"425\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000000-1024x425.png\" alt=\"\" class=\"wp-image-186041\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000000-1024x425.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000000-300x125.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000000-768x319.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000000-1536x638.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/000000.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u897f\u73ed\u7259\u5feb\u65f6\u5c1a\u5de8\u5934Zara\uff08\u98d2\u62c9\uff09 \u4ee547%\u7684\u54c1\u724c\u4ef7\u503c\u589e\u5e45\u6210\u4e3a\u5168\u7403\u767e\u5f3a\u54c1\u724c\u4e2d\u6392\u540d\u53d8\u5316\u7b2c\u4e8c\u5927\u7684\u54c1\u724c\uff0c\u4e0a\u5347\u4e8624\u4f4d\u81f3\u7b2c70\u4f4d\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000000.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"524\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000000-1024x524.png\" alt=\"\" class=\"wp-image-186042\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000000-1024x524.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000000-300x154.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000000-768x393.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000000-1536x786.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/0000000.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u52a0\u62ff\u5927\u745c\u4f3d\u8fd0\u52a8\u670d\u9970\u54c1\u724c Lululemon\uff08\u9732\u9732\u4e50\u8499\uff09 \u5bf9\u8fd0\u52a8\u4f11\u95f2\u7684\u521b\u65b0\u65b9\u6cd5\u548c\u5bf9\u54c1\u8d28\u7684\u627f\u8bfa\u5e2e\u52a9\u54c1\u724c\u5b9e\u73b0\u4e8624%\u7684\u4ef7\u503c\u589e\u957f\uff0c\u9996\u6b21\u8dfb\u8eab\u5168\u7403\u767e\u5f3a\u54c1\u724c\uff0c\u540d\u5217\u7b2c92\u4f4d\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/40.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"529\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/40-1024x529.png\" alt=\"\" class=\"wp-image-186043\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/40-1024x529.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/40-300x155.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/40-768x397.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/40-1536x793.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/06\/40.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u5176\u4ed6\u9886\u57df\u7684\u91cd\u8981\u770b\u70b9<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u96f6\u552e\u884c\u4e1a\u4e2d\uff0c\u4e9a\u9a6c\u900a\uff08Amazon\uff09\u51ed\u501f6%\u7684\u54c1\u724c\u4ef7\u503c\u589e\u957f\uff0c\u4fdd\u6301\u4e86\u6700\u6709\u4ef7\u503c\u96f6\u552e\u54c1\u724c\u7684\u5730\u4f4d\u3002\u540c\u65f6\uff0c\u5bf9\u4ea7\u54c1\u53ef\u53ca\u6027\u7684\u521b\u65b0\u4ee5\u53ca\u5bf9\u4e0d\u65ad\u53d8\u5316\u7684\u6d88\u8d39\u8005\u884c\u4e3a\u7684\u5b9a\u4ef7\u654f\u611f\u6027\u4e5f\u4e3a Lowe\u2019s\u3001Aldi\u3001TJ Maxx \u4ee5\u53ca\u533a\u57df\u7535\u5b50\u5546\u52a1\u5de8\u5934\u62fc\u591a\u591a\u548c Mercado Libre \u5e26\u6765\u4e86\u5f3a\u52b2\u8868\u73b0\u3002<\/p>\n\n\n\n<p 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