{"id":179239,"date":"2024-01-21T21:27:45","date_gmt":"2024-01-21T13:27:45","guid":{"rendered":"http:\/\/www.htt.hk\/?p=179239"},"modified":"2024-01-21T21:27:45","modified_gmt":"2024-01-21T13:27:45","slug":"%e4%b8%ba%e4%bd%95-lululemon-%e7%9a%84%e6%96%b0%e4%bb%bb%e5%88%9b%e6%84%8f%e6%80%bb%e7%9b%91%e6%98%af%e4%bb%96%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.htt.hk\/?p=179239","title":{"rendered":"\u4e3a\u4f55 lululemon \u7684\u65b0\u4efb\u521b\u610f\u603b\u76d1\u662f\u4ed6\uff1f"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u52a0\u62ff\u5927\u8fd0\u52a8\u670d\u88c5\u54c1\u724c lululemon\uff08\u9732\u9732\u4e50\u8499\uff09\u521a\u521a\u5ba3\u5e03\u4e86\u4e00\u9879\u91cd\u8981\u4eba\u4e8b\u4efb\u547d\uff1aJonathan Cheung \uff08\u5f20\u5b97\u900a\uff09\u51fa\u4efb\u54c1\u724c\u5168\u7403\u521b\u610f\u603b\u76d1\uff0c\u76f4\u63a5\u5411\u9996\u5e2d\u4ea7\u54c1\u5b98 Sun Choe \u6c47\u62a5\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u9879\u4efb\u547d\u5ba3\u5e03\u540e\u5f88\u5feb\u5f15\u8d77\u4e1a\u5185\u5173\u6ce8\u3002\u5b9e\u9645\u4e0a\uff0c\u8fd9\u4f4d\u4f4e\u8c03\u7684\u534e\u88d4\u8bbe\u8ba1\u5e08\u5728\u65f6\u5c1a\u884c\u4e1a\u5df2\u7ecf\u6709\u62e5\u6709\u8d85\u8fc730\u5e74\u7684\u4e30\u5bcc\u7ecf\u5386\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6df1\u5165\u7814\u7a76\u540e\u53d1\u73b0\uff0clululemon \u9009\u4e2d Jonathan Cheung\uff0c\u7edd\u975e\u53ea\u56e0\u4ed6\u5149\u9c9c\u7684\u5c65\u5386\uff0c\u800c\u662f\u4e2a\u4eba\u7ecf\u5386\u4e0e\u7279\u8d28\u4e0e lululemon\u5f53\u4e0b\u53d1\u5c55\u9700\u6c42\u9ad8\u5ea6\u5951\u5408\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2014\u2014 Jonathan Cheung \u5e76\u975e\u4f20\u7edf\u610f\u4e49\u4e0a\u7684\u201c\u65f6\u88c5\u8bbe\u8ba1\u5e08\u201d\uff0c\u66f4\u50cf\u662f\u4e00\u540d\u4ee5\u89e3\u51b3\u95ee\u9898\u4e3a\u5bfc\u5411\u7684\u201c\u670d\u88c5\u4ea7\u54c1\u7ecf\u7406\u201d\u3002\u65e2\u61c2\u8bbe\u8ba1\uff0c\u8fd8\u4f1a\u770b\u8d22\u52a1\u62a5\u8868\uff0c\u5728\u56e2\u961f\u7ba1\u7406\u3001\u62db\u52df\u4eba\u624d\u4e0a\u4e5f\u6709\u4e30\u5bcc\u7684\u7ecf\u9a8c\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2014\u2014 \u4ed6\u62e5\u6709\u591a\u5143\u6587\u5316\u80cc\u666f\u548c\u4e30\u5bcc\u7684\u56fd\u9645\u56e2\u961f\u534f\u4f5c\u7ecf\u5386\uff0c\u4f1a\u8bf4\u7ca4\u8bed\uff08\u7236\u6bcd\u5bf9\u4ed6\u8bf4\u7684\u8bed\u8a00\uff0c\u4ed6\u79f0\u4e4b\u4e3a\u6bcd\u8bed\uff09\u3001\u82f1\u8bed\u548c\u610f\u5927\u5229\u8bed\uff1b\u66fe\u7ecf\u57286\u4e2a\u56fd\u5bb6\u5de5\u4f5c\uff0c\u5206\u522b\u662f\u82f1\u56fd\uff08\u4ed6\u7684\u51fa\u751f\u5730\uff09\u3001\u610f\u5927\u5229\uff08\u7c73\u5170\uff09\u3001\u5fb7\u56fd\uff08\u6155\u5c3c\u9ed1\uff09\u3001\u4e2d\u56fd\uff08\u5e7f\u5dde\u548c\u9999\u6e2f\uff09\u3001\u7f8e\u56fd\uff08\u65e7\u91d1\u5c71\uff09\uff0c\u5982\u4eca\u52a0\u62ff\u5927\uff08\u6e29\u54e5\u534e\uff0clululemon\u603b\u90e8\u6240\u5728\u5730\uff09\u6210\u4e3a\u7b2c7\u4e2a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2014\u2014 \u4ed6\u5bf9\u4e8e\u5982\u4f55\u201c\u8ba9\u521b\u65b0\u843d\u5730\u201d\u6709\u6df1\u539a\u7684\u5b9e\u8df5\u7ecf\u9a8c\uff1a\u5728\u7f8e\u56fd\u7ecf\u5178\u725b\u4ed4\u54c1\u724c Levi\u2019s \u5de5\u4f5c\u7684\u5341\u5e74\u91cc\uff0c\u5927\u529b\u63a8\u52a8\u4ea7\u54c1\u521b\u65b0\uff1b\u8fd1\u51e0\u5e74\u5728Pangaia\u3001Bolt Threads \u7b49\u591a\u5bb6\u65f6\u5c1a\u521b\u65b0\u4f01\u4e1a\u4efb\u987e\u95ee\uff0c\u4e0e\u521b\u4e1a\u8005\u4ea4\u6d41\u7d27\u5bc6\uff0c\u4e86\u89e3\u524d\u6cbf\u521b\u65b0\u6280\u672f\u7684\u673a\u4f1a\u548c\u6311\u6218\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/41-5.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"582\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/41-5-1024x582.jpg\" alt=\"\" class=\"wp-image-179240\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/41-5-1024x582.jpg 1024w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/41-5-300x170.jpg 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/41-5-768x436.jpg 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/41-5.jpg 1185w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c\u8bbe\u8ba1\u662f\u4e00\u95e8\u52aa\u529b\u624d\u80fd\u638c\u63e1\u7684\u5b66\u79d1\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jonathan Cheung \u51fa\u751f\u4e8e\u82f1\u56fd\u5c0f\u9547\u683c\u5170\u745f\u59c6\uff08Grantham\uff09\u3002\u4ed6\u66fe\u8fd9\u6837\u81ea\u6211\u4ecb\u7ecd\uff1a\u513f\u65f6\u5c31\u559c\u6b22\u753b\u753b\uff0c\u5bf9\u670d\u88c5\u548c\u9762\u6599\u611f\u5174\u8da3\uff0c\u6240\u4ee5\u9009\u62e9\u65f6\u88c5\u8bbe\u8ba1\u4e13\u4e1a\uff0c\u5e0c\u671b\u81ea\u5df1\u80fd\u63a5\u53d7\u7cfb\u7edf\u57f9\u8bad\uff0c\u5927\u5b66\u6bd5\u4e1a\u540e\u627e\u5230\u5de5\u4f5c\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1986\u5e74\uff0c\u4ed6\u8fdb\u5165\u82f1\u56fd\u91d1\u65af\u987f\u5927\u5b66\uff08Kingston University\uff09\u5b66\u4e60\u670d\u88c5\u8bbe\u8ba1\uff0c\u4e13\u4e1a\u662f\u5973\u88c5\u65b9\u5411\u3002\u4ed6\u5766\u8a00\u8bbe\u8ba1\u5973\u88c5\u5f00\u59cb\u8ba9\u4ed6\u201c\u6709\u70b9\u4e0d\u81ea\u5728\u201d\uff0c\u4f46\u4e09\u5e74\u540e\u8fd8\u662f\u4ee5\u4e00\u7b49\u8363\u8a89\u5b66\u4f4d\u6bd5\u4e1a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u91d1\u65af\u987f\u5927\u5b66\u7684\u670d\u88c5\u8bbe\u8ba1\u7cfb\u7684\u8bfe\u7a0b\u5145\u6ee1\u4e86\u201c\u771f\u5200\u771f\u67aa\u201d\uff0c\u5b66\u751f\u6bcf\u9694\u4e24\u4e09\u5468\u5c31\u8981\u505a\u4e00\u4e2a\u8bbe\u8ba1\u9879\u76ee\uff0c\u5e76\u5411\u8bc4\u5ba1\u56e2\u63d0\u6848PK\u3002\u8fd9\u79cd\u9ad8\u538b\u3001\u53c8\u523a\u6fc0\u7684\u72b6\u6001\u63a8\u52a8\u7740Jonathan Cheung \u5728\u5b66\u6821\u5ea6\u8fc7\u4e86\u5145\u5b9e\u7684\u4e09\u5e74\u3002\u4ed6\u51e0\u4e4e\u4ece\u65e97\u70b9\u534a\u5230\u665a9\u70b9\u534a\u90fd\u5728\u6559\u5ba4\u505a\u9879\u76ee\uff0c\u5e76\u516c\u5f00\u8868\u793a\uff1a\u201c\u8bbe\u8ba1\u662f\u4e00\u95e8\u52aa\u529b\u624d\u80fd\u638c\u63e1\u7684\u5b66\u79d1\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u6bd5\u4e1a\u524d\u5915\uff0c\u201c\u597d\u5b66\u751f\u201dJonathan Cheung\u901a\u8fc7\u5b66\u957f\u7684\u63a8\u8350\uff0c\u8fdb\u5165\u610f\u5927\u5229\u65f6\u88c5\u54c1\u724cMOSCHINO\u5de5\u4f5c\u3002\u6bd5\u4e1a\u540e\uff0cJonathan Cheung \u5c31\u5230\u7c73\u5170\u5165\u804c\uff0c\u76f4\u63a5\u4e0e\u521b\u59cb\u4ebaFranco Moschino\u672c\u4eba\u5171\u4e8b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6765\u5230\u7c73\u5170\u5de5\u4f5c\uff0c\u9996\u5148\u9700\u8981\u653b\u514b\u7684\u5c31\u662f\u8bed\u8a00\u95ee\u9898\u3002Jonathan Cheung\u8bf4\u81ea\u5df1\u5de5\u4f5c\u7b2c\u4e00\u5929\u5c31\u63a5\u5230\u4e86\u4e00\u4e2a\u6765\u81ea\u79d1\u83ab\u7684\u4e1d\u7ef8\u4f9b\u5e94\u5546\u7535\u8bdd\uff0c\u81ea\u5df1\u5f53\u65f6\u5f88\u7d27\u5f20\uff0c\u76f4\u63a5\u628a\u7535\u8bdd\u6302\u4e86\u3002\u7531\u4e8e\u8001\u677fMoschino\u7684\u82f1\u8bed\u5f88\u597d\uff0c\u4ed6\u5728\u6765\u610f\u5927\u5229\u4e4b\u524d\u5e76\u6ca1\u6709\u5b66\u4e60\u610f\u5927\u5229\u8bed\u3002\u4f46\u6765\u5230\u7c73\u5170\u4e4b\u540e\uff0c\u4ed6\u5f00\u59cb\u5bc6\u96c6\u5b66\u4e60\uff0c\u4e24\u5468\u5185\u638c\u63e1\u4e86\u610f\u5927\u5229\u8bed\u7684\u57fa\u7840\u53e3\u8bed\u3002\u4ed6\u8ba4\u4e3a\u81ea\u5df1\u638c\u63e1\u7684\u4e09\u95e8\u8bed\u8a00\u7ca4\u8bed\u3001\u82f1\u8bed\u548c\u610f\u5927\u5229\u8bed\uff0c\u5728\u4e0e\u4e0d\u540c\u56fd\u522b\u7684\u9ad8\u7ba1\u3001\u8bbe\u8ba1\u5e08\u548c\u4f9b\u5e94\u5546\u6c9f\u901a\u548c\u5b66\u4e60\u65f6\u5e26\u6765\u4e86\u6781\u5927\u7684\u4fbf\u5229\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1994\u5e74\uff0cFranco Moschino\u56e0\u764c\u75c7\u75c5\u901d\uff0c\u7ed9Jonathan Cheung \u5e26\u6765\u6781\u5927\u7684\u89e6\u52a8\u3002\u4ed6\u79bb\u5f00MOSCHINO\u54c1\u724c\uff0c\u5f00\u59cb\u521b\u7acb\u81ea\u5df1\u7684\u8bbe\u8ba1\u54a8\u8be2\u516c\u53f8\uff0c\u5176\u4e2d\u6700\u8457\u540d\u7684\u9879\u76ee\u662f\u4e3a\u610f\u5927\u5229\u65f6\u88c5\u54c1\u724c ICEBERG \u8bbe\u8ba1\u4e86\u7b2c\u4e00\u6b3e\u725b\u4ed4\u88e4\u4ea7\u54c1\u2014\u2014\u4ece\u6b64\u5f00\u59cb\u4e0e\u725b\u4ed4\u88e4\u7ed3\u7f18\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2006\uff0c\u4ed6\u52a0\u5165\u610f\u5927\u5229\u5962\u4f88\u54c1\u96c6\u56e2 Armani\uff0c\u62c5\u4efb\u526f\u7ebf\u54c1\u724c Armani Jeans \u7684\u5168\u7403\u7814\u7a76\u4e3b\u7ba1\uff0c\u53c8\u4e8e2009\u5e74\u52a0\u5165\u7f8e\u56fd\u7ecf\u5178\u725b\u4ed4\u54c1\u724c Levi\u2019s\uff0c\u5728\u963f\u59c6\u65af\u7279\u4e39\u7684\u529e\u516c\u5ba4\u62c5\u4efbMade&amp;Crafted\u9ad8\u7aef\u4ea7\u54c1\u7ebf\u7684\u8bbe\u8ba1\u603b\u76d1\uff0c\u5f00\u542f\u4e86\u81ea\u5df1\u5728Levi\u2019s\u957f\u8fbe10\u5e74\u7684\u5de5\u4f5c\u7ecf\u5386\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Levi\u2019s\u5341\u5e74\u5b9e\u8df5\uff1a\u5982\u4f55\u5728\u884c\u4e1a\u9f99\u5934\u4f01\u4e1a\u63a8\u52a8\u521b\u65b0\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2014\u2014\u61c2\u8d22\u52a1\uff0c\u8ba9\u6211\u6210\u4e3a\u4e00\u4e2a\u66f4\u597d\u7684\u8bbe\u8ba1\u5e08<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/42-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"530\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/42-1.png\" alt=\"\" class=\"wp-image-179241\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/42-1.png 960w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/42-1-300x166.png 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/42-1-768x424.png 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">2011\u5e74\uff0c\u5728\u963f\u59c6\u65af\u7279\u4e39\u5de5\u4f5c\u4e24\u5e74\u540e\uff0cJonathan Cheung\u6765\u5230\u7f8e\u56fd\u65e7\u91d1\u5c71\u7684Levi\u2019s\u603b\u90e8\uff0c\u63a5\u53d7\u4e00\u4e2a\u4ee4\u4ed6\u201c\u66f4\u52a0\u4e0d\u81ea\u5728\u201d\u7684\u5c97\u4f4d\uff1a\u62c5\u4efb\u5168\u7403\u7537\u88c5\u5546\u54c1\u7b56\u5212\u526f\u603b\u88c1\uff08VP Global Mens Merchandising\uff09\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5bf9\u4e8eLevi\u2019s\u54c1\u724c\u800c\u8a00\uff0c2011\u5e74\u662f\u4e00\u4e2a\u91cd\u5927\u7684\u8f6c\u6298\u5e74\uff1a\u5728\u5b9d\u6d01\u516c\u53f8\u4efb\u804c20\u4f59\u5e74Chip Bergh\u53d7\u8463\u4e8b\u4f1a\u7684\u9080\u8bf7\u52a0\u5165Levi\u2019s \u62c5\u4efbCEO\u3002Chip Bergh\u4e0a\u4efb\u540e\u7684\u91cd\u5927\u6539\u9769\u4e4b\u4e00\uff0c\u5c31\u662f\u5c06\u4e1a\u52a1\u7248\u5757\u4e0d\u518d\u6309\u533a\u57df\u5212\u5206\uff0c\u800c\u4f5c\u4e3a\u4e00\u76d8\u68cb\u6574\u4f53\u8fd0\u8f6c\uff0c\u7ba1\u7406\u5c42\u4e5f\u968f\u4e4b\u7ecf\u5386\u5927\u6362\u8840\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728Chip Bergh\u7684\u5e26\u9886\u4e0b\uff0cLevi\u2019s\u54c1\u724c\u8fdb\u5165\u4e86\u89e6\u5e95\u540e\u91cd\u56de\u5dc5\u5cf0\u7684\u5feb\u901f\u589e\u957f\u671f\uff0c\u6700\u7ec8\u57282019\u5e74\u91cd\u65b0\u4e0a\u5e02\u2014\u2014\u800c\u8fd9\u6b63\u597d\u4e0eJonathan Cheung\u5728Levi\u2019s\u768410\u5e74\u4efb\u804c\u671f\u91cd\u5408\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f5c\u4e3a\u5168\u7403\u7537\u88c5\u5546\u54c1\u7b56\u5212\u526f\u603b\u88c1\uff0cJonathan Cheung\u9700\u8981\u627f\u62c5\u5de8\u5927\u7684\u8d22\u52a1\u8d23\u4efb\u3002\u8bbe\u8ba1\u5e08\u51fa\u8eab\u7684\u4ed6\uff0c\u9700\u8981\u5feb\u901f\u8865\u8bfe \u2014\u2014 Excel\u8868\u600e\u4e48\u7528\uff0c\u8d22\u52a1\u6570\u5b57\u600e\u4e48\u770b\uff0c\u90fd\u9700\u8981\u4ece\u96f6\u5b66\u8d77\u3002\u4ed6\u5766\u8a00\u8d77\u521d\u516d\u4e2a\u6708\u7684\u5de5\u4f5c\u975e\u5e38\u75db\u82e6\uff0c\u4f46\u8fd9\u6bb5\u4e3a\u671f\u4e24\u5e74\u7684\u5de5\u4f5c\u7ecf\u5386\u6210\u4e86\u4ed6\u4e8b\u4e1a\u4e0a\u6700\u6709\u6210\u5c31\u611f\u7684\u4e8b\u4e4b\u4e00\u3002\u4ed6\u8ba4\u4e3a\u5982\u679c\u81ea\u5df1\u5b66\u597d\u4e86\u8d22\u52a1\u548c\u5546\u54c1\u7ecf\u8425\u65b9\u9762\u7684\u77e5\u8bc6\uff0c\u90a3\u5c31\u80fd\u6210\u4e3a\u4e00\u4e2a\u66f4\u597d\u7684\u8bbe\u8ba1\u5e08\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0a\u56fe\uff1aLevi\u2019s\u5de5\u4f5c\u65f6\u671f\u7684Jonathan Cheung<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2014\u2014\u8bbe\u8ba1\u5e08\u7684\u804c\u8d23\u5c31\u662f\u201c\u4e0d\u88ab\u8fc7\u53bb\u6240\u7275\u7eca\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2013\u5e74\uff0cJonathan Cheung\u56de\u5230\u4e86\u8bbe\u8ba1\u5c97\u4f4d\uff0c\u4efbLevi\u2019s\u8bbe\u8ba1\u9ad8\u7ea7\u526f\u603b\u88c1\uff08SVP, Head of Design\uff09\u3002\u4ed6\u8ba4\u4e3a\uff0c\u7528\u8bbe\u8ba1\u6539\u5584\u4eba\u4eec\u7684\u751f\u6d3b\u662fLevi\u2019s\u8bbe\u8ba1\u56e2\u961f\u7684\u4f7f\u547d\uff0c\u65e0\u8bba\u662f\u5ba1\u7f8e\u5c42\u9762\uff0c\u8fd8\u662f\u529f\u80fd\u5c42\u9762\u3002\u5982\u679c\u80fd\u505a\u5230\u66f4\u6709\u5f39\u6027\u3001\u66f4\u7ed3\u5b9e\u3001\u66f4\u8010\u7528\uff0c\u90a3\u4e48\u597d\u7684\u9500\u91cf\u662f\u6c34\u5230\u6e20\u6210\u7684\u3002\u800c\u4e14\u65e0\u8bba\u4ea7\u54c1\u4ef7\u4f4d\u5982\u4f55\uff0c\u597d\u7684\u8d28\u91cf\u662f\u7b2c\u4e00\u4f4d\u7684\uff0c\u7edd\u5bf9\u4e0d\u80fd\u5148\u8bbe\u8ba1\u51fa\u7cbe\u826f\u3001\u9ad8\u4ef7\u683c\u7684\u4ea7\u54c1\uff0c\u518d\u7167\u732b\u753b\u864e\u63a8\u51fa\u4f4e\u4ef7\u6b3e\u3002\u5982\u679c\u8981\u8bbe\u8ba1\u4f4e\u4ef7\u4ea7\u54c1\uff0c\u4e5f\u8981\u8ba9\u4ea7\u54c1\u7684\u6027\u4ef7\u6bd4\u76f8\u5bf9\u6700\u4f73\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jonathan Cheung\u8c08\u5230\uff1a\u201c\u8bbe\u8ba1\u5e08\u7684\u804c\u8d23\u5c31\u662f\u4e0d\u88ab\u8fc7\u53bb\u6240\u7275\u7eca\u201d\u3002Levi\u2019s\u4f5c\u4e3a\u4e00\u4e2a\u6709140\u591a\u5e74\u5386\u53f2\u7684\u54c1\u724c\uff0c\u8ba9\u4ed6\u548c\u56e2\u961f\u80fd\u5f97\u4ee5\u7ad9\u5728\u5de8\u4eba\u7684\u80a9\u8180\u4e0a\u5de5\u4f5c\uff0c\u5728\u884c\u4e1a\u524d\u6cbf\u8fdb\u884c\u521b\u65b0\u3002\u4e0a\u4efb\u4ee5\u6765\uff0cJonathan Cheung\u5e26\u9886\u56e2\u961f\u8fdb\u884c\u4e86\u4e00\u7cfb\u5217\u4ea7\u54c1\u521b\u65b0\u4e3e\u63aa\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6269\u5145\u54c1\u7c7b\uff1a\u4ee5\u725b\u4ed4\u88e4\u4e3a\u57fa\u7840\uff0cLevi\u2018s \u53c8\u5f3a\u5316\u4e86T\u6064\u3001\u725b\u4ed4\u5916\u5957\u3001\u536b\u8863\u7b49\u4ea7\u54c1\u7ebf\uff1b<br>\u521b\u65b0\u9762\u6599\uff1a\u91c7\u7528\u73b0\u4ee3\u5316\u6b3e\u578b\u548c\u9762\u6599\u53bb\u8ba9\u8001\u7248\u578b\u201c\u5f00\u65b0\u82b1\u201d\uff1b<br>\u8ba9\u4ea7\u54c1\u66f4\u201c\u53ef\u6301\u7eed\u201d\uff1a\u5728\u4ea7\u54c1\u5236\u9020\u73af\u8282\u66f4\u52a0\u8282\u6c34\u8282\u80fd\uff0c\u4f7f\u7528\u66f4\u5065\u5eb7\u73af\u4fdd\u7684\u67d3\u6599\uff1b<br>\u4e0e\u79d1\u6280\u4f01\u4e1a\u5408\u4f5c\uff0c\u8bd5\u9a8c\u521b\u65b0\u4ea7\u54c1\uff1a\u4e0e\u8c37\u6b4c\u5f00\u5c55\u521b\u65b0\u9879\u76ee\uff0c\u8ba9\u725b\u4ed4\u88e4\u548c\u53ef\u7a7f\u6234\u8bbe\u5907\u8bbe\u8ba1\u76f8\u7ed3\u5408\uff0c\u4f7f\u7528\u611f\u5e94\u9762\u6599\uff1b<br>\u2026\u2026<br>\u4ed6\u5bf9\u7eba\u7ec7\u54c1\u6742\u5fd7\u201cSourcing Journal\u201d\u5206\u4eab\u5230\uff1a\u201c\u6211\u8bb0\u5f97\u6709\u4e00\u6b21CEO Chip Bergh\u5bf9\u884c\u4e1a\u7684\u4e00\u4e9b\u2018\u89c4\u5219\u2019\u63d0\u51fa\u8d28\u7591\uff0c\u4ed6\u8be2\u95ee\u8fd9\u662f\u5426\u963b\u788d\u6211\u4eec\u4f7f\u7528\u65b0\u6280\u672f\u3002\u6709\u65f6\u4f60\u5c31\u662f\u9700\u8981\u901a\u8fc7\u597d\u7684\u95ee\u9898\uff0c\u624d\u80fd\u83b7\u5f97\u597d\u7684\u7b54\u6848\u3002\u4e8e\u662f\u540e\u6765\uff0c\u6211\u4eec\u6253\u7834\u4e86\u89c4\u5219\uff0c\u63a8\u51fa\u4e86\u9996\u6b3e\u5e26\u5f39\u529b\u7684501\u725b\u4ed4\u88e4\u3002\uff08\u4e0b\u56fe\uff09\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/43-4.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"505\" height=\"1024\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/43-4-505x1024.jpg\" alt=\"\" class=\"wp-image-179242\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/43-4-505x1024.jpg 505w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/43-4-148x300.jpg 148w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/43-4-768x1557.jpg 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/43-4-758x1536.jpg 758w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/43-4.jpg 888w\" sizes=\"auto, (max-width: 505px) 100vw, 505px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u2014\u2014\u201c\u8bbe\u8ba1\u4ece\u6839\u672c\u4e0a\u8bb2\u5c31\u662f\u7406\u89e3\u4eba\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8c08\u5230\u5728Levi\u2019s\u7684\u5de5\u4f5c\uff0cJonathan Cheung\u505a\u4e86\u4e00\u4e2a\u751f\u52a8\u7684\u6bd4\u55bb\uff1a\u81ea\u5df1\u5c31\u50cf\u4e00\u540d\u4e50\u56e2\u6307\u6325\u5bb6\uff0c\u4e3a\u624b\u4e0b40\u4f59\u4e2a\u8bbe\u8ba1\u5e08\u5b89\u6392\u5de5\u4f5c\uff0c\u786e\u4fdd\u5927\u5bb6\u201c\u6f14\u594f\u540c\u4e00\u4e2a\u66f2\u8c03\u201d\uff0c\u8fd8\u8981\u5220\u53bb\u4e0e\u91cd\u70b9\u4e0d\u7b26\u7684\u6742\u97f3\uff0c\u5254\u9664\u4e0d\u7b26\u5408\u54c1\u724c\u8c03\u6027\u7684\u4e1c\u897f\uff0c\u653e\u5927\u66f4\u6709\u6f5c\u529b\u7684\u60f3\u6cd5\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jonathan Cheung\u8868\u793a\uff1a\u201cLevi\u2019s\u6709\u4e00\u5957\u81ea\u5df1\u7684\u5ba1\u7f8e\u4f53\u7cfb\u53bb\u7b5b\u9009\u4ea7\u54c1\u2014\u2014\u5373\u4fbf\u95ed\u4e0a\u773c\u775b\uff0c\u4f60\u4e5f\u80fd\u611f\u89c9\u5230\u90a3\u662fLevi\u2019s\u7684\u4ea7\u54c1\uff0c\u8fd9\u907f\u514d\u4e86\u7531\u56e2\u961f\u6210\u5458\u7684\u4e2a\u4eba\u597d\u6076\u505a\u51b3\u7b56\u3002Levi\u2019s\u7684\u54c1\u724c\u4f20\u7edf\u662f\u6bd4\u8f83\u7387\u6027\u3001\u8f7b\u677e\u3001\u968f\u610f\uff0c\u4e0d\u53bb\u70ab\u8000\u4ec0\u4e48\uff0c\u53ea\u662f\u575a\u6301\u505a\u597d\u8bbe\u8ba1\u3001\u505a\u597d\u4ea7\u54c1\uff0c\u800c\u4e0d\u662f\u5728\u670d\u9970\u8bbe\u8ba1\u4e0a\u5927\u8086\u5ba3\u626c\u54c1\u724c\u4e3b\u5f20\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jonathan Cheung \u975e\u5e38\u559c\u6b22\u82f1\u56fd\u5973\u8bbe\u8ba1\u5e08 Phoebe Philo\u5728\u6cd5\u56fd\u5962\u4f88\u54c1\u724c Celine \u65f6\u671f\u7684\u8bbe\u8ba1\uff0c\u4ee5\u53ca\u82f1\u56fd\u8bbe\u8ba1\u5e08Margaret Howell \u7b80\u7ea6\u7684\u8bbe\u8ba1\u98ce\u683c\u3002 \u201c\u82f9\u679c\u4e4b\u7236\u201d\u53f2\u8482\u592b\u00b7\u4e54\u5e03\u65af\u7684\u4f5c\u54c1\u548c\u8bbe\u8ba1\u601d\u8def\u4e5f\u662f\u81ea\u5df1\u7684\u7075\u611f\u6765\u6e90\u2014\u2014\u201c\u5f53\u4ed6\u628a\u7b2c\u4e00\u90e8iPod\u4ece\u81ea\u5df1\u7684 Levi\u2019s 501\u725b\u4ed4\u88e4\u7684\u5c0f\u515c\u91cc\u62ff\u51fa\u6765\uff0c\u5e76\u8bf4\u4f60\u7684\u53e3\u888b\u91cc\u5b58\u7740\u4e00\u5343\u9996\u6b4c\u65f6\uff0c\u8fd9\u662f\u4e00\u4e2a\u5de8\u5927\u7684\u9f13\u821e\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u8bbe\u8ba1\u601d\u8def\u4e0a\uff0cJonathan Cheung \u975e\u5e38\u52a1\u5b9e\uff0c\u4ed6\u575a\u6301\u6240\u8c13\u7684\u201c\u8c37\u6b4c\u516c\u5f0f\u201d\uff1a\u597d\u5947\u5fc3+\u6bc5\u529b=\u6210\u529f\uff1b\u5373\u6709\u4e00\u4e2a\u60f3\u6cd5\uff0c\u5e76\u4ed8\u8bf8\u5b9e\u8df5\u3002\u4ed6\u8ba4\u4e3a\uff1a\u201c\u6211\u628a\u2018\u8d8b\u52bf\u2019\uff08TREND\uff09\u5b9a\u4e49\u4e3a\u4eba\u4eec\u4ef7\u503c\u89c2\u548c\u6b32\u671b\u7684\u53d8\u5316\uff0c\u800c\u8bbe\u8ba1\u4ece\u6839\u672c\u4e0a\u8bb2\u5c31\u662f\u7406\u89e3\u4eba\u3002\u56e0\u6b64\uff0c\u4f5c\u4e3a\u8bbe\u8ba1\u5e08\uff0c\u6211\u4eec\u5173\u6ce8\u793e\u4f1a\u4e0a\u6b63\u5728\u53d1\u751f\u7684\u4e8b\u60c5\u662f\u7edd\u5bf9\u91cd\u8981\u7684\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jonathan Cheung\u4e8e2020\u5e74\u79bb\u5f00\u4e86\u5de5\u4f5c\u4e86\u5341\u4f59\u5e74\u7684Levi\u2019s\uff0c\u4e4b\u540e\u4e00\u76f4\u5728\u65f6\u5c1a\u521b\u4e1a\u516c\u53f8\u62c5\u4efb\u987e\u95ee\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u8fd0\u52a8\u54c1\u724c\uff0c\u521b\u610f\u603b\u76d1\u505a\u4ec0\u4e48\uff1f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">lululemon \u7684\u65b0\u4efb\u547d\u4e0d\u4ec5\u8ba9\u4e1a\u5185\u5bf9 Jonathan Cheung \u611f\u5230\u597d\u5947\uff0c\u4e5f\u8fd0\u52a8\u54c1\u724c\u8bbe\u7f6e\u521b\u610f\u603b\u76d1\u8fd9\u4e00\u5c97\u4f4d\u7684\u4e3e\u63aa\u53d7\u5230\u66f4\u591a\u5173\u6ce8\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5b9e\u9645\u4e0a\uff0c\u8fd0\u52a8\u54c1\u724c\u7684\u521b\u610f\u603b\u76d1\u8fd9\u4e00\u804c\u4f4d\u7531\u6765\u5df2\u4e45\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ee5\u8fd0\u52a8\u5de8\u5934 Nike\uff08\u8010\u514b\uff09\u4e3a\u4f8b\uff0c\u4f20\u5947\u978b\u5c65\u8bbe\u8ba1\u5e08 Peter Moore \u65e9\u57281983\u5e74\u6210\u4e3a\u8be5\u54c1\u724c\u9996\u4f4d\u521b\u610f\u603b\u76d1\uff0c\u521b\u9020\u4e86 Air Jordan 1 \u3001Nike Dunk \u7b49\u7ecf\u5178\u978b\u6b3e\u300290\u5e74\u4ee3 Peter Moore 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https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/44-4-300x121.jpg 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/44-4-768x310.jpg 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/44-4.jpg 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">lululemon \u7684\u521b\u610f\u603b\u76d1\u662f\u4ea7\u54c1\u56e2\u961f\u4e2d\u7684\u5173\u952e\u529b\u91cf\uff0c\u76f4\u63a5\u5411\u9996\u5e2d\u4ea7\u54c1\u5b98 Sun Choe 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Becker\u5171\u6709\u8d85\u8fc725\u5e74\u7684\u8fd0\u52a8\u6237\u5916\u670d\u9970\u8bbe\u8ba1\u7ecf\u9a8c\uff0c\u6b64\u524d\u66fe\u963f\u8fea\u8fbe\u65af\u5de5\u4f5c12\u5e74\uff0c\u4efb\u9ad8\u7ea7\u8bbe\u8ba1\u603b\u76d1\uff0c\u8d1f\u8d23\u8fd0\u52a8\u978b\u3001\u670d\u88c5\u3001\u914d\u9970\u7b49\u4ea7\u54c1\u8bbe\u8ba1\u5de5\u4f5c\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/45-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"547\" height=\"820\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/45-2.jpg\" alt=\"\" class=\"wp-image-179244\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/45-2.jpg 547w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/01\/45-2-200x300.jpg 200w\" sizes=\"auto, (max-width: 547px) 100vw, 547px\" \/><\/a><\/figure>\n\n\n\n<p 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