{"id":45622,"date":"2016-12-08T12:50:35","date_gmt":"2016-12-08T04:50:35","guid":{"rendered":"http:\/\/www.htt.hk\/?p=45622"},"modified":"2016-12-08T12:50:35","modified_gmt":"2016-12-08T04:50:35","slug":"nike%e5%b7%85%e5%b3%b0%e6%9c%9f%e5%b7%b2%e8%bf%87-%e9%a2%84%e6%9c%80%e6%96%b0%e5%b8%82%e5%9c%ba%e4%bb%bd%e9%a2%9d%e9%81%ad%e9%98%bf%e8%bf%aa%e5%92%8cua%e8%9a%95%e9%a3%9f","status":"publish","type":"post","link":"https:\/\/www.htt.hk\/?p=45622","title":{"rendered":"Nike\u5dc5\u5cf0\u671f\u5df2\u8fc7 \u9884\u6700\u65b0\u5e02\u573a\u4efd\u989d\u906d\u963f\u8fea\u548cUA\u8695\u98df"},"content":{"rendered":"

\u591a\u79cd\u8ff9\u8c61\u8868\u660e\u5168\u7403\u6700\u5927\u7684\u8fd0\u52a8\u54c1\u724cNike\u5dc5\u5cf0\u671f\u5df2\u8fc7\uff0c\u589e\u957f\u51fa\u73b0\u653e\u7f13\u3002\u534e\u5c14\u8857\u6295\u8d44\u94f6\u884cCowen & Company\u5468\u4e8c\u5ba3\u5e03\uff0c\u5c06Nike(NYSE:NKE)\u80a1\u7968\u8bc4\u7ea7\u4ece\u539f\u6765\u7684\u201c\u8dd1\u8d62\u5927\u5e02\u201d\u4e0b\u8c03\u81f3\u201c\u6301\u5e73\u5927\u5e02\u201d\uff0c\u539f\u56e0\u662f\u636eCowen Consumer Tracker\u8c03\u67e5\u663e\u793a\uff0c18-34\u5c81\u7684\u6d88\u8d39\u8005\u5bf9Nike\u670d\u88c5\u7684\u504f\u7231\u6bd4\u4f8b\u4ece55%\u4e0b\u964d\u81f344%\uff0c\u800cadidas(OTCBB:ADDYY)\u548cUnder Armour Inc(NYSE:UA)\u7684\u6bd4\u4f8b\u6b63\u5728\u9010\u6e10\u4e0a\u5347\uff0c\u5f00\u59cb\u8695\u98dfNike\u7684\u5e02\u573a\u3002<\/p>\n

\"9\"<\/a><\/p>\n

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\u5728\u622a\u81f38\u670830\u65e5\u7684\u7b2c\u4e00\u8d22\u5b63\u5185\uff0cNike\u51c0\u5229\u6da6\u540c\u6bd4\u4e0a\u6da86%\u8fbe12.5\u4ebf\u7f8e\u5143\uff0c\u6bcf\u80a1\u76c8\u522973\u7f8e\u5206\uff0c\u516c\u53f8\u6536\u5165\u5f55\u5f978%\u7684\u6da8\u5e45\u8fbe90.6\u4ebf\u7f8e\u5143\u3002\u4f46\u5f6d\u535a\u5206\u6790\u5e08Chen Grazutis\u6307\u51fa\uff0cNike\u6bdb\u5229\u7387\u4e0b\u8dcc200\u4e2a\u57fa\u672c\u70b9\uff0c\u6bd4\u5e02\u573a\u9884\u6d4b\u51cf\u5c11100\u4e2a\u57fa\u70b9\uff0c\u4ee3\u8868\u8be5\u516c\u53f8\u5c06\u66f4\u4f9d\u8d56\u6298\u6263\u4fc3\u9500\u83b7\u5f97\u9500\u552e\u589e\u957f\uff0c\u8fd9\u5bf9\u516c\u53f8\u6765\u8bf4\u662f\u4e00\u4e2a\u975e\u5e38\u4e0d\u597d\u7684\u82d7\u5934\u3002<\/p>\n

\u76ee\u524d\uff0cNike\u6b63\u9762\u4e34\u7740\u5973\u6027\u8fd0\u52a8\u670d\u88c5\u5e02\u573a\u6108\u53d1\u6fc0\u70c8\u7684\u7ade\u4e89\u3001\u670d\u88c5\u9500\u552e\u6301\u7eed\u75b2\u5f31\u4ee5\u53caNike\u7bee\u7403\u65f6\u4ee3\u4e0d\u518d\u98ce\u9761\u7684\u5a01\u80c1\u3002Nike\u6700\u65b0\u7684\u8ba2\u5355\u91cf\u5927\u5e45\u4e0b\u8dcc\uff0c\u65e9\u524d\u8be5\u516c\u53f8\u8d1f\u8d23\u4eba\u65e9\u524d\u8868\u793a\uff0c\u5168\u7403\u672a\u6765\u8ba2\u5355\u9884\u8ba1\u4ec5\u589e\u957f5%\uff0c\u5254\u9664\u6c47\u7387\u5f71\u54cd\u540e\uff0c\u8be5\u6bd4\u7387\u589e\u957f7%\uff0c\u4f4e\u4e8e\u4e00\u822c\u5206\u6790\u5e08\u7684\u9884\u671f\uff0c\u6bd4\u5982\u745e\u58eb\u4fe1\u8d37\u5206\u6790\u5e08Christian Bus\u79f0\u5176\u5bf9Nike\u5168\u7403\u671f\u8d27\u8ba2\u5355\u9884\u671f\u6da8\u5e45\u4e3a9%\u81f310%\uff0c\u66f4\u8fdc\u4f4e\u4e8e\u53bb\u5e74\u540c\u671f\u768414%\u3002\u4e2d\u56fd\u5e02\u573a\u7684\u8ba2\u5355\u8868\u73b0\u4e5f\u6bd4\u9884\u671f\u5dee\u3002<\/p>\n

adidas EQT ADV \u8fd1\u65e5\u5728\u8fc8\u963f\u5bc6\u53d1\u5e03\u518d\u6b21\u5438\u5f15\u4e86\u5927\u91cf\u5e74\u8f7b\u6d88\u8d39\u8005\u7684\u5173\u6ce8<\/strong><\/p>\n

\u73b0\u5728\uff0c\u4e0d\u65ad\u6709\u5206\u6790\u5e08\u5f00\u59cb\u62c5\u5fe7\u8be5\u516c\u53f8\u672a\u6765\u7684\u4e1a\u52a1\uff0c\u8ba9\u6295\u8d44\u4eba\u66f4\u52a0\u62c5\u5fe7Nike\u7684\u662f\u957f\u671f\u4f5c\u4e3a\u8fd0\u52a8\u670d\u88c5\u7edf\u6cbb\u8005\uff0c\u5176\u9886\u5934\u4f18\u52bf\u5df2\u906d\u524a\u5f31,\u6b63\u9762\u4e34\u6765\u81ea\u7cbe\u660e\u7ade\u4e89\u5bf9\u624badidas\u548cUnder Armour\u7684\u6fc0\u70c8\u7ade\u4e89\uff0c\u540e\u4e24\u8005\u5728\u5728\u4e13\u4e1a\u6027\u548c\u9177\u611f\u7a0b\u5ea6\u90fd\u8d85\u8fc7\u4e86Nike\u3002<\/p>\n

\u4ec5\u8fc7\u53bb\u4e00\u5e74\uff0cAdidas\u5171\u5356\u51fa800\u4e07\u53ccStan Smith\u548c1500\u4e07\u53ccSuper Star\uff0cGarnier Bryan\u6295\u8d44\u94f6\u884c\u7684\u5206\u6790\u5e08C\u00e9dric Rossi\u6307\u51fa\uff0cAdidas\u4e0eUnder Armour\u7684\u53d1\u5c55\u6b65\u4f10\u6b63\u5728\u52a0\u5feb\uff0c\u5df2\u9010\u6e10\u8695\u98dfNike\u7684\u5e02\u573a\u4efd\u989d\u3002D.A. Davidson\u5206\u6790\u5e08Andrew Burns\u8868\u793a\uff0cNike\u957f\u671f\u5b89\u4e8e\u73b0\u72b6\uff0c\u7f3a\u4e4f\u521b\u65b0\u662f\u6d88\u8d39\u8005\u5bf9\u54c1\u724c\u5931\u53bb\u4fe1\u5fc3\u7684\u5173\u952e\uff0c\u5176\u738b\u724c\u4ea7\u54c1Flyknit\u5df2\u63a8\u51fa\u56db\u5e74\uff0c\u4f46Nike\u4e0d\u80fd\u957f\u671f\u501a\u8d56\u4e8e\u8fd9\u4e00\u4ea7\u54c1\u3002<\/p>\n

\u53e6\u4e00\u4f4d\u6765\u81eaCanaccord Genuity\u7684\u5206\u6790\u5e08Camilo Lyon\u4e5f\u79f0\uff0cNike\u7684\u65b0\u4ea7\u54c1\u65e2\u5f31\u53c8\u6ca1\u6709\u65b0\u610f\uff0c\u53cd\u89c2Nike\u4e3b\u8981\u7ade\u4e89\u5bf9\u624bAdidas\uff0c\u5728\u8fc7\u53bb\u4e00\u5e74\u4e2d\uff0c\u65e0\u8bba\u662f\u589e\u52a0\u54c1\u724c\u7ecf\u5178\u6b3eStan Smith\u914d\u8272\u3001\u4e0eKanye West\u5408\u4f5c\u63a8\u51fa\u9650\u91cfYeezy Boots\u548cNMD\u7cfb\u5217\u978b\u6b3e\u7684\u63a8\u51fa\uff0c\u5404\u79cd\u7b56\u7565\u65e0\u4e00\u4e0d\u5728\u523a\u6fc0\u7740\u5e74\u8f7b\u6d88\u8d39\u8005\u5bf9\u5176\u4ea7\u54c1\u7684\u8d2d\u7269\u6b32\u671b\u3002Sportsonesource\u7684\u5206\u6790\u5e08Neil Schwartz\u8868\u793a\uff1a\u201c\u66fe\u7ecf\u7684Adidas\u4e00\u6b3e\u978b\u53ea\u6709\u51e0\u79cd\u914d\u8272\u9009\u62e9\uff0c\u800c\u73b0\u5728\u4e00\u6b3e\u978b\u670931\u79cd\u4e0d\u540c\u98ce\u683c\uff0cAdidas\u7684\u590d\u82cf\u79bb\u4e0d\u5f00\u5343\u79a7\u4e00\u4ee3\u6d88\u8d39\u8005\u7684\u52a9\u957f\u3002\u201d<\/p>\n

\u503c\u5f97\u5173\u6ce8\u7684\u662f\uff0c\u73b0\u5728\u770b\u8d77\u6765\u4e2d\u56fd\u6d88\u8d39\u8005\u66f4\u70ed\u8877\u8d2d\u4e70adidas\uff0c\u57282016\u5e74\u524d9\u4e2a\u6708\uff0c\u5927\u4e2d\u534e\u533a\u9500\u552e\u989d\u5f55\u5f97\u5168\u7403\u6700\u5feb\u589e\u957f\u9ad8\u8fbe25%\uff0c\u5254\u9664\u6c47\u7387\u56e0\u7d20\uff0c\u5927\u4e2d\u534e\u533a\u9500\u552e\u989d\u589e\u957f28%\u3002 adidas\u96c6\u56e2\u5927\u4e2d\u534e\u533a\u8463\u4e8b\u603b\u7ecf\u7406Colin Currie\u6307\u51fa\uff0c\u8fd0\u52a8\u8868\u73b0\u7cfb\u5217\u548c\u8fd0\u52a8\u65f6\u5c1a\u7cfb\u5217\u6210\u4e3a\u589e\u957f\u7684\u5f3a\u5927\u9a71\u52a8\u529b\uff0c\u672c\u5b63\u5ea6\u65d7\u4e0b\u6240\u6709\u54c1\u724c\u90fd\u5b9e\u73b0\u4e86\u4e24\u4f4d\u6570\u7684\u5f3a\u52b2\u589e\u957f\uff0c\u8fd9\u5145\u5206\u8bc1\u660eadidas\u5bf9\u4e2d\u56fd\u6d88\u8d39\u8005\u7684\u5438\u5f15\u529b\u6b63\u9010\u6e10\u589e\u52a0\u3002\u4e3a\u5b9e\u73b0 2016\u5e74\u7684\u4e1a\u7ee9\u589e\u957f\uff0c\u8be5\u96c6\u56e2\u5236\u5b9a\u7684\u4e3b\u8981\u6218\u7565\u4e4b\u4e00\u5c31\u662f\u5927\u80c6\u7684\u96f6\u552e\u6269\u5f20\u3002\u622a\u6b62\u5230\u672c\u5b63\u5ea6\uff0cadidas\u5927\u4e2d\u534e\u533a\u95e8\u5e97\u6570\u91cf\u5df2\u8d85\u8fc710000\u5bb6\uff0c\u96c6\u56e2\u5c06\u57282020\u5e74\u5927\u4e2d\u534e\u533a\u5f00\u8bbe12000\u5bb6\u95e8\u5e97\u3002<\/p>\n

\u622a\u81f39\u670830\u65e5\u7684\u7b2c\u4e09\u5b63\u5ea6\uff0cadidas\u51c0\u5229\u6da6\u540c\u6bd4\u5927\u6da824.2%\u8fbe3.87\u4ebf\u6b27\u5143\uff0c\u5728\u65d7\u4e0b\u54c1\u724cadidas\u548cReebook\u5f3a\u52b2\u63a8\u52a8\u4e0b\uff0c\u671f\u5185\u96c6\u56e2\u51c0\u9500\u552e\u989d\u8f83\u53bb\u5e74\u540c\u671f\u589e\u957f14%\u81f354.1\u4ebf\u6b27\u5143\uff0c\u8fd0\u8425\u5229\u6da6\u5219\u540c\u6bd4\u53bb\u5e74\u589e\u957f11%\u81f35.63\u4ebf\u6b27\u5143\u3002\u800c\u8fd0\u52a8\u54c1\u724c\u65b0\u79c0Under Armour\u4e5f\u56e02014\u5e74\u65d7\u4e0b\u7b7e\u7ea6\u7403\u5458Curry\u7684\u4f18\u79c0\u8868\u73b0\uff0c\u5176\u63a8\u51fa\u7684Stephen Curry\u7bee\u7403\u978b\u5927\u53d7\u6b22\u8fce\uff0c\u5728\u5317\u7f8e\u5e02\u573a\u4e00\u4e3e\u8d85\u8d8aAdidas\u6210\u4e3a\u4ec5\u6b21\u4e8eNike\u7684\u7b2c\u4e8c\u5927\u8fd0\u52a8\u54c1\u724c\u3002Under Armour CEO \u66f4\u626c\u8a00\u8981\u6210\u4e3a\u5168\u7403\u7b2c\u4e00\u7684\u8fd0\u52a8\u54c1\u724c\u3002\u5728\u65b0\u9c9c\u611f\u7684\u523a\u6fc0\u4e0b\uff0c\u8be5\u54c1\u724c\u8fd0\u52a8\u978b\u9500\u552e\u989d\u4ece2012\u5e74\u76842.39\u4ebf\u7f8e\u5143\u6da8\u81f3\u5982\u4eca\u7684\u8fd110\u4ebf\u7f8e\u5143\u3002<\/p>\n

\u5168\u7403\u671f\u8d27\u8ba2\u5355\u7684\u51cf\u5c11\u5bfc\u81f4Nike\u80a1\u4ef7\u6574\u4f53\u5448\u4e0b\u964d\u8d8b\u52bf\u3002\u8fd16\u4e2a\u6708\u4ee5\u6765\uff0c\u4e09\u5927\u8fd0\u52a8\u54c1\u724c\u5de8\u5934\u4e2dAdidas\u80a1\u4ef7\u4e00\u76f4\u5904\u4e8e\u589e\u957f\u72b6\u6001\uff0c\u81f3\u4eca\u5df2\u7d2f\u8ba1\u4e0a\u6da821%\uff0cNike\u80a1\u4ef7\u5219\u7d2f\u8ba1\u4e0b\u8dcc8.28%\u8dd1\u8f93\u884c\u4e1a\u3002<\/p>\n

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