{"id":189130,"date":"2024-08-18T19:29:21","date_gmt":"2024-08-18T11:29:21","guid":{"rendered":"http:\/\/www.htt.hk\/?p=189130"},"modified":"2024-08-18T19:29:21","modified_gmt":"2024-08-18T11:29:21","slug":"%e7%89%9b%e4%bb%94%e6%97%b6%e5%b0%9a%e5%a6%82%e4%bd%95%e5%a4%8d%e5%85%b4%ef%bc%9f%e6%9d%8e%e7%bb%b4%e6%96%af%e6%96%b0%e4%bb%bbceo%e6%b7%b1%e5%ba%a6%e5%88%86%e4%ba%ab","status":"publish","type":"post","link":"http:\/\/www.htt.hk\/?p=189130","title":{"rendered":"\u201c\u725b\u4ed4\u201d\u65f6\u5c1a\u5982\u4f55\u590d\u5174\uff1f\u674e\u7ef4\u65af\u65b0\u4efbCEO\u6df1\u5ea6\u5206\u4eab"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4eca\u5e741\u6708\uff0c\u7f8e\u56fd\u4f11\u95f2\u725b\u4ed4\u670d\u9970\u96c6\u56e2 Levi Strauss &amp; Co.\uff08\u674e\u7ef4\u65af\uff09\u8fce\u6765\u65b0\u4efb\u9996\u5e2d\u6267\u884c\u5b98 Michelle Gass\uff0c\u5728\u5176\u5e26\u9886\u4e0b\uff0cLevi\u2019s \u5168\u9762\u5c06\u5411\u725b\u4ed4\u751f\u6d3b\u65b9\u5f0f\u54c1\u724c\u8f6c\u578b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u96c6\u56e2\u6700\u65b0\u53d1\u5e03\u76842024\u8d22\u5e74\u7b2c\u4e8c\u5b63\u5ea6\u8d22\u62a5\u663e\u793a\uff1a\u51c0\u9500\u552e\u6536\u5165\u540c\u6bd4\u589e\u957f8%\u81f314.4\u4ebf\u7f8e\u5143\uff08\u6309\u56fa\u5b9a\u6c47\u7387\u8ba1\u7b97\uff1a+9%\uff09\uff0c\u8c03\u6574\u540e\u6bcf\u80a1\u6536\u76ca16\u7f8e\u5206\uff0c\u9ad8\u51fa\u5206\u6790\u5e08\u6b64\u524d\u9884\u671f\u768411\u7f8e\u5206\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Michelle Gass \u5bf9\u6b64\u70b9\u8bc4\u9053\uff1a\u201c\u6211\u4eec\u5bf9\u5973\u88c5\u548c\u725b\u4ed4\u751f\u6d3b\u65b9\u5f0f\u7684\u5173\u6ce8\u5ea6\u4e0d\u65ad\u63d0\u9ad8\uff0c\u5e26\u6765\u4e86\u8d85\u4e4e\u5bfb\u5e38\u7684\u589e\u957f\uff0c\u5e76\u63a8\u52a8\u4e86\u5e02\u573a\u4efd\u989d\u7684\u663e\u8457\u589e\u957f\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u8d22\u62a5\u540e\u7684\u7535\u8bdd\u4f1a\u8bae\u4e0a\uff0cMichelle Gass \u8fdb\u4e00\u6b65\u5206\u4eab\u4e86\u65d7\u4e0b\u7b2c\u4e00\u5927\u54c1\u724c Levi\u2019s \u672a\u6765\u56f4\u7ed5\u725b\u4ed4\u751f\u6d3b\u65b9\u5f0f\uff0c\u4ea7\u54c1\u521b\u65b0\u7684\u4e24\u5927\u7740\u529b\u70b9\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u63d0\u4f9b\u4ece\u5934\u5230\u811a\u7684\u725b\u4ed4\u7a7f\u642d\uff08Denim Dressing\uff09\uff0c\u62bc\u6ce8\u5973\u88c5\u5e02\u573a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u63a8\u51fa\u66f4\u591a\u975e\u725b\u4ed4\u9762\u6599\u65b0\u54c1\uff0c\u62d3\u5c55\u529f\u80fd\u6027\u7537\u88c5\u4ea7\u54c1<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/30-7.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"626\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/30-7-1024x626.png\" alt=\"\" class=\"wp-image-189131\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/30-7-1024x626.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/30-7-300x184.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/30-7-768x470.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/30-7-1536x940.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/30-7.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u63d0\u4f9b\u4ece\u5934\u5230\u811a\u7684\u725b\u4ed4\u7a7f\u642d\uff08Denim Dressing\uff09\uff0c\u62bc\u6ce8\u5973\u6027\u5e02\u573a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b2c\u4e8c\u5b63\u5ea6\uff0cLevi\u2019s \u54c1\u724c\u6838\u5fc3\u725b\u4ed4\u88e4\u4ea7\u54c1\u8868\u73b0\u4f9d\u7136\u5f3a\u52b2\uff1a\u7ecf\u5178501\u2122\u7cfb\u5217\u725b\u4ed4\u88e4\u4ea7\u54c1\u7b2c\u4e8c\u5b63\u5ea6\u76f4\u9500\u6e20\u9053\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f16%\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c\u5bbd\u677e\u88e4\u578b\u725b\u4ed4\u88e4\u9500\u552e\u5c24\u4e3a\u51fa\u8272\uff0c\u7b2c\u4e8c\u5b63\u5ea6\u6240\u6709\u6e20\u9053\u9500\u552e\u989d\u5747\u5b9e\u73b021%\u7684\u589e\u957f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Michelle Gass \u900f\u9732\uff0cLevi\u2019s \u54c1\u724c\u76ee\u524d\u6240\u6709\u725b\u4ed4\u88e4\u7cfb\u5217\u4e2d\u5bbd\u677e\u88e4\u578b\u5360\u6bd4\u5df2\u8fbe50%\u4ee5\u4e0a\uff0c\u672a\u6765\u54c1\u724c\u5c06\u7ee7\u7eed\u5f15\u9886\u5bbd\u677e\u76f4\u7b52\u725b\u4ed4\u88e4\u6f6e\u6d41\uff0c\u590f\u5b63\u5c06\u540c\u65f6\u63a8\u51fa\u5168\u65b0XL\u76f4\u7b52\u5973\u6b3e\u5bbd\u677e\u725b\u4ed4\u88e4\u548c\u5168\u65b0555\u2122\u7537\u6b3e\u8212\u9002\u76f4\u7b52\u725b\u4ed4\u88e4\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u9664\u6838\u5fc3\u725b\u4ed4\u88e4\u5916\uff0cLevi\u2019s\u4ece\u5934\u5230\u811a\u7684\u725b\u4ed4\u7a7f\u642d\uff08Denim Dressing\uff09\u4ea7\u54c1\u4e5f\u6709\u4f18\u5f02\u8868\u73b0\uff0c\u725b\u4ed4\u77ed\u88d9\u3001\u725b\u4ed4\u8fde\u8863\u88d9\u548c\u725b\u4ed4\u8fde\u4f53\u88e4\u4ea7\u54c1\u7b2c\u4e8c\u5b63\u5ea6\u9500\u552e\u989d\u518d\u6b21\u5b9e\u73b0\u4e09\u4f4d\u6570\u589e\u957f\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u7b2c\u4e8c\u5b63\u5ea6\uff0cLevi\u2019s \u54c1\u724c\u4e0a\u8863\u7c7b\u4ea7\u54c1\uff08\u5305\u62ec\u725b\u4ed4\u548c\u975e\u725b\u4ed4\uff09\u76f4\u9500\u6e20\u9053\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f20%\uff0c\u5973\u88c5\u589e\u957f\u5c24\u4e3a\u5f3a\u52b2\uff0c\u4e3b\u8981\u5f97\u76ca\u4e8eT\u6064\u7b49\u5973\u88c5\u57fa\u7840\u5355\u54c1\u9500\u91cf\u51fa\u8272\u3002\u5176\u4e2d\uff0c\u897f\u90e8\u725b\u4ed4\u98ce\u683c\u7684\u886c\u886b\u53d7\u6b22\u8fce\u7a0b\u5ea6\u8fbe\u5386\u53f2\u65b0\u9ad8\uff0c\u54c1\u724c\u5973\u6027\u897f\u90e8\u725b\u4ed4\u886c\u886b\u7b2c\u4e8c\u5b63\u5ea6\u9500\u552e\u989d\u540c\u6bd4\u5927\u589e40%\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Michelle Gass \u62ab\u9732 Levi\u2019s \u54c1\u724c\u6b63\u5728\u52a0\u5f3a\u5bf9\u5973\u6027\u548c18~30\u5c81\u7684\u9752\u5e74\u76ee\u6807\u5ba2\u7fa4\u7684\u5173\u6ce8\u3002\u5979\u6307\u51fa\uff1a\u201cLevi\u2019s \u54c1\u724c\u5168\u7403\u5973\u88c5\u4e1a\u52a1\u52a0\u901f\u589e\u957f\uff0c\u7b2c\u4e8c\u5b63\u5ea6\u5973\u6027\u4e1a\u52a1\u76f4\u9500\u6e20\u9053\u9500\u552e\u989d\u540c\u6bd4\u589e\u957f22%\u3002Levi\u2019s \u54c1\u724c\u76ee\u524d\u5728\u7f8e\u56fd\u5973\u6027\u725b\u4ed4\u88e4\u5e02\u573a\u4e2d\u4f4d\u5217\u7b2c\u4e00\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2024\u4e0b\u534a\u5e74\uff0cLevi\u2019s \u54c1\u724c\u5973\u88c5\u5728\u725b\u4ed4\u77ed\u88d9\u3001\u725b\u4ed4\u8fde\u8863\u88d9\u548c\u725b\u4ed4\u5939\u514b\u7b49\u4ea7\u54c1\u521b\u65b0\u4e4b\u5916\uff0c\u8fd8\u5c06\u62d3\u5c55\u6bdb\u8863\u3001\u5916\u5957\u7b49\u5173\u952e\u4ea7\u54c1\uff0c\u4ee5\u5b8c\u5584\u4ece\u5934\u5230\u811a\u7684\u725b\u4ed4\u7a7f\u642d\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Michelle Gass \u5f3a\u8c03\u9053\uff1a\u201c\u6211\u4eec\u6b63\u5728\u6269\u5927\u6211\u4eec\u7684\u6574\u4f53\u6f5c\u5728\u5e02\u573a\uff08total addressable market\uff09\uff0c\u9996\u5148\u5c31\u662f\uff08\u53d1\u529b\uff09\u4ece\u5934\u5230\u811a\u7684\u725b\u4ed4\u7a7f\u642d\u3002\u65e0\u8bba\u4f60\u76f8\u4fe1\u4e0e\u5426\uff0c\u6211\u8981\u8bf4\u5386\u53f2\u4e0a\u6211\u4eec\u5728\u725b\u4ed4\u77ed\u88d9\u3001\u725b\u4ed4\u4e0a\u8863\u3001\u725b\u4ed4\u5939\u514b\u3001\u725b\u4ed4\u8fde\u8863\u88d9\u7b49\u7ec6\u5206\u9886\u57df\u4e00\u76f4\u662f\u2018\u5c0f\u73a9\u5bb6\u2019\uff0c\u6211\u7684\u610f\u601d\u662f\u6211\u4eec\u8fd8\u6709\u5f88\u5927\u7684\u62d3\u5c55\u7a7a\u95f4\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u54c1\u724c\u8fd8\u5c06\u5728\u5b63\u8282\u6027\u725b\u4ed4\u4ea7\u54c1\u9886\u57df\u6301\u7eed\u521b\u65b0\u3002\u7ee72024\u4e0a\u534a\u5e74\u63a8\u51fa\u7684 Performance Cool \u51c9\u611f\u725b\u4ed4\u88e4\u7cfb\u5217\u5927\u83b7\u6210\u529f\u540e\uff0cLevi\u2019s \u8fd8\u5c06\u5728\u4eca\u5e74\u79cb\u5b63\u63a8\u51fa \u5168\u65b0 Performance Warm\u7cfb\u5217\uff0c\u8be5\u7cfb\u5217\u5185\u91cc\u67d4\u8f6f\uff0c\u4e13\u4e3a\u51c9\u723d\u53c8\u9700\u4fdd\u6696\u7684\u5929\u6c14\u8bbe\u8ba1\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/31-5.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"585\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/31-5-1024x585.png\" alt=\"\" class=\"wp-image-189132\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/31-5-1024x585.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/31-5-300x172.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/31-5-768x439.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/31-5-1536x878.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/31-5.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u63a8\u51fa\u66f4\u591a\u975e\u725b\u4ed4\u9762\u6599\u65b0\u54c1\uff0c\u62d3\u5c55\u529f\u80fd\u6027\u7537\u88c5\u4ea7\u54c1<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Michelle Gass \u8ba4\u4e3a\uff0cLevi\u2019s \u54c1\u724c\u6269\u5927\u6574\u4f53\u6f5c\u5728\u5e02\u573a\u7684\u7b2c\u4e8c\u4e2a\u673a\u4f1a\u5728\u4e8e\u975e\u725b\u4ed4\u9762\u6599\u4ea7\u54c1\u3002\u5979\u6307\u51fa\uff0c\u975e\u725b\u4ed4\u9762\u6599\u88e4\u88c5\u5728\u54c1\u724c\u76f4\u9500\u4e1a\u52a1\u4e2d\u5360\u6bd4\u5df2\u9ad8\u8fbe44%\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u636e Michelle Gass\uff0c\u7b2c\u4e8c\u5b63\u5ea6\uff0cLevi\u2019s \u8fd1\u671f\u63a8\u51fa\u7684\u975e\u725b\u4ed4\u9762\u6599\u7537\u58eb\u88e4\u88c5511\u2122 Tech Pant\u4e5f\u6709\u51fa\u8272\u8868\u73b0\u3002\u8fd9\u6b3e\u88e4\u88c5\u5177\u5907\u5438\u6e7f\u6392\u6c57\u7b49\u529f\u80fd\uff0c\u9002\u5408\u529e\u516c\u5ba4\u4e0a\u73ed\u3001\u5f92\u6b65\u65c5\u884c\u7b49\u591a\u573a\u666f\u7a7f\u7740\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/32-3.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"616\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/32-3-1024x616.png\" alt=\"\" class=\"wp-image-189133\" srcset=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/32-3-1024x616.png 1024w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/32-3-300x180.png 300w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/32-3-768x462.png 768w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/32-3-1536x924.png 1536w, http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/08\/32-3.png 1596w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u9664 Tech Pant \u5916\uff0cLevi\u2019s \u54c1\u724c\u4eca\u5e74\u590f\u5b63\u8fd8\u63a8\u51fa\u4e86XX Chino \u5361\u5176\u4f11\u95f2\u88e4\u65b0\u54c1\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Levi\u2019s \u4e8e\u4eca\u5e741\u6708\u63a8\u51fa\u4e86Levi\u2019s\u00ae Tech \u9879\u76ee\uff0c\u8fdb\u519b\u529f\u80fd\u6027\u4ea7\u54c1\u9886\u57df\uff0c\u9996\u53d1\u5e94\u7528\u81f3\u7537\u58eb511\u2122\u6b3e\u88e4\u88c5\u3002Michelle Gass \u900f\u9732\uff0c\u660e\u5e74\u8fd8\u4f1a\u5c06\u8fd9\u4e00\u9879\u76ee\u62d3\u5c55\u81f3XX Chino \u7cfb\u5217\u3002\u5979\u8868\u793a\uff1a\u201c\u6211\u4eec\u5728\u7537\u6027\u975e\u725b\u4ed4\u4f11\u95f2\u88e4\u5e02\u573a\u6301\u7eed\u83b7\u5f97\u4efd\u989d\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Levi\u2019s\u00ae Tech \u9879\u76ee\u76ee\u524d\u4e0d\u4ec5\u9650\u4e8e Levi\u2019s \u54c1\u724c\uff0c\u8fd8\u5e94\u7528\u81f3\u516c\u53f8\u65d7\u4e0bDockers\u00ae 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