{"id":182626,"date":"2024-03-28T08:53:11","date_gmt":"2024-03-28T00:53:11","guid":{"rendered":"http:\/\/www.htt.hk\/?p=182626"},"modified":"2024-03-28T08:53:11","modified_gmt":"2024-03-28T00:53:11","slug":"%e8%b7%af%e6%98%93%e5%a8%81%e7%99%bbvs-%e8%bf%aa%e5%a5%a5%ef%bc%8c%e5%93%81%e7%89%8c%e5%8f%91%e5%b1%95%e7%9a%84%e7%9d%80%e5%8a%9b%e7%82%b9%e6%9c%89%e4%bd%95%e5%bc%82%e5%90%8c%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/www.htt.hk\/?p=182626","title":{"rendered":"\u8def\u6613\u5a01\u767bvs.\u8fea\u5965\uff0c\u54c1\u724c\u53d1\u5c55\u7684\u7740\u529b\u70b9\u6709\u4f55\u5f02\u540c\uff1f"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u57282023\u5e747\u6708\u7684\u534a\u5e74\u62a5\u7535\u8bdd\u4f1a\u4e0a\uff0cLVMH \u96c6\u56e2\u9996\u5e2d\u8d22\u52a1\u5b98 Jean-Jacques Guiony \u66fe\u5f3a\u8c03\uff1a\u201c\u5bf9\u4e8e\uff08\u96c6\u56e2\u65d7\u4e0b\u5934\u4e24\u5927\u54c1\u724c\uff09Louis Vuitton\uff08\u8def\u6613\u5a01\u767b\uff09\u548c Dior\uff08\u8fea\u5965\uff09\u6765\u8bf4\uff0c\u6709\u4e09\u5927\u4f18\u5148\u4e8b\u9879\uff0c\u5373\u88ab\u6e34\u671b\u5ea6\u3001\u88ab\u6e34\u671b\u5ea6\u548c\u88ab\u6e34\u671b\u5ea6\uff08Desirability, Desirability and Desirability\uff09\u3002\u6211\u4eec\u7684\u6218\u7565\u6ca1\u6709\u4efb\u4f55\u53d8\u5316\uff0c\u6211\u4eec\u6240\u6709\u7684\u7cbe\u529b\u90fd\u96c6\u4e2d\u5728\u63d0\u9ad8\u54c1\u724c\u7684\u5438\u5f15\u529b\u4e0a\u3002\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Louis Vuitton\uff08\u8def\u6613\u5a01\u767b\uff0c2022\u5e74\u9500\u552e\u989d\u7834200\u4ebf\u6b27\u5143\uff09\u548c Dior\uff08\u8fea\u5965\uff0c2022\u5e74\u65f6\u88c5\u9500\u552e\u989d\u4f30\u8ba1\u4e3a88\u4ebf\u6b27\u5143\uff09\uff1a\u4f5c\u4e3aLVMH\u65d7\u4e0b\u201c\u6570\u4e00\u6570\u4e8c\u201d\u7684\u5934\u90e8\u5962\u4f88\u54c1\u724c\uff0c\u5728\u5927\u7684\u6218\u7565\u76ee\u6807\u4fdd\u6301\u7a33\u5b9a\u7684\u524d\u63d0\u4e0b\uff0c\u843d\u5b9e\u5230\u5177\u4f53\u7684\u54c1\u724c\u53d1\u5c55\u4e3e\u63aa\u4e0a\uff0c\u53c8\u6709\u54ea\u4e9b\u5f02\u540c<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/1-26.png\"><img loading=\"lazy\" decoding=\"async\" width=\"288\" height=\"333\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/1-26.png\" alt=\"\" class=\"wp-image-182627\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/1-26.png 288w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/1-26-259x300.png 259w\" sizes=\"auto, (max-width: 288px) 100vw, 288px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/2-15.png\"><img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"354\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/2-15.png\" alt=\"\" class=\"wp-image-182628\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/2-15.png 350w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/2-15-297x300.png 297w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e2d\u56fd\u5747\u4e3a\u91cd\u4e2d\u4e4b\u91cd\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e24\u5927\u54c1\u724c\u5728\u4e2d\u56fd\u5f00\u51fa\u7684\u65b0\u5e97\u6570\u91cf\u5360\u5168\u7403\u65b0\u5e97\u7684\u6bd4\u4f8b\u5747\u8fbe\u5230\u751a\u81f3\u8d85\u51fa50% \u2014\u2014 \u8def\u6613\u5a01\u767b\uff088\u5bb6\uff09\u548c\u8fea\u5965\uff087\u5bb6\uff09\uff0c\u5168\u7403\u5360\u6bd4\u5206\u522b\u4e3a50%\u548c53%\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/10-6.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"469\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/10-6-1024x469.png\" alt=\"\" class=\"wp-image-182629\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/10-6-1024x469.png 1024w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/10-6-300x137.png 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/10-6-768x351.png 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/10-6-1536x703.png 1536w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/10-6.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/11-9.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"466\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/11-9-1024x466.png\" alt=\"\" class=\"wp-image-182630\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/11-9-1024x466.png 1024w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/11-9-300x137.png 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/11-9-768x350.png 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/11-9-1536x699.png 1536w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/11-9.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fd9\u4e24\u5927\u54c1\u724c\u5728\u4e2d\u56fd\u65b0\u5f00\u95e8\u5e97\u7684\u4f53\u91cf\u90fd\u6bd4\u8f83\u5927\u3002\u53ef\u4ee5\u53c2\u80032024\u5e741\u6708 LVMH\u96c6\u56e2\u5e74\u5ea6\u8d22\u62a5\u7535\u8bdd\u4f1a\u8bae\u4f1a\u4e0a\u9996\u5e2d\u8d22\u52a1\u5b98 Jean-Jacques Guiony \u7684\u8868\u6001\uff1a\u201c\u4e2d\u56fd\u56fd\u5185\u7684\u8d2d\u4e70\u91cf\u5927\u5e45\u589e\u957f\uff0c\u8def\u6613\u5a01\u767b\u548c\u8fea\u5965\u6b63\u5728\u8003\u8651\u5728\u4e2d\u56fd\u5f00\u8bbe\u66f4\u5927\u7684\u95e8\u5e97\u201d\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/12-5.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"485\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/12-5-1024x485.png\" alt=\"\" class=\"wp-image-182631\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/12-5-1024x485.png 1024w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/12-5-300x142.png 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/12-5-768x364.png 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/12-5-1536x728.png 1536w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/12-5.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u8def\u6613\u5a01\u767b\u5728\u4e2d\u56fd\u4e4b\u5916\u7684\u5176\u4ed6\u56fd\u5bb6\u7684\u65b0\u5e97\u5206\u5e03\u6bd4\u8f83\u5747\u8861\u2014\u2014\u6fb3\u5927\u5229\u4e9a\u3001\u7f8e\u56fd\u3001\u5370\u5ea6\u3001\u65e5\u672c\u3001\u9a6c\u6765\u897f\u4e9a\u3001\u963f\u8054\u914b\u5206\u522b\u5f00\u51fa\u4e00\u5bb6\u65b0\u5e97\uff0c\u5728\u610f\u5927\u5229\u5f00\u51fa\u4e24\u5bb6\u65b0\u5e97\uff1b\u8fea\u5965\u5728\u7f8e\u56fd\u5219\u5f00\u51fa\u4e24\u5bb6\u65b0\u5e97\uff0c\u6b64\u5916\uff0c\u9a6c\u6765\u897f\u4e9a\u3001\u97e9\u56fd\u3001\u8461\u8404\u7259\u548c\u610f\u5927\u5229\u5206\u522b\u5f00\u51fa\u4e00\u5bb6\u65b0\u5e97\u3002\u53ef\u4ee5\u770b\u51fa\uff0c\u9664\u4e86\u4e2d\u56fd\u548c\u7f8e\u56fd\u4e24\u5927\u5e02\u573a\u5916\uff0c\u8def\u6613\u5a01\u767b\u548c\u8fea\u5965\u53bb\u5e74\u5171\u540c\u5173\u6ce8\u7684\u56fd\u5bb6\u662f\u9a6c\u6765\u897f\u4e9a\u548c\u610f\u5927\u5229\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/13-4.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"477\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/13-4-1024x477.png\" alt=\"\" class=\"wp-image-182632\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/13-4-1024x477.png 1024w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/13-4-300x140.png 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/13-4-768x358.png 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/13-4-1536x716.png 1536w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/13-4.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u65b0\u4ea7\u54c1\u65b9\u9762\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fea\u5965\u65d7\u4e0b\u4e24\u5927\u677f\u5757\u2014\u2014\u9ad8\u7ea7\u65f6\u88c5\uff08\u65f6\u88c5\u65b0\u54c1\u52a8\u6001\u5360\u6bd422.1%\uff09\u548c\u9999\u6c34\u7f8e\u5986\uff08\u65b0\u54c1\u52a8\u6001\u5360\u6bd430.8%\uff09\u53cc\u8db3\u9f0e\u7acb\uff1b\u8fea\u5965\u7f8e\u5986\u5728\u6240\u6709\u54c1\u7c7b\u4e2d\u4e0a\u65b0\u6700\u4e3a\u9891\u7e41\uff08\u65b0\u54c1\u52a8\u6001\u5360\u6bd423.1%\uff09\uff0c\u5176\u6b21\u662f\u65f6\u88c5\uff0822.1%\uff09\uff0c\u518d\u6b21\u662f\u5305\u888b\uff089.6%\uff09\uff0c\u9999\u6c1b\uff087.7%\uff09\uff0c\u5bb6\u5c45\uff086.7%\uff09\uff1b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8def\u6613\u5a01\u767b\u5411\u6765\u4ee5\u76ae\u5177\u548c\u65f6\u88c5\u8457\u79f0\uff0c\u8fc7\u53bb\u4e00\u5e74\uff0c\u65f6\u88c5\u4e0a\u65b0\u52a8\u6001\u6570\u6700\u591a\uff08\u5360\u6bd422%\uff09\uff0c\u5176\u6b21\u662f\u7bb1\u5305\uff08\u5360\u6bd416%)\uff0c\u518d\u6b21\u662f\u73e0\u5b9d\uff0813%\uff09\uff0c\u8155\u8868\uff0811%\uff09\uff1b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8def\u6613\u5a01\u767b\u548c\u8fea\u5965\u5728\u5a74\u7ae5\u5e02\u573a\u6709\u6240\u53d1\u529b\uff0c\u65b0\u54c1\u52a8\u6001\u5360\u6bd4\u5206\u522b\u4e3a4%\u548c5.8%\u3002\uff08\u8def\u6613\u5a01\u767b\u57282023\u5e743\u6708\u63a8\u51fa\u9996\u4e2a\u5a74\u513f\u7cfb\u5217Baby Dior \u5219\u57282023\u5e7410\u6708\u91cd\u542f\u4e86\u9999\u6c1b\u548c\u4e2a\u62a4\u4ea7\u54c1\u7ebf\u3002)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8def\u6613\u5a01\u767b\u548c\u8fea\u5965\u7684\u54c1\u724c\u4f20\u64ad\u52a8\u6001\u4e2d\uff0c\u5360\u6bd4\u6700\u9ad8\u7684\u4e94\u5927\u7c7b\u578b\u662f\u4e00\u6837\u7684\uff1a\u5e7f\u544a\u3001\u5feb\u95ea\u3001\u8de8\u754c\u5408\u4f5c\u3001\u6587\u5316\u827a\u672f\u548c\u4ee3\u8a00\u4eba\uff1b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u5b98\u5ba3\u54c1\u724c\u4ee3\u8a00\u4eba\uff08\u5305\u62ec\u54c1\u724c\u5927\u4f7f\uff09\u65b9\u9762\uff0c\u8fd9\u4e24\u5927\u54c1\u724c\u7684\u9891\u7387\u57fa\u672c\u4e00\u81f4\u2014\u2014\u8def\u6613\u5a01\u767b\u5360\u6bd46%\uff0c\u8fea\u5965\u5360\u6bd4 5.7%\uff1b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e0d\u8fc7\uff0c\u8fea\u5965\u5bf9\u201c\u5e7f\u544a\u201d\uff08\u5360\u6bd439.4%\uff09\u548c\u201c\u5feb\u95ea\u201d\uff08\u5360\u6bd430.3%\uff09\u7684\u91cd\u89c6\u7a0b\u5ea6\u660e\u663e\u9ad8\u4e8e\u8def\u6613\u5a01\u767b\uff08\u5e7f\u544a 32.5%\uff0c\u5feb\u95ea 21.5%\uff09\uff1b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8def\u6613\u5a01\u767b\u6bd4\u8fea\u5965\u66f4\u91cd\u89c6\u201c\u9910\u996e\u7f8e\u98df\u201d\u6d3b\u52a8\uff08\u6b64\u9879\u52a8\u6001\u5360\u6bd4\u5206\u522b\u4e3a4%\u548c0.8%\uff09\uff1b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8def\u6613\u5a01\u767b\u7684\u54c1\u724c\u4f20\u64ad\u52a8\u6001\u7c7b\u578b\u6bd4\u8fea\u5965\u66f4\u4e3a\u4e30\u5bcc\uff0c\u5176\u4e2d\u201c\u4f53\u80b2\u8d5e\u52a9\u201d\u3001\u201c\u6570\u5b57\u8425\u9500\u201d(\u5305\u62ec\u63a8\u51fa\u6570\u5b57\u85cf\u54c1\/\u5165\u9a7b\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0 Discord\/\u8bbe\u7f6e\u4ea7\u54c1\u7ebf\u4e0a\u4e92\u52a8AR\u6e38\u620f\u7b49\uff09\uff0c\u201c\u53ef\u6301\u7eed&amp;\u516c\u76ca\u201d\u6d3b\u52a8\uff0c\u66f4\u662f\u4ee5\u8def\u6613\u5a01\u767b\u4e3a\u4e3b\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/15-3.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"492\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/15-3-1024x492.png\" alt=\"\" class=\"wp-image-182633\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/15-3-1024x492.png 1024w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/15-3-300x144.png 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/15-3-768x369.png 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/15-3-1536x737.png 1536w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/15-3.png 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u9ad8\u7ba1\u56e2\u961f\u65b9\u9762\uff0c\u8def\u6613\u5a01\u767b\u548c\u8fea\u5965\u57282023\u5e74\u6708\u4ee5\u540c\u65f6\u6362\u5e05\u5f00\u542f\u65b0\u7684\u4e00\u5e74\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fea\u5965\u9ad8\u7ea7\u65f6\u88c5\u516c\u53f8\uff08Christian Dior Couture\uff09\u539f\u603b\u88c1\u517c\u9996\u5e2d\u6267\u884c\u5b98 Pietro Beccari\uff08\u4e0b\u56fe\u5de6\uff09\u51fa\u4efb\u8def\u6613\u5a01\u767b\u9996\u5e2d\u6267\u884c\u5b98\uff1b<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8def\u6613\u5a01\u767b\u4ea7\u54c1\u526f\u603b\u88c1\u3001LVMH \u4e3b\u5e2d Bernard Arnault \u7684\u5927\u5973\u513f Delphine Arnault\uff08\u4e0b\u56fe\u53f3\uff09 \u51fa\u4efb\u8fea\u5965\u9ad8\u7ea7\u65f6\u88c5\u516c\u53f8\u9996\u5e2d\u6267\u884c\u5b98\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/16-10.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"http:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/16-10-1024x682.jpg\" alt=\"\" class=\"wp-image-182634\" srcset=\"https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/16-10-1024x682.jpg 1024w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/16-10-300x200.jpg 300w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/16-10-768x511.jpg 768w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/16-10-1536x1023.jpg 1536w, https:\/\/www.htt.hk\/wp-content\/uploads\/2024\/03\/16-10.jpg 1700w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">LVMH\u96c6\u56e2\u65d7\u4e0b\u8fd9\u4e24\u5927\u54c1\u724c\u4f3c\u4e4e\u5f88\u559c\u6b22\u201c\u4ea4\u6362\u5e72\u90e8\u201d\uff1a<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2023\u5e7412\u6708\uff0c\u8def\u6613\u5a01\u767b\u4eba\u529b\u8d44\u6e90\u9ad8\u7ea7\u526f\u603b\u88c1Olivier Sastre\uff08\u4e0b\u56fe\u5de6\uff09 \u8c03\u4efb\u8fea\u5965\u9ad8\u7ea7\u65f6\u88c5\u516c\u53f8\u4eba\u529b\u8d44\u6e90\u9ad8\u7ea7\u526f\u603b\u88c1\uff0c\u5e76\u9886\u5bfc\u53ef\u6301\u7eed\u53d1\u5c55\u5de5\u4f5c\uff1b\u8fea\u5965\u9ad8\u7ea7\u65f6\u88c5\u516c\u53f8\u4eba\u529b\u8d44\u6e90\u9ad8\u7ea7\u526f\u603b\u88c1 Emmanuelle 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