{"id":210687,"date":"2026-06-27T21:12:46","date_gmt":"2026-06-27T13:12:46","guid":{"rendered":"http:\/\/www.htt.hk\/?p=210687"},"modified":"2026-06-27T21:12:46","modified_gmt":"2026-06-27T13:12:46","slug":"%e9%98%bf%e8%bf%aa%e3%80%81%e8%80%90%e5%85%8b%e5%af%b9%e5%86%b3%e8%b6%b3%e7%90%83%e4%b8%96%e7%95%8c%e6%9d%af%ef%bc%8c%e7%ac%ac%e4%b8%80%e6%89%b9%e6%95%b0%e6%8d%ae%e6%9d%a5%e4%ba%86%ef%bc%81","status":"publish","type":"post","link":"https:\/\/www.htt.hk\/?p=210687","title":{"rendered":"\u963f\u8fea\u3001\u8010\u514b\u5bf9\u51b3\u8db3\u7403\u4e16\u754c\u676f\uff0c\u7b2c\u4e00\u6279\u6570\u636e\u6765\u4e86\uff01"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>\u8db3\u7403<\/strong>\uff0c\u957f\u671f\u4ee5\u6765\u90fd\u662f\u5168\u7403\u53d7\u4f17\u6700\u5e7f\u7684\u96c6\u4f53\u8fd0\u52a8\u3002\u5bf9&nbsp;<strong>Adidas AG\uff08\u963f\u8fea\u8fbe\u65af\uff09<\/strong>\u3001<strong>Nike Inc.\uff08\u8010\u514b\uff09&nbsp;<\/strong>\u7b49\u7efc\u5408\u6027\u8fd0\u52a8\u670d\u9970\u5de8\u5934\u800c\u8a00\uff0c\u8fd1\u5e74\u6765\u8db3\u7403\u4e3b\u9898\u670d\u9970\u4e00\u76f4\u662f\u6f6e\u6d41\u4ea7\u54c1\u7ebf\u7684\u6838\u5fc3\u589e\u6536\u677f\u5757\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6b63\u503c\u7f8e\u52a0\u58a8\u4e16\u754c\u676f(\uff082026 FIFA World Cup\uff09\u671f\u95f4\uff0c\u8fd9\u4e24\u5bb6\u54c1\u724c\u9488\u950b\u76f8\u5bf9\u7684\u8db3\u7403\u653b\u52bf\u5f02\u5e38\u731b\u70c8\uff0c\u800c&nbsp;<strong>Puma \u5f6a\u9a6c\u3001Reebok \u9510\u6b65\u3001\u5b89\u8e0f<\/strong>\u7b49\u8fd0\u52a8\u8001\u724c\u90fd\u52a0\u7801\u4e13\u4e1a\u8db3\u7403\u978b\uff0c\u5c31\u8fde\u4e3b\u6253\u8dd1\u6b65\u7684&nbsp;<strong>On \u6602\u8dd1<\/strong>\u4e5f\u516c\u5f00\u8868\u793a\u6709\u610f\u8fdb\u519b\u8db3\u7403\u8d5b\u9053\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/image.luxe.co\/wp-content\/uploads\/2026\/06\/%E6%88%AA%E5%B1%8F2026-06-26-17.56.02.png\" alt=\"\" class=\"wp-image-472085\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u8fd1\u671f\u51fa\u7089\u7684\u65e9\u671f\u6570\u636e\u663e\u793a\uff0c\u6574\u4f53\u6765\u770b\uff0c\u4f5c\u4e3a\u4e16\u754c\u676f\u5b98\u65b9\u8d5e\u52a9\u5546\uff0c\u4e14\u957f\u671f\u6df1\u8015\u8db3\u7403\u8d5b\u9053\uff0cadidas \u83b7\u5f97\u7684\u8d5b\u4e8b\u7ea2\u5229\uff0c\u53ef\u80fd\u8fdc\u8d85 Nike\uff0c\u4f46 Nike \u4e5f\u5728\u4e00\u4e9b\u6307\u6807\u4e0a\u53d6\u5f97\u4e86\u76f8\u5bf9\u4f18\u52bf\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2014\u2014 \u66dd\u5149\u5ea6<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">adidas\u3001Nike \u5747\u4e3a\u672c\u5c4a\u8d5b\u4e8b\u6295\u5165\u4e86\u5de8\u989d\u8425\u9500\u8d44\u6e90\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>adidas \u672c\u6b21\u4e3a<strong>14\u652f\u56fd\u5bb6\u961f<\/strong>\u63d0\u4f9b\u8d5e\u52a9\uff0c\u540c\u65f6\u4f9b\u5e94\u8d5b\u4e8b\u4e13\u7528\u6bd4\u8d5b\u7528\u7403\u3002<\/li>\n\n\n\n<li>Nike \u5219\u4e3a<strong>12\u652f\u56fd\u5bb6\u961f<\/strong>\u6253\u9020\u5168\u5957\u53c2\u8d5b\u88c5\u5907\uff0c\u8fd8\u662f\u643a\u624b\u6f6e\u724c\u8bbe\u8ba1\u5e08\u63a8\u51fa\u8054\u540d\u7cfb\u5217\uff0c\u5e76\u5728\u5168\u7403\u8d85 5000\u5bb6\u8010\u514b\u76f4\u8425\u95e8\u5e97\u53ca\u6279\u53d1\u5408\u4f5c\u95e8\u5e97\u66f4\u65b0\u8db3\u7403\u5468\u8fb9\u4ea7\u54c1\u7ebf\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u76ee\u524d528\u540d\u4e16\u754c\u676f\u9996\u53d1\u7403\u5458\u4e2d\uff0c\u6709<strong>232\u4eba<\/strong>\u4e0a\u811a Nike \u8db3\u7403\u978b\uff0cadidas \u7d27\u968f\u5176\u540e\uff0c\u5171\u6709<strong>218<\/strong>\u540d\u7403\u5458\u9009\u7528\u3002\u6668\u661f\uff08Morningstar\uff09\u80a1\u7968\u5206\u6790\u5e08 David Swartz 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\u670d\u9970\u7c7b\u6d88\u8d39\u989d\u540c\u6bd4\u5927\u6da870%<\/strong>\uff0c6\u6708\u7684\u70ed\u5ea6\u4f9d\u65e7\u5c45\u9ad8\u4e0d\u4e0b\u3002Drake MacFarlane \u8868\u793a\uff0c\u8fd9\u4e00\u589e\u957f\u8d8b\u52bf\u6e90\u4e8e\u4e16\u754c\u676f\u5f00\u8d5b\u524d\u56fd\u5bb6\u961f\u7403\u8863\u9500\u91cf\u201c\u5927\u5e45\u6500\u5347\u201d\u3002\u540c\u65f6\uff0c<strong>Nike \u7684\u670d\u9970\u4e1a\u52a1\u4e5f\u5b9e\u73b0\u589e\u957f\uff0c\u4f46\u589e\u901f\u4e0d\u53ca adidas<\/strong>\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/image.luxe.co\/wp-content\/uploads\/2026\/06\/726630_v5.jpg\" alt=\"\" class=\"wp-image-472081\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u4e0a\u56fe\uff1aadidas \u53d1\u5e03\u7531\u6885\u897f Lionel Messi \u4e3b\u6f14\u7684\u4e16\u754c\u676f\u5e7f\u544a\u5927\u7247<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u82f1\u56fd\u96f6\u552e\u5546 JD Sports\uff08JD.L\uff09\u62ab\u9732\uff0c6\u670815\u65e5\u8d77\u7684\u4e00\u5468\u5185\uff0c<strong>adidas \u51fa\u54c1\u7684\u58a8\u897f\u54e5\u56fd\u5bb6\u961f\u7403\u8863\u6210\u4e3a\u95e8\u5e97\u9500\u91cf\u6700\u9ad8\u7684\u7403\u961f\u88c5\u5907\uff1bNike \u51fa\u54c1\u7684\u7f8e\u56fd\u56fd\u5bb6\u961f\u7403\u8863\u603b\u9500\u91cf\u4f4d\u5217\u7b2c\u4e8c<\/strong>\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f26\u6566\u8bc1\u5238\u4ea4\u6613\u6240\u96c6\u56e2\uff08LSEG\uff09\u672c\u5468\u53d1\u5e03\u62a5\u544a\u79f0\uff0c\u8d5b\u4e8b\u524d\u4e24\u5468\uff0c<strong>\u7f8e\u56fd\u5e02\u573a Nike \u4e16\u754c\u676f\u5468\u8fb9\u5546\u54c1\u552e\u7f44\u7387\u8fbe28%<\/strong>\uff0c\u8fdc\u9ad8\u4e8eadidas 7%\u7684\u552e\u7f44\u7387\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2014\u2014 \u5ba2\u6d41\u6570\u636e<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e13\u6ce8\u4e8e\u4f4d\u7f6e\u667a\u80fd\u548c\u5ba2\u6d41\u91cf\u6570\u636e\u6d1e\u5bdf\u7684 Placer.ai \u5411\u8def\u900f\u793e\u63d0\u4f9b\u7684\u6570\u636e\u663e\u793a\uff0c\u4e16\u754c\u676f\u9996\u5468\uff0cadidas \u7f8e\u56fd\u95e8\u5e97\u5ba2\u6d41\u91cf\u8f832026\u5e74\u5747\u503c\u4e0a\u6da847%\uff1b\u800c Nike \u7f8e\u56fd\u5de5\u5382\u6298\u6263\u5e97\u5ba2\u6d41\u91cf\u7684\u6da8\u5e45\u4e3a11%\u3002\u4e0d\u8fc7\uff0c\u5bf9\u6bd4\u53bb\u5e74\u540c\u671f\u540c\u4e00\u5468\u6570\u636e\uff0cPlacer.ai \u7edf\u8ba1\u5219\u663e\u793a\uff0cadidas \u95e8\u5e97\u5ba2\u6d41\u540c\u6bd4\u4e0a\u6da816%\uff0cNike \u95e8\u5e97\u5ba2\u6d41\u5219\u540c\u6bd4\u4e0b\u6ed1\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Placer.ai \u7814\u7a76\u603b\u76d1 Elizabeth Lafontaine \u6307\u51fa\uff0c\u5c3d\u7ba1 Nike \u7684\u5ba2\u6d41\u6570\u636e\u4ec5\u8986\u76d6\u54c1\u724c\u6298\u6263\u95e8\u5e97\uff0c\u4f46\u4e5f\u6709\u91cd\u8981\u53c2\u8003\u610f\u4e49\uff1aadidas \u56f4\u7ed5\u4e16\u754c\u676f\u5f00\u5c55\u7684\u7ebf\u4e0b\u95e8\u5e97\u8425\u9500\u6d3b\u52a8\u6210\u6548\u663e\u8457\uff0c\u6210\u529f\u5360\u636e\u4e86\u6d88\u8d39\u8005\u5fc3\u667a\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/image.luxe.co\/wp-content\/uploads\/2026\/06\/%E6%88%AA%E5%B1%8F2026-06-26-17.51.02.png\" alt=\"\" class=\"wp-image-472084\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u9664 Nike\u3001adidas \u4e4b\u5916\uff0c\u4e0d\u5c11\u8fd0\u52a8\u54c1\u724c\u90fd\u5728\u501f\u4e16\u754c\u676f\u7684\u4e1c\u98ce\uff0c\u5f3a\u5316\u8db3\u7403\u54c1\u7c7b\u7684\u5e03\u5c40\uff0c\u653e\u5927\u4f20\u64ad\u58f0\u91cf\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e2d\u56fd\u8fd0\u52a8\u54c1\u724c<strong>\u674e\u5b81<\/strong>\u7b7e\u7ea6\u4f5b\u5f97\u89d2\u8db3\u7403\u8fd0\u52a8\u5458 Willy Semedo\uff0c\u540e\u8005\u7740\u674e\u5b81\u950b\u9510\u7cfb\u5217\u4e13\u4e1aFG\u8db3\u7403\u978b\u4eae\u76f8\u4e16\u754c\u676f\uff0c\u8fd9\u4e5f\u662f\u674e\u5b81\u54c1\u724c\u8db3\u7403\u978b\u5386\u53f2\u6027\u9996\u6b21\u4eae\u76f8\u9876\u7ea7\u4e16\u754c\u8d5b\u573a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u53e6\u4e00\u4e2d\u56fd\u54c1\u724c<strong>\u5b89\u8e0f<\/strong>\u5219\u5728\u6700\u65b0\u7684\u6a0a\u632f\u4e1c\u7cfb\u5217\u4e2d\u63a8\u51fa\u4e86\u8db3\u7403\u98ce\u5355\u54c1\uff0c\u5982\u6a0a\u632f\u4e1c\u4eb2\u81ea\u53c2\u4e0e\u8bbe\u8ba1\u76849248\u7403\u8863\uff0c\u4ee5\u53caZ01\u8db3\u7403\u98ce\u4f11\u95f2\u978b\u7b49\u3002\u503c\u5f97\u4e00\u63d0\u7684\u662f\uff0c9248\u662f\u6a0a\u632f\u4e1c\u4f5c\u4e3a\u7687\u9a6c\u7403\u8ff7\u7684\u4e00\u4e2a\u4e13\u5c5e\u5f69\u86cb\uff0c\u7eaa\u5ff5\u7687\u9a6c\u572813-14\u8d5b\u5b63\u6b27\u51a0\u51b3\u8d5b\u7684\u7edd\u5e73\u8fdb\u7403\u65f6\u95f4\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u6cd5\u56fd\u8fd0\u52a8\u54c1\u724c&nbsp;<strong>Le Coq Sportif\uff08\u4e50\u5361\u514b\uff09<\/strong>\u53d1\u5e03\u4e86\u4e0e\u9a6c\u62c9\u591a\u7eb3 IP \u7684\u8054\u540d\u5408\u4f5c\u7cfb\u5217\uff0c\u7eaa\u5ff51986\u5e74\u4e16\u754c\u676f\u963f\u6839\u5ef7\u5bf9\u9635\u82f1\u683c\u5170\u7ecf\u5178\u5bf9\u51b3\u56db\u5341\u5468\u5e74\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u82f1\u56fd\u8fd0\u52a8\u8001\u724c<strong>&nbsp;Reebok<\/strong>&nbsp;\u4e8e\u8fd1\u671f\u91cd\u8fd4\u4e13\u4e1a\u9ad8\u6027\u80fd\u8db3\u7403\u9886\u57df\uff0c\u63a8\u51fa\u5168\u65b0 Sidewinder 26 Elite FG \u8db3\u7403\u9774\uff0c\u8fd9\u662f Reebok \u6570\u5341\u5e74\u6765\u9996\u6b3e\u4e13\u4e1a\u8d5b\u573a\u8db3\u7403\u978b\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>PUMA \u5f6a\u9a6c<\/strong>\u65e9\u4e9b\u65f6\u5019\u5219\u5728\u6d1b\u6749\u77f6\u63ed\u5e55\u4e86 PUMA NITRO\u2122 Lab\uff0c\u8fd9\u662f\u54c1\u724c\u521b\u65b0\u5e73\u53f0\u7684\u5168\u65b0\u5e03\u5c40\uff0c\u540c\u65f6\u5168\u7403\u9996\u53d1 Ultra Nitro 7 \u8db3\u7403\u6218\u9774\uff0c\u6807\u5fd7\u5176 NITRO\u2122\u79d1\u6280\u9996\u6b21\u5e94\u7528\u4e8e\u8db3\u7403\u978b\u54c1\u7c7b\u3002<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/image.luxe.co\/wp-content\/uploads\/2026\/06\/%E6%88%AA%E5%B1%8F2026-06-26-17.42.48.png\" alt=\"\" class=\"wp-image-472075\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u4ece\u8dd1\u978b\u8d77\u5bb6\u7684\u745e\u58eb\u8fd0\u52a8\u54c1\u724c&nbsp;<strong>On\uff08\u6602\u8dd1\uff09<\/strong>\u8054\u5408\u521b\u59cb\u4eba Olivier Bernhard \u5728\u65e5\u524d\u63a5\u53d7\u5f6d\u535a\u793e\u91c7\u8bbf\u65f6\u8868\u793a\uff0c\u201c\u5341\u5206\u6709\u610f\u201d\u5165\u5c40\u8db3\u7403\u8d5b\u9053\uff0c\u5e76\u8ba4\u4e3a\u5176 LightSpray 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class=\"wp-block-paragraph\">\u201c\u6211\u4eec\u65e9\u5df2\u5411\u5e02\u573a\u91ca\u653e\u51fa\u8fdb\u519b\u8db3\u7403\u9886\u57df\u7684\u4fe1\u53f7\uff0c\u63a5\u4e0b\u6765\u4f1a\u7b7e\u7ea6\u54ea\u4e9b\u5408\u4f5c\u7403\u661f\uff0c\u76ee\u524d\u8fd8\u5904\u4e8e\u4fdd\u5bc6\u9636\u6bb5\u201d\uff0cOlivier Bernhard \u8bf4\u9053\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u8db3\u7403\uff0c\u957f\u671f\u4ee5\u6765\u90fd\u662f\u5168\u7403\u53d7\u4f17\u6700\u5e7f\u7684\u96c6\u4f53\u8fd0\u52a8\u3002\u5bf9&nbsp;Adidas AG\uff08\u963f\u8fea\u8fbe\u65af\uff09\u3001Nike Inc.\uff08\u8010 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":210688,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-210687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qyzx"],"_links":{"self":[{"href":"https:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/210687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=210687"}],"version-history":[{"count":1,"href":"https:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/210687\/revisions"}],"predecessor-version":[{"id":210689,"href":"https:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/posts\/210687\/revisions\/210689"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.htt.hk\/index.php?rest_route=\/wp\/v2\/media\/210688"}],"wp:attachment":[{"href":"https:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=210687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=210687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.htt.hk\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=210687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}